70 episodes

This is Small Business explores the journey to success for small business owners by diving deep into the pivotal moments they have faced and conquered along the way. Brought to you by Amazon, this show is delivered through the unique perspective of a curious millennial trying to figure out what it takes to be a successful small business owner today. Episodes feature small business owners and industry experts from all walks of life who offer trends analysis, life lessons, and a different point of view. This is Small Business invites you to dig deep and find the tools you need to start, build, and grow your small business.

This Is Small Business Amazon

    • Business
    • 5.0 • 48 Ratings

This is Small Business explores the journey to success for small business owners by diving deep into the pivotal moments they have faced and conquered along the way. Brought to you by Amazon, this show is delivered through the unique perspective of a curious millennial trying to figure out what it takes to be a successful small business owner today. Episodes feature small business owners and industry experts from all walks of life who offer trends analysis, life lessons, and a different point of view. This is Small Business invites you to dig deep and find the tools you need to start, build, and grow your small business.

    Small Business Fun Facts: What to Know Before Starting a Small Business

    Small Business Fun Facts: What to Know Before Starting a Small Business

    Your small business (or idea if you haven’t started yet) is a lot more important than you think. Just ask Karen Kerrigan, the president and CEO of the Small Business & Entrepreneurship Council. She’ll be sharing a ton of fun facts about how small businesses drive innovation, help the economy, and create jobs. You’ll also hear from Kylie Jiwon Hwang, an Assistant Professor at the Northwestern University Kellogg School of Management. She’ll give us more insights on how entrepreneurship can help marginalized individuals and how starting your own business can benefit your community.

    Get a quick refresher on why the work you’re doing (or planning to do!) is important and learn all the benefits and challenges you might encounter on your entrepreneurial journey.

    In this episode you’ll hear:

    (01:42) Why Small Businesses are important.

    (04:27) Why Marginalized individuals are gravitating towards entrepreneurship and the benefits that come with it.

    (07:33) Challenges that you might face when starting a business.

    (10:48) How technology has been helping small business owners overcome some of the challenges they face.

    (14:41) The importance of being prepared before starting a business.

    • 15 min
    How a Small Business Owner Can Do More for Their Employees

    How a Small Business Owner Can Do More for Their Employees

    Aside from a regular paycheck, what more can you do for your employees? And can going the extra mile for them really help your business' bottom line? Listen in to hear from brothers and founders of Mr. Tortilla, Ron and Anthony Alcazar. Their approach to business was formed at an early age, while watching their parents work hard with no buy-in. And then we’ll speak with Ludmila Praslova, PhD. Professor of Industrial Organizational Psychology, and author of The Canary Code: A Guide to Neurodiversity, Dignity, and Intersectional Belonging at Work. 

    "Imagine having to walk in shoes that are extremely big or way too small, way too wide, way too narrow" said Ludmila. "That's painful, that's not comfortable, …flexibility just makes sense."

    In this episode you’ll hear:

    (00:43) Why Mr. Tortilla wanted to take care of their employees

    (03:26) How it’s good for business to prioritize a healthy workplace

    (04:58) The bare minimum an employer could do for its employee

    (06:40) The importance of flexibility and how to implement it into your company
    
    (12:18) How to start a conversation with your employee about their needs

    • 13 min
    What You Need to Know About Audits

    What You Need to Know About Audits

    Dealing with audits doesn’t have to be scary as long as you’re prepared for it. Just ask Erick O. Bell, an accounting professor at the Haas School of Business at UC Berkeley, who used to work at KPMG LLP in the Audit Risk Advisory Services. Erick simplifies everything you need to know about audits – even the IRS audit – so it doesn’t feel as daunting. “Most audits that are happening. They're not audits that are at odds with each other,” Erick says. “A typical audit generally is just, you've made an assertion. Can we verify that that assertion is accurate?”

    Learn about typical audits, how to navigate them, and when you might need them.

    In this episode you’ll hear:

    (01:00) When should you get an audit

    (03:45) About IRS audits

    (07:36) How to navigate a typical audit

    • 10 min
    How a Patent Can Protect Your Idea

    How a Patent Can Protect Your Idea

    Getting a Patent can be a complicated and expensive process, but it can protect your idea as you work on bringing it to market. Just ask Becca Davison, the CEO of UnbuckleMe, who got a patent early on in her small business journey. Becca explains how she came up with UnbuckleMe, why she decided to patent her idea early on, and what that process looked like for someone who was new to entrepreneurship. You’ll also hear from Colleen Chien, a professor at Berkeley Law School and the founder of the Paper Prisons and Diversity Pilots Initiatives. Colleen digs deeper into how a patent can protect your idea and breaks down everything you need to know before and during your patent application. 

    Learn whether you should even get a patent, how you can protect your idea from copycats, and what the patenting process looks like.

    In this episode you’ll hear:

    (00:38) What is a patent?

    (02:29) How Becca came up with UnbuckleMe

    (05:28) The different types of Patents

    (06:45) The process of filing a patent

    (11:46) Why copycats can still show up even after you get a patent

    (13:28) How to protect your idea from copycats

    (14:41) The difference between copycats and competitors

    • 16 min
    Why Public Relations Matter

    Why Public Relations Matter

    Accidents happen, we make missteps, sometimes our brands are tarnished. So how do we prepare for the inevitable and mitigate impact? Indya ‘Icy’ Wright, the Founder and CEO of Artiste House, a PR firm that prioritizes diversity, inclusivity, and representation, has some answers.
     
    According to Wright, “all we can do is try to minimize the results of what happened, rectify it, and if things go well, move forward.”

    In this episode you’ll hear:

    (02:35) How do you figure out what your story is?
    (05:22) How do you determine which issues to take a stance on publicly?
    (07:52) You never know when a crisis will strike, how do you prepare?
    (08:27) After a crisis, how do you deal with the potential loss of business?

    • 9 min
    Do You Have What It Takes to Own Your Own Business?

    Do You Have What It Takes to Own Your Own Business?

    If there's one thing we’ve learned over the many episodes of this show, it’s that owning and operating your own business is hard. You have to overcome challenges you didn’t even know existed.

    Thinking of becoming an entrepreneur or you’re wondering if you should stick it out? We have Dr. Laura Morgan Roberts, scholar, speaker and consultant, who studies the science of maximizing human potential, to guide us through. “I do think for every market need, for every human desire, there is an entrepreneur who is inspired and equipped to meet that need and to help for people to connect with that desire”

    And Pamela Wirth, of Hello Health, will share what she’s learned on her path to entrepreneurship. Learn from an expert and those who have been there!
     
    In this episode you’ll hear:

    (03:49) Why connecting with others is one of the most important traits of an entrepreneur

    (05:23) What qualities you need to be an entrepreneur 

    (08:17) If you can't go all in on your business because you need the financial security of a 9 to 5, how else can you start your business journey?

    (10:24) How do you start a business if you have too much on your plate?

    (12:56) An entrepreneur is also a leader, so what qualities do you need to be a great leader?

    (15:38) What are some hurdles that entrepreneurs might have to overcome when they're thinking about starting a business?

    (18:45) What are some of the qualities you need to help you get through the tough times?

    • 20 min

Customer Reviews

5.0 out of 5
48 Ratings

48 Ratings

Ferniboy234 ,

Listen to it every week

Love this podcast. Part of my weekly listen and exciting to hear different types of businesses and how they’re succeeding. I like it’s not just interviews all the time.

Art729 ,

So glad I found “This Is Small Business” podcast

I love the format! A little different than the usual interview style pod. Useful information, clearly shared, in an interesting way! (Glad Jenna Kutcher mentioned it! )

Josh 949 ,

Small Business Simplified

I love the podcast format. It tells small business stories while focusing on a main business topic. Andrea also does a great job summarizing the key takeaways at the end.

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