The Unexpected Entrepreneur

Inkpot Creative
  • 5.0 (4)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY
The Unexpected Entrepreneur

Hosted by KP and Jessie (the business partners and IRL partners behind Inkpot Creative®), The Unexpected Entrepreneur podcast deep-dives into the unpredictable world of entrepreneurship. Covering everything from strategic brand development to the advantage of having a bold website as a wedding photographer, nothing is off limits as KP and Jessie help wedding photographers and creative entrepreneurs figure out how to stand out in a crowded market not just strategically, but authentically. Podcast cover art image taken by WorkPlay Branding

  1. JUN 11

    Building Confidence and a True Brand Presence with Katie Lingan

    In this episode of the Unexpected Entrepreneur podcast, Jessie and Katie discuss the transformative experience of rebranding Katie's photography business. We dive into the challenges faced during the rebranding process, the importance of personal connection in photography, and the impact of a well-designed website on client interactions.  About Katie:  Katie Lingan Creative is a photography studio built on inclusivity, emotional connection, and a deep appreciation for storytelling through fine art. With over a decade of experience and a background in multiple artistic disciplines, Katie brings a unique perspective to documenting love, life, and meaningful moments with an approach that is both elegant and deeply personal. Her work is about creating an experience where clients feel seen, understood, and comfortable being their true selves. Katie’s brand is a mix of artistic edge with storytelling from the heart, offering a refined yet deeply personal take on wedding and portrait photography. Katie's Links:  + Website  + Instagram  + Facebook + Threads Our Links:  + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    33 min

  2. MAY 29

    The True Power of Authenticity in Content Creation with Nina Addeo

    In this episode of the Unexpected Entrepreneur podcast, Jessie and Nina Addeo discuss the nuances of organic social media marketing for wedding professionals. We dive into common pitfalls, the importance of authenticity, and strategies for effective content creation across various platforms. We also talk about the need to connect with ideal clients through personality-driven content, balancing aesthetics with genuine engagement.  About Nina:  Nina Addeo is the owner of I Do Wedding Marketing, a social media agency dedicated to the wedding industry. With over 11 years of experience, she combines in-house venue expertise with strategic marketing insights to help wedding professionals and creatives attract and book more clients. A speaker and educator, Nina teaches wedding business owners how to leverage AI and ChatGPT to cut their workload in half while increasing their impact. Nina delivers actionable, industry-specific strategies with a touch of humor, which you can listen to weekly on the I Do Wedding Marketing podcast.  Nina's Links:  + Website + Instagram + Podcast + LinkedIn + Grab the ChatGPT for Wedding Marketing Course for $10 off with code INKPOT Our Links:  + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    48 min

  3. MAY 28

    How a Personality-Backed Rebrand Helped Adriana Gain Confidence and Clarity in Her Photography Business

    In this episode of the Unexpected Entrepreneur podcast, Jessie and Adriana Maya discuss the journey of rebranding Adriana's photography business. We dive into Adriana's motivations behind the brand refresh, the challenges of DIY branding, and the importance of clear communication during the design process.  About Adriana:  Adriana Maya Photography is a wedding & elopement photographer based in Denver, CO. Adriana specializes in dreamy and inclusive wedding photography.  Adriana's Links:  + Website + Instagram + Pinterest Our Links:  + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    19 min

  4. MAY 24

    Is It Too Soon (or Too Late) to Rebrand?

    In this episode of the Unexpected Entrepreneur podcast, we dive into the big question of is it too soon (or too late) to rebrand. We break down some of the signs that you may have, what a rebrand can actually do in your business and more!  Our Links:  + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    17 min

  5. MAY 23

    DON'T Skip This! What's Included in a Brand Design That Actually Stands Out!

    Think brand design is just a logo and some colors? Let’s unpack what is included in a brand design—and why it could be the reason you're not booking dream clients yet. What is included in a brand design? In this episode, we’re breaking down the key elements of a brand identity so you know exactly what to expect when investing in brand identity design. We’ll cover the core branding elements—like logos, typography, and color palettes—as well as visual identity design that ties everything together.  You'll learn the elements of a strong personal brand, what makes a photography brand design stand out, and how to spot the elements of a great brand identity. If you're wondering what are the key elements of a personal brand or brand logo design, this one's for you. Our Links:  + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    15 min

  6. MAY 8

    What Your Dream Couples Are ACTUALLY Googling (And How to Show Up for It)

    In this episode of the Unexpected Entrepreneur podcast, KP discusses the importance of understanding what photography clients are searching for online. We dive into the need for strategic blogging that goes beyond simply showcasing portfolio pieces. KP covers everything from the significance of keyword research, client-first blogging strategies, and the common pitfalls photographers face in their blogging efforts.  Our links: + Get 60 blog post ideas for photographers for FREE! + Apply for Back Pocket Blogger to completely hand off your blogging every month. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Take our FREE website quiz if you're not sure what platform is best for you. + Want to DIY your website? Check out our Showit template shop. + Interested in being a guest on our pod? Fill out the form on this page.

    11 min

  7. MAY 1

    How Rebranding Helped Bri Become Excited About Her Photography Business Again

    In this episode of the Unexpected Entrepreneur podcast, Jessie and Bri Ellington discuss Bri's journey through rebranding her wedding photography business. Bri shares her experiences of feeling stagnant and disconnected from her previous brand, leading to a transformative rebranding process with Inkpot.  About Bri:  Wedding photog!! Wife&Mama, sourdough bread connoisseur, herbal tea queen and lover of all things nature.  Bri's Links:  + Website  + Instagram  + Facebook  + Threads  Our Links:  + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    39 min

  8. APR 25

    What Can You Do on Showit? 5 Fun Features You’re Probably Not Using

    Want a website that feels anything but basic? I’m spilling the secrets to creating a unique Showit design that keeps your dream clients engaged. Curious about what you can do on Showit to stand out? In this episode, Jessie from Inkpot Creative breaks down how to use Showit to create a unique Showit website—no code required. Learn five fun and functional features that keep people engaged on your website, from hover effects to animated galleries. If you’re designing on Showit and looking for web design inspiration, this walkthrough is packed with ideas. Whether you're aiming for a unique Showit design or just want to elevate your site, this video shows you how to create a unique website that actually works for you. Our Links:  + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    16 min
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Ratings & Reviews

5
out of 5
4 Ratings

About

Hosted by KP and Jessie (the business partners and IRL partners behind Inkpot Creative®), The Unexpected Entrepreneur podcast deep-dives into the unpredictable world of entrepreneurship. Covering everything from strategic brand development to the advantage of having a bold website as a wedding photographer, nothing is off limits as KP and Jessie help wedding photographers and creative entrepreneurs figure out how to stand out in a crowded market not just strategically, but authentically. Podcast cover art image taken by WorkPlay Branding

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