100 episodes

Is making beautiful jewelry your passion, yet you struggle to juggle the business side of your brand? Find out what makes an independent brand truly remarkable and profitable to stand out from your competition. Tune in to Thrive by Design with host, Tracy Matthews. She’s an award winning jewelry designer, Chief Visionary Officer of Flourish & Thrive Academy and Champion for Visionaries at Creatives Rule the World. More importantly, she’s been in your shoes and loves to share her experiences, successes and failures so you can build a business grounded in what you value most.

Each week, she delivers in-depth shows with sales and marketing strategies that consistently work to attract your perfect customers and keep them coming back for more. Plus, she dives deep into the systems and best practices that build a sustainable, profitable business for the long haul. Regardless if your a jewelry designer or a fashion and accessories brand, subscribe and tune in every week. So, join us as we interview major players in the jewelry industry and beyond, and learn how to start, scale and grow your brand from the biggest players in the industry.

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands Tracy Matthews

    • Business
    • 4.9 • 273 Ratings

Is making beautiful jewelry your passion, yet you struggle to juggle the business side of your brand? Find out what makes an independent brand truly remarkable and profitable to stand out from your competition. Tune in to Thrive by Design with host, Tracy Matthews. She’s an award winning jewelry designer, Chief Visionary Officer of Flourish & Thrive Academy and Champion for Visionaries at Creatives Rule the World. More importantly, she’s been in your shoes and loves to share her experiences, successes and failures so you can build a business grounded in what you value most.

Each week, she delivers in-depth shows with sales and marketing strategies that consistently work to attract your perfect customers and keep them coming back for more. Plus, she dives deep into the systems and best practices that build a sustainable, profitable business for the long haul. Regardless if your a jewelry designer or a fashion and accessories brand, subscribe and tune in every week. So, join us as we interview major players in the jewelry industry and beyond, and learn how to start, scale and grow your brand from the biggest players in the industry.

    EP 364: Conscious Leadership and the Future of Work with Sarah Hawley

    EP 364: Conscious Leadership and the Future of Work with Sarah Hawley

    Sarah Hawley, author of Conscious Leadership and founder of Growmotely, shares how to become a conscious leader in your business and build authentic, loyal teams who will be dedicated to your vision.
     
    Here are the resources mentioned in the show:
     
    Read Conscious Leadership 👉 https://sarahhawley.life/book/ 
     
    Check Out Growmotely 👉 https://flourishthriveacademy.com/growmotely 
     
    Apply for TYC 👉 https://flourishthriveacademy.com/tyc 
     
    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 
     
    Click here to review the show Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations  
    If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.
     
    xo, Tracy Matthews
     
    Follow on Instagram:
     
    @tracymatthewsny
    @Flourish_Thrive
     
    Clubhouse:
     
    @tracymatthews
     
    YouTube:
     
    youtube.com/user/FandTAcademy

    • 48 min
    Online Sales: The Easy Way vs. The Hard Way

    Online Sales: The Easy Way vs. The Hard Way

    How to make online sales the easy way as a busy, independent jewelry designer.
     
    Here are the resources mentioned in the show:
     
    Apply for TYC 👉 https://flourishthriveacademy.com/tyc 
     
    Ramp Up Your Holiday Sales Replay 👉 http://flourishthriveacademy.com/rampup 
     
    Read the First Chapter of The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/
     
    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 
     
    Click here to review the show Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations  
    If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.
     
    xo, Tracy Matthews
     
    Follow on Instagram:
     
    @tracymatthewsny
    @Flourish_Thrive
     
    Clubhouse:
     
    @tracymatthews
     
    YouTube:
     
    youtube.com/user/FandTAcademy

    • 13 min
    EP 363: How Getting Your Marketing Calendar in Order has a Direct Correlation to Sales

    EP 363: How Getting Your Marketing Calendar in Order has a Direct Correlation to Sales

    If you’re scrambling to get everything together at the last minute this holiday season, your marketing is not going to be very effective, and your sales will take a huge hit. Here’s how you can avoid that, from one procrastinator to another.
     
    Here are the resources mentioned in the show:
     
    TYC Holiday Sales Accelerator 👉 https://flourishthriveacademy.com/tyc 
     
    Claire Mannheimer 👉 https://flourishthriveacademy.com/362
     
    Brenna McGowan 👉 https://flourishthriveacademy.com/359
     
    Quay Flom 👉 https://flourishthriveacademy.com/336
     
    Read the First Chapter of The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 
     
    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 
     
    Click here to review the show Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations  
    If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.
     
    xo, Tracy Matthews
     
    Follow on Instagram:
     
    @tracymatthewsny
    @Flourish_Thrive
     
    Clubhouse:
     
    @tracymatthews
     
    YouTube:
     
    youtube.com/user/FandTAcademy

    • 17 min
    EP 362: The Lazy Reels Strategy That Grew Her Audience to 26K and Doubled Her Online Sales with Claire Mannheimer

    EP 362: The Lazy Reels Strategy That Grew Her Audience to 26K and Doubled Her Online Sales with Claire Mannheimer

    Momentum student Claire Mannheimer shares her brilliant, “lazy” Reels strategy that grew her Instagram following from 2,500 to 26,000 in just six months and doubled her sales. The best part? She does it all while relaxing on her couch.
     
    Here are the resources mentioned in the show:
     
    Follow Claire on Instagram 👉 https://instagram.com/adorn.to.rise/ 
     
    TYC Holiday Sales Accelerator 👉 https://flourishthriveacademy.com/tyc 
     
    Read the First Chapter of The Desired Brand Effect 👉 https://desiredbrandeffect.com/chapter1/ 
     
    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 
     
    Click here to review the show Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations  
    If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.
     
    xo, Tracy Matthews
     
    Follow on Instagram:
     
    @tracymatthewsny
    @Flourish_Thrive
     
    Clubhouse:
     
    @tracymatthews
     
    YouTube:
     
    youtube.com/user/FandTAcademy

    • 37 min
    EP 361: Live Selling: How to Increase Your Online and In-Person Sales Conversions by Adopting the Strategies of QVC & HSN with Lisa Elizondo

    EP 361: Live Selling: How to Increase Your Online and In-Person Sales Conversions by Adopting the Strategies of QVC & HSN with Lisa Elizondo

    Momentum Head Coach Lisa Elizondo built a jewelry company selling on TV shopping networks like QVC and HSN. Now, she’s teaching you how to use those same sales strategies to grow your online sales, host successful virtual trunk shows, and become an expert at selling your products in-person.
     
    Here are the resources mentioned in the show:
     
    TYC Holiday Sales Accelerator 👉 https://flourishthriveacademy.com/tyc 
     
    Virtual Trunk Shows Bundle (Retiring Soon!) 👉 https://flourishthriveacademy.com/vts 
     
    Momentum Program 👉 https://flourishthriveacademy.com/momentum 
     
    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 
     
    Click here to review the show Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations  
    If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.
     
    xo, Tracy Matthews
     
    Follow on Instagram:
     
    @tracymatthewsny
    @Flourish_Thrive
     
    Clubhouse:
     
    @tracymatthews
     
    YouTube:
     
    youtube.com/user/FandTAcademy

    • 34 min
    EP 360: The Future of Jewelry 10 Year Anniversary Episode with Tracy Matthews and Robin Kramer

    EP 360: The Future of Jewelry 10 Year Anniversary Episode with Tracy Matthews and Robin Kramer

    If there's anything that the last couple of years has taught us, it's that you should be prepared. In this special episode, my co-founder, Robin Kramer, and I talked about the future of the jewelry industry and how you can stay ahead of the curve. We also shared a ton of tips, strategies, and real-life observations of what jewelry designers and makers who are crushing it are doing in these uncertain times. So if you want to launch and build a thriving jewelry biz even during economic uncertainties, listen to episode 360: The Future of Jewelry 10th Anniversary Episode.
     
    Here are the resources mentioned in the show:
     
    Apply for TYC Intensive 👉 https://www.flourishthriveacademy.com/tyc/ 
     
    Laying the Foundation 👉 https://www.flourishthriveacademy.com/ltf/
     
    The Desired Brand Effect Book 👉 https://desiredbrandeffect.com/chapter1/ 
     
    Red Boot Consulting with Robin Kramer  👉 https://www.redbootconsulting.com/
     
    Are you enjoying the podcast? We’d be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every, single week. 
     
    Click here to review the show Select “Ratings and Reviews” and “Write a Review” Share your favorite insights and inspirations  
    If you haven’t done so yet, make sure that you subscribe to the show on Apple Podcast, Spotify, Stitcher or wherever you listen to podcasts.
     
    xo, Tracy Matthews
     
    Follow on Instagram:
     
    @tracymatthewsny
    @Flourish_Thrive
     
    Clubhouse:
     
    @tracymatthews
     
    YouTube:
     
    youtube.com/user/FandTAcademy

    • 29 min

Customer Reviews

4.9 out of 5
273 Ratings

273 Ratings

brensocial ,

Awesome, practical advice!

Even though I’m not a jewelry designer, Tracy gives so much practical info on the podcast that can be applied to any business. Not only does the podcast include tangible strategies, it also helps with the mental shifts needed for anyone trying to run a successful business!

Randi @kasandklostyle ,

AMAZING INFORMATION

Update - 4/20/22: Definitely a MUST listen to for product businesses. I make handmade jewelry, and also purchase her book, and EVERYTHING she shares on this podcast, in her book and in her courses is the TRUTH! This is my first time listening to this podcast and there is SO much information packed into just one episode. Highly recommend just based on the website and other communications I’ve read. I can’t wait to binge the other episodes!! Randi @kasandklostyle

candiceevep ,

A great source of guidence

This podcast is an amazing guide to owning a product base business. Anytime I feel like I’ve hit a wall with my business I’ll put an episode on and immidiately be motivated again. I also love hearing from other jewelry designers, it makes me feel like I’m not alone and gives me ideas on what I can implement in my business.

This show should definitly be a tool in your tool box for your business.

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