Understand The Powerbase Within Prospects

Tune in to hear Wayne Moloney share his thoughts and experience on the importance of understanding the decision-making powerbase in your prospect's organisation and the importance of building consensus across the buying group.

We'll explore the difference between an individual's persona and their archetype, how to qualify these traits in an individual and how understanding these will help you win more business.

Wayne shows why this is critical in order to engage effectively, and for us to assist buyers progress through their buying journey and to gain consensus.

Wayne is an Australian business growth specialist with a global background. For over four decades he helped a diverse range of businesses in Australia, Asia and Europe achieve their revenue and profit goals. Since leaving his corporate career, Wayne has spent over 15 years helping B2B organisations tackle their business growth challenges through the application of sound sales and business strategies, developing salespeople and applying LEAN principles for sustainable sales success.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today.

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