You're about to unlock the world of entrepreneurial e-commerce alongside digital marketing specialist, Tina Barr. With 15 years of experience and a focus on product-based Shopify stores, Tina gifts us an engaging walkthrough on how to transition from managing big-budget ad campaigns to helping small businesses flourish online. You'll grasp the importance of utilizing Shopify as your prime tool, and Tina hands out her top tips for driving traffic to your store too.
This episode isn't just about setting up shop; we're here to guide you through the maze of data segmentation and the art of decluttering in the e-commerce world. Tina encourages small businesses to wield tools like Clavio to make data more approachable and manageable. You'll understand why starting small and gradually scaling up is key to sustainable business growth. Tina helps us see through the clutter, emphasizing the need to streamline SKUs for better sales and profitability. Get ready to uncover the power of limited availability, and how seasonal products can create a demand surge.
But we're not stopping there. We're pushing the boundaries and exploring workplace challenges and strategies for success with Tina. Traditional employment has its drawbacks, and Tina takes us through her perspective on these. Get ready to understand the importance of continuous learning and adaptability in the fast-paced e-commerce industry. As we wrap up the episode, Tina highlights her most crucial coaching lessons - decluttering your digital, physical, and mental spaces, understanding the importance of marketing, and defining your customer avatar are just a few. If you're an aspiring entrepreneur or an established one, you won't want to miss out on these actionable insights!
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Information
- Show
- FrequencyUpdated Weekly
- PublishedDecember 5, 2023 at 7:00 AM UTC
- Length27 min
- Season1
- Episode206
- RatingClean