When A Strategist Runs The Agency - Samanta Judez, MD Sweathead, A Strategy Podcast

Samanta Judez is Managing Director of DDB Barcelona. Before this, she was the agency's CSO. She isn't alone as a planner-turned-agency-leader but the convention is to reserve the role for someone from account management. So, what can a planner bring to agency leadership?

We discuss:
- What an MD does
- How to know if this path is for you
- Planning in Spain
- Barcelona's long history of creativity 
You can find Sam at https://twitter.com/samjudez13

 
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