48 episodes

Welcome to The Scaling Edge! Our channel is a goldmine for entrepreneurs seeking to transform their vision into successful, scalable ventures. We leverage the combined experience of seasoned business leaders and thriving startups to bring you unparalleled insights into the world of entrepreneurship.At The Scaling Edge, we firmly believe that every entrepreneur possesses a unique edge - a secret sauce to success that sets them apart.Every episode is a deep-dive into what it takes to grow and scale in today's fast-paced, dynamic business environment. We go beyond theories and textbooks to bring you practical, actionable strategies that have been tested and proven in the real world. Subscribe to our channel and hit the notification bell so you never miss an opportunity to learn from the best in the business. Welcome to the community of entrepreneurs that scales - welcome to The Scaling Edge.

The Scaling Edge Michael Brooks

    • Business
    • 5.0 • 4 Ratings

Welcome to The Scaling Edge! Our channel is a goldmine for entrepreneurs seeking to transform their vision into successful, scalable ventures. We leverage the combined experience of seasoned business leaders and thriving startups to bring you unparalleled insights into the world of entrepreneurship.At The Scaling Edge, we firmly believe that every entrepreneur possesses a unique edge - a secret sauce to success that sets them apart.Every episode is a deep-dive into what it takes to grow and scale in today's fast-paced, dynamic business environment. We go beyond theories and textbooks to bring you practical, actionable strategies that have been tested and proven in the real world. Subscribe to our channel and hit the notification bell so you never miss an opportunity to learn from the best in the business. Welcome to the community of entrepreneurs that scales - welcome to The Scaling Edge.

    Strategies to Connect with Your Podcast Audience and Grow Your Community | Courtney Spritzer

    Strategies to Connect with Your Podcast Audience and Grow Your Community | Courtney Spritzer

    🔥 In this episode, we dive into the world of digital marketing with Courtney Spritzer, co-founder of Socialfly. Discover the journey of scaling a business from a side hustle to working with over 300 brands, from startups to Fortune 500 companies. Learn how Socialfly, one of the early social media agencies, evolved its services and provides a holistic approach to digital marketing. 

    💡 Key Takeaways:

    - Importance of coordination in social media strategy.
    - The impact of influencer marketing on platforms like TikTok.
    - Navigating changes in social media algorithms.
    - Crafting compelling content and messaging for podcasts.

    👩‍💼 Working with Clients: Courtney discusses working with diverse clients, from CPG to entertainment brands, showcasing Socialfly's adaptability and range.

    🏆 Award-Winning Campaign: Explore a successful influencer campaign with the Travel Channel, where a TikTok tour of a haunted house garnered millions of views and over 30,000 followers.

    👍 Stay Connected:
    Don't miss out on more insights and discussions on scaling businesses. Like, share, and subscribe! 🚀

    📌 Timestamps:

    00:00: Introduction
    02:07: About Social Fly & Entrepreneur. Mrs.
    04:35: Unique Aspects of Socialfly
    07:37: Diverse Clientele
    09:02: Influencer Marketing Evolution
    11:28: Leveraging Podcasts on Social Media
    12:59: Encouraging Engagement
    14:20: Crafting Compelling Content
    15:45: Connecting with Courtney Spritzer
    16:36: Closing Remarks

    🎉 Join The Scaling Edge community and let's scale together! 🚀
    Remember to hit the bell icon to stay updated with the latest scaling insights! 🛎️

    #ScalingEdge #BusinessInsights #DigitalMarketingStrategies #PodcastTips #CommunityBuilding

    • 14 min
    LinkedIn: The Holy Grail of Business Networking

    LinkedIn: The Holy Grail of Business Networking

    🚀 Welcome to The Scaling Edge! Join us for an exciting episode where battle-hardened entrepreneurs share golden nuggets of wisdom. Today's guest is Joel Freund, CEO of Fluex Media, an expert in content marketing on LinkedIn.

    🔥 In this episode:

    - Discover why LinkedIn is a powerhouse for businesses.
    - Joel's accidental journey into LinkedIn marketing.
    - The importance of critical thinking inspired by the Talmud.
    - Insights on authentic engagement and storytelling on LinkedIn.
    - Learn about Fluex Media's unique process for LinkedIn management.

    🚀 Ready to elevate your LinkedIn game? Subscribe, like, and hit the notification bell for more valuable insights!

    #LinkedInMarketing #Entrepreneurship #ScalingEdge #BusinessWisdom #AuthenticEngagement #ContentMarketing

    • 15 min
    Unlocking the Power of AI: Jonathan Green's Revolutionary Approach to Business Growth

    Unlocking the Power of AI: Jonathan Green's Revolutionary Approach to Business Growth

    Welcome to The Scaling Edge with Michael Brooks! 🔥 In this episode, we dive deep into the incredible journey of Jonathan Green, an entrepreneur who faced adversity and emerged stronger than ever. From getting fired from his dream job to surviving a harrowing typhoon, his story is a testament to resilience.

    🚀 Key Takeaways:

    💡 Overcoming Job Loss: Jonathan turned job loss into an opportunity, transitioning from a bureaucratic nightmare to a thriving entrepreneur.
    🧠 Fearlessness in Business: Having faced life-threatening situations, he now approaches business challenges with unparalleled fearlessness.
    🌐 Building Remote Businesses: Learn how Jonathan built a business that's fully remote, providing him with control and multiple revenue streams.

    🤯 Survival Skills in Business:

    Jonathan shares his unique survival experience and how it translates into his entrepreneurial mindset.
    Discover how he utilizes AI tools like ChatGPT to enhance productivity, from writing emails to optimizing content.

    🌟 Special Guest: Jonathan Green
    Entrepreneur, AI Expert, and Best-Selling Author, Jonathan brings a wealth of experience and insights.

    👍 Enjoying the content? Give us a thumbs up and hit subscribe!
    🎙️ Have a topic you want us to cover? Drop your suggestions in the comments!
    🔔 Turn on notifications to stay updated with the latest episodes!

    #scalingedge  #Entrepreneurship #AIExpert #SurvivalSkills #BusinessJourney #JonathanGreen #ChatGPT

    🚀 Stay tuned for more inspiring stories and valuable insights on The Scaling Edge!

    • 25 min
    The Key to Scaling or Selling Digital Businesses | Steve Kilberg

    The Key to Scaling or Selling Digital Businesses | Steve Kilberg

    Dive into the latest episode of The Scaling Edge with host Michael Brooks,  featuring the incredible M&A advisor Steven Kilberg! 🚀 In this insightful conversation, Steven shares his journey from building a seven-figure e-commerce business to becoming a sought-after M&A advisor for digital small and mid-sized businesses. 📈💡

    Key Takeaways:

    🎙️ Explore Steven's journey: from e-commerce success to M&A advisor.
    💰 Learn the top 4 critical numbers every business owner should know.
    🌐 Uncover the secrets to understanding your customer avatar.
    🤝 Gain insights into the common pitfalls in M&A deals and how to avoid them.
    🚀 Get a sneak peek into Steven's recent M&A success stories.

    Join the Conversation: Elevate Your Digital Business Now!
    Don't miss this chance to glean wisdom from a true business maestro. Like, subscribe, and share to spread the knowledge! 🚀✨

    #digitalbusiness #ScalingEdge #EntrepreneurshipTips #MAAdvisor #BusinessInsights #SuccessStrategies #PodcastEpisode

    • 19 min
    Dreaming Big: What Would You Do with $1 Trillion? A Lighthearted Conversation with Charles Cormier

    Dreaming Big: What Would You Do with $1 Trillion? A Lighthearted Conversation with Charles Cormier

    In this episode, our host, Michael Brooks, engages in a Saturday chat with Charles Cormier, an ambitious entrepreneur with a mission to make $1 trillion in less than 15 years through AI and AGI. Charles, a networking maven, shares insights on his unique approach to meeting 15 CEOs a day and spills the beans on his grand vision to revolutionize capitalism.

    🌐 Key Highlights:

    -Charles' $1 trillion goal and the quest to transform capitalism.
    -The power of AGI (Artificial General Intelligence) and its potential impact on our world.
    -The art of networking: Charles breaks down his strategy of setting up 15 CEO meetings a day.
    -The ethical questions surrounding Universal Basic Income (UBI) and the potential evolution of economic systems.

    🔍 Featured Guest:

    -Charles Cormier, an entrepreneur on a mission, brings a fresh perspective on the future of business, AI, and capitalism.

    🔥 Takeaways:

    -Learn about the tools Charles uses for efficient cold emailing.
    -Understand the scalability factor in setting ambitious goals.
    -Dive into the ethical considerations of AGI and its potential societal impacts.

    🎙️ Join the Conversation:
    Share your thoughts on AGI, capitalism, and ambitious goals in the comments! What would you do with $1 trillion?

    • 19 min
    Revolutionize your SOFTWARE, revolutionize your BUSINESS | Brian Childress

    Revolutionize your SOFTWARE, revolutionize your BUSINESS | Brian Childress

    Welcome to The Scaling Edge! 🚀 We're thrilled to have the Software Whisperer, Brian, with us today. 🤖 Brian specializes in revamping software for businesses, ensuring it aligns seamlessly with their goals. 🛠️

    In this episode, we dive deep into Brian's journey and how he tackles the challenges faced by businesses with messy software architectures. 💻

    🎙️ Key Takeaways:

    -Brian, a seasoned software engineer and architect, has a rich background in regulated industries like finance and healthcare.
    -He enters the scene when businesses need a tech superhero to rescue their software from chaos, often caused by non-technical founders or hasty tech decisions.

    🤯 Unveiling the Mess:

    -Brian's process starts with unraveling the software's history. Understanding why certain decisions were made helps him chart a clear path forward.
    -He emphasizes the crucial link between technology and business goals. Without a purpose, software is just code.

    🔄 Evolving, Not Overhauling:

    -Brian advocates for an iterative approach. Instead of a complete rewrite, he identifies small, impactful changes that align with business priorities.
    -Testing is a key focus. Adding foundational elements for testing gradually, ensuring software evolves without disrupting the business flow.

    💡 Lighting Up the Dark Corners:

    -Brian sheds light on the importance of a thorough review, encompassing code, cloud architecture, and development processes.
    -He helps businesses normalize their tech language, ensuring consistency even when multiple hands have shaped the application.

    👉 Connect with Brian:

    Ready to untangle your software mess? Reach out to Brian and embark on a journey of tech transformation! 🌐💬 

    #TheScalingEdge #SoftwareWhisperer #TechTransformation #BusinessInnovation #ScalingSuccess

    • 13 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

Клиент Этой АвиаКомпании ,

Simply Outstanding!

Really awesome knowledge and interviewing, what a great and valuable information and real life advice. Thank you very much!!!

Goody1128 ,

Great advice for building a business!

Every episode is packed with helpful tips and takeaways for business owners to implement in their businesses. Listen and learn!

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