What if Rumpelstiltskin Was About Consumer Research? | Classics with Kathryn McGarvey

It’s another classics episode. This time Kathryn McGarvey + I unpack Rumpelstiltskin. Using a business lens on the old fairy tale, we uncover a need for deep research, client testing + the power of overhearing the right information. 

Kathryn McGarvey is a seasoned marketer, client researcher + founder of Nosy HQ. She’s got a sharp eye for insights, a passion for problem-solving + a fabulous giggle.

Look for more episodes in this Classics strand. There’re some absolute corkers such as Jack and the Beanstalk discussed with a mediator + The Emperor 's New Clothes unpacked with a branding expert. Genius (if I do say so myself).

Kathryn’s LinkedIn: linkedin.com/in/kathryn-mcgarvey

Kathryn’s Website: nosyhq.com

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If you’d like my help with your Business go to www.lizscully.com/endlessClients

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This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.

Click here lizscully.com/reading to get your book list