Social Media Marketing Podcast

4,7 (1,4 mil)
MARKETING
SEMANAL

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

HÁ 5 DIAS

Building Trust in a Changing World: How to Make a Lasting Impact

Are you finding it harder to earn your audience’s trust in a world where skepticism runs high? Do your marketing efforts feel less effective as buyers take longer to make decisions and seem more resistant to traditional tactics? To learn three core principles for building trust that lasts: focusing on context over content, using conversations instead of full automation, and prioritizing time-saving transformations over bloated value stacks., I interview Alex Cattoni. Guest: Alex Cattoni | Show Notes: socialmediaexaminer.com/677 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

46min
24 DE JUL.

The Power of Identify: Building Lifelong Customers

Ever feel like your brand’s messaging isn’t quite landing, despite detailed personas and sharp creative? Or wonder why some customers churn while others become lifelong evangelists, even sporting your logo proudly? Identity marketing flips the traditional approach by focusing not on how your brand looks to others, but on how customers see themselves. To learn the four key stages of identity marketing: how to find, validate, name, and activate your customer’s core identity themes, I interview Veronica Romney. Guest: Veronica Romney | Show Notes: socialmediaexaminer.com/676 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

46min
17 DE JUL.

YouTube Scripting Strategies That Sell: A Proven Model for Success

Have you ever poured hours into a YouTube video that racked up views but barely moved the needle on sales? Or maybe you’ve wondered why some marketers keep generating leads and revenue from videos they made years ago, while yours fade into the digital void? The difference isn’t luck or timing—it’s structure. Strategic scripting, built on psychological triggers, transforms YouTube videos from passive content into active sales engines. To learn how to apply the YouTube Sales Scripting Framework, I interview Salma Jafri. Guest: Salma Jafri | Show Notes: socialmediaexaminer.com/675 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

46min
10 DE JUL.

Making Customer Stories Profitable: A Proven Framework

Are you struggling to create marketing content that not only resonates but drives real business results? Wondering how to transform customer wins into compelling proof that influences buyers at every stage of their journey? Customer stories are one of the most versatile and high-impact marketing assets available to marketers. To discover a proven framework for turning a single customer interview into a complete, multi-format content campaign — helping you attract leads, close deals, and strengthen client relationships with authentic, trust-building narratives, I interview Joel Klettke. Guest: Joel Klettke | Show Notes: socialmediaexaminer.com/674 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

53min
3 DE JUL.

How to Use a Personal Brand for Exposure, Leads, and Sales

Are you struggling to stand out in an increasingly crowded marketplace? Wondering how to leverage your expertise to generate more leads and sales for your business? To discover how to build and monetize a personal brand that creates exposure, generates qualified leads, and drives sales through authentic relationship building, I interview Rory Vaden. Guest: Rory Vaden | Show Notes: socialmediaexaminer.com/673 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

47min
26 DE JUN.

Advanced Messaging Strategy: Making Your Product a Must Have

Are you struggling to position your product as essential rather than optional? Wondering why your marketing tactics aren’t converting like they used to? Messaging strategy—not marketing tricks—is what separates forgettable products from must-haves. To learn how to craft a sustainable messaging strategy that makes your product irresistible by addressing real customer needs, I interview Katelyn Bourgoin. Guest: Katelyn Bourgoin | Show Notes: socialmediaexaminer.com/672 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

46min
19 DE JUN.

LinkedIn Video Strategy: Becoming a Respected Industry Leader

Struggling to get noticed on LinkedIn despite sharing valuable content? Wondering how to use video to establish authority and become the go-to expert in your field? To discover how to craft a powerful LinkedIn video strategy that builds credibility, fosters genuine connections, and positions you as a respected leader in your industry without feeling salesy or forced, I interview Louise Brogan. Guest: Louise Brogan | Show Notes: socialmediaexaminer.com/671 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

44min
12 DE JUN.

Instagram Content Strategy: Attracting Quality Leads and Sales

Posting consistently but not seeing business results on Instagram? Wondering how to move beyond likes to generate quality leads and sales? To discover a proven Instagram content strategy designed to attract the right audience, boost engagement, and convert followers into paying customers, I interview Elizabeth Marberry. Guest: Elizabeth Marberry | Show Notes: socialmediaexaminer.com/670 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

49min

Ver tudo (698)

Michael Stelzner

Apresentação

4,7

de 5

1.424 avaliações

Must listen

29 de mai.

PaulinaCossette

So much great information, really keeps you informed of cutting-edge developments in marketing. Michael is such a fantastic interviewer and I appreciate that he selects diverse guests.
The best for social media marketing

26 de abr.

New to Dallas TLC

I love that the show always has pros in conversation about the latest trends in social media and how to optimize for successful marketing. Michael Steiner does such a great job of guiding the discussion and recapping the key takeaways so that you’re never lost and can apply what’s relevant.
Hands down The BEST social media podcast!

1 de abr.

JMS-13

I’ve been listening since day one and should have given a review long ago! If you are just starting out, an marketing industry veteran or just someone who wants marketing guidance and insight that is practical and useful, this is the podcast for you. Michael and his team deliver value with each and every episode and the information he shares and the guests he has will prove to be invaluable to all marketers. Subscribe now-you’ll that me later!
Good show, bad cover image

20 de mar.

yogawithmaryt

Great show but I always forget about it because when I’m scrolling through my podcasts Social Media Marketing the cover looks like a child podcast. If this is a marketing show in the cover image should be a lot better.

Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/