Why Medtech Startups Win: Plan the Plan, Then Execute with Aaron TenHuisen

In this episode of the medDesign Podcast, we explore the critical steps that Medtech startups must take to succeed with Aaron TenHuisen, COO of Project Medtech. As an expert in operational milestone mapping, Aaron provides actionable insights on the importance of planning the plan, executing strategically, and setting up essential structures for your business.

Key Topics Covered:

Planning for Success: Discover why many Medtech startups fail due to a lack of strategic planning and how you can avoid these pitfalls.

Execution Strategies: Learn how to create and execute a detailed plan for your business, including crucial steps for each quarter.

Equity Management: Understand the importance of setting up equity arrangements correctly and the tools you need to get started.

Why Watch This Episode:

For Medtech Entrepreneurs: Gain practical advice on setting up your business for success, from strategic planning to equity management.

For Startup Founders: Learn the importance of planning iterations and setting clear goals for each phase of your startup journey.

For Business Leaders: Explore the framework Aaron TenHuisen uses to help companies achieve their operational milestones.

Don’t miss out on this insightful conversation that can transform the way you approach your Medtech startup. Watch now and start planning for success!

Connect with Aaron: ⁠https://www.linkedin.com/in/aaron-tenhuisen/

⁠Work with Project Medtech: ⁠https://www.projectmedtech.com/

⁠Free Learning for You:

Start here, learn how to scope your problem: https://med.trig.com/offers/2yPcPdM2/

Download our free Guidebook to Design History File Ready Ideation: https://www.trig.com/guidebooks/design-history-file-ready-ideation-guidebook

Free Creativity Course for Nurses: https://think.trig.com/offers/FnWZRGaC

00:00 Welcome to the medDesign Podcast

00:02 Introducing Aaron TenHuisen

00:59 Secrets to Startup Success

02:07 The Importance of Focus and Energy

03:38 Project Medtech: Betting on Yourself

07:36 Core Values and Team Culture

10:38 Project Medtech's Mission and Evolution

13:47 Comprehensive Support for Startups

16:11 Navigating Reimbursement and Health Economics

18:09 Talent Acquisition and Quality Management

22:56 Milestone Mapping and Strategic Planning

23:53 Entrepreneurial Challenges and Succession Planning

24:53 Tips for Communicating with Medical Professionals

26:30 Optimizing Partnerships and Business Development

29:21 The Value of Project Medtech Events

31:20 Innovation and Commercialization Strategies

33:39 Navigating the Funding Environment in Medtech

39:14 Common Pitfalls in the Commercialization Process

43:35 Emerging Trends and Technologies in Medtech

47:47 Future Plans for Project Medtech