B2B Growth

Sweet Fish

4,9 (396)
MARKETING
DUAS VEZES/SEMANA

Sharing lessons learned from the best content on the internet with B2B marketers.

HÁ 2 DIAS

5 PERFECT Examples of B2B Content

These five B2B brands are pushing boundaries with innovative content. In this episode, we’ll show you what makes their approach work and how you can apply what these brands are doing to help level up your own strategy. Join as we discuss:How one brand’s commitment to industry news builds authority and engagement.A creative approach that makes a product the star of an entertaining series.The secret to scripting video content that dominates a crowded platform.The power of personal branding on LinkedIn to amplify reach and credibility.Connect with us: Benji on LinkedIn James on LinkedIn

26min
12 DE NOV.

The State of Video Podcasts

We studied the top 150 podcasts to give you the most comprehensive breakdown of what’s working today, and where podcasting is headed. In this episode, we’re discussing: Why personality-led shows are taking overHow YouTube’s algorithm is the biggest cheat code to growing your showWhy video might be the only path to breaking into the top 5% of podcastsIf you want to dive even deeper, go grab the full report! Connect with us: Benji on LinkedIn James on LinkedIn

55min
5 DE NOV.

Morning Brew’s Co-founder Sounds Off: Is Modern Media Broken?

Everything we think we know about digital media is changing—fast. We’re discussing the biggest digital media observations from Morning Brew’s Co-Founder, Alex Lieberman, and sharing our thoughts on:The evolution of the creator economy Shifts in content distribution and discoveryThe future of media in business and how to stay ahead Link to Post discussed in this episode: Alex Liberman’s X Post (Click Here) Connect with us: Benji on LinkedIn James on LinkedIn

35min
31 DE OUT.

The $5.4 Billion Computer Bug

Crowdstrike caused the world's worst cyber event in history, which took place on July 19th, 2024. Roughly 8.5 million computers were affected, over 9000 flights were delayed, and massive shutdowns were felt across every industry from healthcare, to banks, and even retail. This event was caused by a simple routine software update from the cyber-security company known as CrowdStrike.

7min
29 DE OUT.

Electronic Arts' ILLEGAL Marketing Campaign

While promoting the new movie tie-in game, The Godfather II, EA would fill the mailboxes of journalists and bloggers with press kits in the shape of cigar boxes, complete with a gold set of real brass knuckles…

7min
22 DE OUT.

Secrets to Master LinkedIn in 2024

James takes us through his comprehensive LinkedIn strategy. It's undeniable that a vast majority of B2B buyers are on LinkedIn. Leverage this opportunity by tailoring your content to fit the platform, learn what works and what doesn't, and kick start your content journey today!

14min
15 DE OUT.

Are You Making These 8 Costly Content Mistakes?

We’re racing against the clock to cover the 8 most common content mistakes in under 20 minutes. From lacking a nuanced social media strategy to the pitfalls of not diversifying content formats, they chat about how these mistakes sabotage your ability to generate qualified leads and close high-value deals, and provide practical tips for avoiding these traps. Join as we discuss:The importance of a tailored approach to different platforms and why a one-size-fits-all strategy fails.How varying content formats and optimizing each element can enhance engagement and reach.The benefits of planning your content calendar wisely to include timely and relevant themes that resonate with your audience. Connect with us: Benji: https://www.linkedin.com/in/benji-block/ James: https://www.linkedin.com/in/jamescarbary/

20min
8 DE OUT.

Busy Execs CAN Create Content (5 Easy Habits)

Can marketers really get busy executives in on content creation without adding to their already packed schedules? In this episode, Benji and James chat about the major barriers keeping execs on the content sidelines and how to integrate content creation effortlessly into their schedules, ensuring they remain leaders in their industry without feeling overwhelmed. Join as we discuss: Strategic Habit Integration: Learn how habit stacking and smart calendar management can make content creation a natural part of an executive's day.Practical Content Creation Tactics: Explore tactics like sharing quick notes on Slack and getting the most out of short meetings.Long-term Benefits of Content Creation: Understand the enduring advantages of building a content bank that boosts thought leadership and maintains industry relevance. Connect with us: Benji: https://www.linkedin.com/in/benji-block/ James: https://www.linkedin.com/in/jamescarbary/

28min

Ver tudo (1 mil)

4,9

de 5

396 avaliações

This is the way.

15/07/2023

Dylan Ciaccio

If you're growing a B2B company, this podcast is how to have a deep and wide understanding of the ecosystem you're living in. I especially love the episodes on Content Marketing, something that B2B marketers need to improve. And when they do interviews, you know they've done their research (unlike many many podcasts that ask super basic questions). This is THE B2B podcast.
Thoughtful, Quality Content

07/02/2023

BiggyDn'THEGang

Very much worth your time!
Terrible show from a terrible company

06/07/2023

FloppityHA

Save yourself the trouble of listening to these grifters and listen to a decent business podcast like Make it Happen Mondays or the MarTech Podcast. The only reason B2B Growth has ever made it onto the podcast charts is because they paid to manipulate them (and they paid for fake reviews). Sweet Fish has lost more than 50 clients this year, so it’s hardly worth sitting around and listening to their CEO think out loud on a bad show. The company’s “service” is terrible, their podcasts are bad, and they treat clients and employees like problems to be solved. This show and the company are dying a slow death. Stay away.
Idk

20/01/2023

ninjaxfores

How do I follow you

Sharing lessons learned from the best content on the internet with B2B marketers.

Criado por

Sweet Fish
Anos de atividade

2016 - 2024
Episódios

1 mil
Classificação

Livre
Site do podcast

B2B Growth

Marketing

Marketing

Duas vezes/semana
Marketing

Marketing

Diário
Marketing

Marketing

Semanal
Marketing

Marketing

Diário
Marketing

Marketing

Semanal
Marketing

Marketing

Duas vezes/semana
Administração

Administração

Duas vezes/semana

B2B Growth

5 PERFECT Examples of B2B Content

The State of Video Podcasts

Morning Brew’s Co-founder Sounds Off: Is Modern Media Broken?

The $5.4 Billion Computer Bug

Electronic Arts' ILLEGAL Marketing Campaign

Secrets to Master LinkedIn in 2024

Are You Making These 8 Costly Content Mistakes?

Busy Execs CAN Create Content (5 Easy Habits)

This is the way.

Thoughtful, Quality Content

Terrible show from a terrible company

Idk

Sobre

Informações

Você também pode gostar de

B2B Growth

Episódios

5 PERFECT Examples of B2B Content

The State of Video Podcasts

Morning Brew’s Co-founder Sounds Off: Is Modern Media Broken?

The $5.4 Billion Computer Bug

Electronic Arts' ILLEGAL Marketing Campaign

Secrets to Master LinkedIn in 2024

Are You Making These 8 Costly Content Mistakes?

Busy Execs CAN Create Content (5 Easy Habits)

Classificações e avaliações

This is the way.

Thoughtful, Quality Content

Terrible show from a terrible company

Idk

Sobre

Informações

Você também pode gostar de