124 episodes

Got your podcast rolling to boost your credibility and showcase your people but find yourself wondering, "How do I get more of my ideal clients to tune in and keep coming back for more?"
Jump in with me as I show you not only how to grow your podcast and use it to attract leads for your business, but also how to supercharge it with killer content marketing strategies. You’ll hear from industry experts, as I pick their brains for their best podcast growth and content marketing tips. Plus, I'll be rolling up my sleeves and applying these strategies myself in real time, sharing the successes, the stumbles, and everything in between.
Here are some topics covered in this podcast:
:bulb:How to get guests to promote your podcast with Kelly Mosser
:bulb:Making social media work while posting less with Katie Brinkley
:bulb:The missing piece in your coaching business with Chris Williams
:bulb:Mastering the art of podcast PR with Lauren Passell
:bulb:How to optimize your online brand for maximum SEO exposure with Jason Barnard
Got questions or your own tips and advice to share? Email me at hi@capsho.com
Let’s connect on LinkedIn https://www.linkedin.com/in/deirdretshien/
If you're interested in learning more about what I do, visit www.capsho.com
Get our free discoverability guide and 2 free episodes of Capsho: https://freegift.capsho.com/

Win The Content Game Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)

    • Business
    • 4.8 • 19 Ratings

Got your podcast rolling to boost your credibility and showcase your people but find yourself wondering, "How do I get more of my ideal clients to tune in and keep coming back for more?"
Jump in with me as I show you not only how to grow your podcast and use it to attract leads for your business, but also how to supercharge it with killer content marketing strategies. You’ll hear from industry experts, as I pick their brains for their best podcast growth and content marketing tips. Plus, I'll be rolling up my sleeves and applying these strategies myself in real time, sharing the successes, the stumbles, and everything in between.
Here are some topics covered in this podcast:
:bulb:How to get guests to promote your podcast with Kelly Mosser
:bulb:Making social media work while posting less with Katie Brinkley
:bulb:The missing piece in your coaching business with Chris Williams
:bulb:Mastering the art of podcast PR with Lauren Passell
:bulb:How to optimize your online brand for maximum SEO exposure with Jason Barnard
Got questions or your own tips and advice to share? Email me at hi@capsho.com
Let’s connect on LinkedIn https://www.linkedin.com/in/deirdretshien/
If you're interested in learning more about what I do, visit www.capsho.com
Get our free discoverability guide and 2 free episodes of Capsho: https://freegift.capsho.com/

    122. Creating a Bingeable Podcast Funnel to turn Content into Leads

    122. Creating a Bingeable Podcast Funnel to turn Content into Leads

    In this episode, we are back with the founder of Podcasting Business School, Adam Schaeuble for his feedback on our version of the limited series podcast funnel - a bingeable audio course that acts as a powerful lead magnet. 

    • 38 min
    121. Content to Clients: Mapping and Building a Limited Podcast Series that converts

    121. Content to Clients: Mapping and Building a Limited Podcast Series that converts

    If you are already creating longform content especially in the form of a podcast, this episode will show you how to channel that into a limited series that can serve as a compelling lead nurturing and conversion vehicle for your audience. 

    • 21 min
    120. The Podcast Funnel that drove $6K in 4 days

    120. The Podcast Funnel that drove $6K in 4 days

    You've tried it all – lead magnets, webinars, you name it. But nothing seems to move the needle when it comes to attracting your ideal clients through content marketing. This episode takes a fresh, innovative approach that combines the power of podcasting with a strategic client acquisition funnel.  

    • 32 min
    119. Why creating value-driven content may be limiting your impact

    119. Why creating value-driven content may be limiting your impact

    Are you ready to dive deep into the heart of what it truly means to create value through your content? This episode is a little bit different - it is an unfiltered exploration of radical candor, vulnerability, and the courage it takes to be authentically transparent in our content creation.
    We dive into our tendency to package "value" into neat frameworks and strategies. But what if true value lies in something far more raw and human? I wrestle with my default mode of logic and rationality and share more deeply than I ever have before.

    • 36 min
    118. Bypass the Algorithms: A Blueprint for Authentic Content Success with Roberto Blake

    118. Bypass the Algorithms: A Blueprint for Authentic Content Success with Roberto Blake

    Have you ever felt trapped by social media algorithms, endlessly chasing vanity metrics and elusive viral success? Roberto Blake, YouTube veteran and creator economy expert, shares a refreshingly practical approach to bypass the algorithm obsession. 

    • 35 min
    117. Crafting Human Content: Colin Gray's Approach to Engaging Audiences

    117. Crafting Human Content: Colin Gray's Approach to Engaging Audiences

    In this refreshingly candid chat, I sit down with Colin Gray, founder of Alitu and The Podcast Host, as he shares how he grappled with - and overcame - a concerning decline in visibility and cut through with his content.

    • 32 min

Customer Reviews

4.8 out of 5
19 Ratings

19 Ratings

jr3650sp ,

Testament to a great person and team

I must say you can learn and move your podcast in great direction by listening to this podcast and following the amazing adventure of the Capsho staff.

thecourtneyelmer ,

A Role Model for Aspiring Podcasters

Deirdre's podcast is an oasis of knowledge amidst the vast podcasting landscape. Collaborating with Deirdre on her podcast was an unforgettable experience. The dedication she puts into every episode reflects the high standards she holds for her content, making it a must-listen for anyone seeking valuable insights!

The Real Jerry Dugan ,

Bringing in the Big Guns

Deirdre shares her expertise as a marketer and entrepreneur combined with the experiences gleaned from high-earning entrepreneur podcasters. I consistently see her talking with and interviewing the big players in the podcast space, the ones who have staying power and consistent results with a heart for helping others. If you are looking to grow your podcast, this is the show for you.

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