World of Marketing

Tom Foster
  • 4,6 (10)
  • MARKETING
  • SEMANAL
World of Marketing

This Podcast provides business owners with a wealth of knowledge found nowhere else on the web. Our experts, who you can get to know below, will inform you of everything you need to know to succeed in web marketing. As you travel through all the different aspects of web marketing, make sure you check out the client testimonials for real-life examples of how our principles can be applied effectively.

  1. HÁ 5 DIAS

    Women of Power Episode 4: Finding Opportunities to Break Down Borders With Linda Rahal

    Linda Rahal is the managing shareholder at Trow & Rahal, and an expert in visa and immigration services for companies and foreign nationals. With a commitment to excellence, expertise, and empathy, Linda stands out in her field, advocating tirelessly for her clients. Her journey of resilience includes conquering the Ironman World Championship in Hawaii, showcasing her determination both in and out of the office. A true Renaissance woman if there ever was one. Here’s a Glimpse of What You’ll Learn 0:00 - Preview: Sports and Running 0:48 Introduction 3:30 Being an Immigration Lawyer 6:44 Linda’s Successes 7:57 A Passion for Immigration Law 10:25 Becoming a Managing Partner 12:32 Sports and Running 15:14 Challenging Yourself 16:35 Marketing and Promotion 18:12 A Client Success Story 20:38 Wrap Up Trow & Rahal is the go-to practice when it comes to immigration matters for businesses and professional needs. It’s hard to find a related issue they have no experience or expertise in, and their team of attorneys is filled with compassion and empathy for clients. Whether you’re seeking work visas and green cards for international employees, bringing new investment and business professionals into the States, or even looking to bring an athlete or entertainer stateside, the immigration lawyers at Trow & Rahal have your back. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing - Linda Rahal of Trow & Rahal This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.

    22min

  2. 9 DE DEZ.

    Women of Power Episode 3: Unrelenting Tenacity in Medicine and Life With Dr. Pardis Kelly

    Dr. Pardis Kelly is a dedicated foot care specialist and the founder of Las Vegas Footcare. Dr. Kelly has built her practice around a philosophy of addressing the root causes of foot issues often experimenting with treatments herself before recommending them to her patients. Dr. Kelly’s journey to where she is now wasn’t easy; as an immigrant who endured war and revolution, she’s overcome immense challenges, emerging with resilience and compassion that shape her patient care every day. Here’s a Glimpse of What You’ll Learn 0:00 Preview - Getting the Visa 0:50 Introduction 3:24 The Passion for Medicine 7:20 Studying in Iran 14:10 Getting the Visa 21:35 Starting Over in the U.S. 23:51 Building a Family 25:16 Career Path 26:30 Moving to Vegas 31:58 Rebuilding the Practice 35:28 Having the Right Support 38:44 Wrap Up Las Vegas Footcare offers personalized treatment in a welcoming environment. Known for their patient-centered approach, Dr. Kelly takes time to thoroughly explain treatment options and develop customized care plans based on each patient's unique needs, lifestyle, and medical history. She specializes in various conditions, from foot pain to diabetic care, employing conservative treatment methods to promote quick recovery. Dr. Kelly is also an innovator in her field with her patented product, PS Polish, an antifungal nail polish containing antioxidants and non-toxic ingredients. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing - Dr. Pardis Kelly of Las Vegas Footcare This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.

    40min

  3. 29 DE NOV.

    Women of Power Episode 2: How to Bring Empathy to Law With Allyson Kitchel

    Allyson Kitchel is a passionate attorney with a heart for justice, joining us. Allyson specializes in catastrophic brain injuries and bicycle crash cases, offering a truly client-first approach. We’ll dive into Allyson’s inspiring journey—from overcoming personal loss to building a thriving law firm—and explore how she’s changing the game in personal injury law with empathy and dedication. Here’s a Glimpse of What You’ll Learn 0:00 Preview - Emotions and Empathy 0:57 Introduction 3:29 Allyson’s Career Path 6:08 Working in a Corporate Environment 9:46 A Traumatic Accident 11:30 Emotions and Empathy 13:49 A 13 Million Dollar Verdict 16:17 Client Acquisition 19:14 The Importance of Diversity 20:57 The Uniqueness of Allyson’s Firm 23:16 How to Contact Allyson 25:10 Wrap Up Kitchel Law, PLLC, emphasizes a personalized approach to handling injury cases. They acknowledge the difficulties injury victims face and promise direct attorney-client contact rather than delegation to paralegals. The firm operates on the principles of empathy and diversity to bring the greatest range of perspectives and understandings to its cases. They take on the duty of bringing justice to your situation so you can focus on recovery through personalized attention, direct communication, and a commitment to client care. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing - Allyson Kitchel of Kitchel Law

    26min

  4. 22 DE NOV.

    Women of Power Episode 1: Forging Your Path With Jill Bollwerk

    Jill Bollwerk is the founder of her own litigation firm with over 33 years of experience. Jill has built her practice from the ground up, starting without money or clients, and has navigated significant changes this year. Join us as we delve into her inspiring journey, discuss the importance of resilience, and learn how she balances her professional life with spoiling her grandkids in her personal life. Here’s a Glimpse of What You’ll Learn 0:00 Preview - Positive Mindset 0:57 Introduction 3:07 Get to Know Jill 5:56 Jill’s Background Story 9:47 How Jill Got into Law 11:19 Jill’s First Experience in a Law Office 15:14 Jill’s Family Life 18:27 Jill’s Career Progression 20:50 Winning Cases 22:18 Changing Jobs 24:11 Legal Marketing 25:54 How Jill Started Her Firm 29:27 Leadership 31:55 Client Acquisition 34:14 Positive Mindset 38:59 Free Time and Activities 41:32 Recommended Books 42:37 Wrap Up Bollwerk & Associates, LLC, is a St. Louis-based personal injury law firm specializing in accidents (car, truck, motorcycle), workplace injuries, nursing home cases, and premises liability. Their attorneys, with over 40 years of combined experience, emphasize a client-friendly approach with modern, welcoming offices and clear communication without legal jargon. They pride themselves on being accessible, prompt with communications, and keeping clients informed throughout their cases. If you are in need of representation in the St. Louis area, be sure to reach out to Jill and her team today. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing - Jill Bollwerk of Bollwerk & Associates, LLC This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.

    44min

  5. 15 DE NOV.

    Episode 247: The Five Lies Lawyers Need to Move Past With John Kormanik

    John Kormanik is a performance and leadership coach who brings nearly 25 years of legal experience to his coaching practice. He recently authored the book Break The Law: A Story of a Remained Legal Career and a Reclaimed Life, which focuses on helping attorneys break free from the toxic work culture that often leads to burnout. John is passionate about helping lawyers reclaim their lives and thrive without sacrificing their well-being. Here’s a Glimpse of What You’ll Learn 0:00 Preview - Success Isn’t Comfortable 1:04 Introduction 3:05 Getting to Know John 6:17 Break the Law With John Kormanik 8:35 John’s Beginnings as a Coach 10:33 Do I Always Need to Be Grinding? 11:54 I’m Not Busy… Am I Being Lazy? 14:12 Do I Always Need to Be Available? 18:40 Will Money Actually Make Me Happy? 21:13 Am I Weak If I Ask For Help? 26:30  Lawyers Think Differently 29:05 Success Isn’t Comfortable 31:10 How John Works With Lawyers 33:25 Wrapping Up Many lawyers express the same concerns: they’re burnt out, they question themselves, and they aren’t sure of the next step of their career when they go into business for themselves. Coaches are all different, but John Kormanik brings the truth to the table. There are five lies that every lawyer seems to believe, the secret to success (and happiness along the way) is to learn to ignore them and move past with a renewed sense of purpose and life. Understand what you need to know, and what you probably haven’t been told yet, by listening to John Kormanik’s wisdom today! Speakers Featured in This Episode - Tom Foster of Foster Web Marketing - John Kormanik of John R. Kormanik Coaching This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.

    37min

  6. 8 DE NOV.

    Episode 207 REMASTERED: Legal Marketing Done Right With Alexander Scott

    Alexander Scott has quickly moved through the ranks of Foster Web Marketing. We’re re-releasing this episode to double down on the valuable information he provides for our listeners. At the time of the original recording, Alexander was a Senior Digital Marketing Strategist, but by the time the episode aired he had become our Director of Marketing Services. Now, a little more than a year later, he has earned the title of Chief Business Development Officer! This episode will explain why. Aside from treating his body well, he has treated our clients with the first-class service that has created tremendous growth for all companies that he comes in contact with. Learn more about the different approaches Alexander takes with his many clients in this episode of World of Marketing! Here’s a Glimpse of What You’ll Learn 0:00 Preview - The Importance of a Marketing Team 1:04 Introduction 2:12 Alexander’s Fitness Journey 6:11 Presentation: Helping Clients Succeed 6:46 Baseline Digital Marketing 9:22 Visibility + Gated Content = Leads 11:57 Organic & Local SEO 14:39 Marrying Content With Context 22:32 Finding New Marketing Solutions 23:07 On-Page SEO 30:04 The FMW Marketing Services Team 31:13 The Importance of a Marketing Team 32:40 DSS: The Secret Weapon 35:17 Closing Thoughts No law firm or podiatrist is the same. Each business requires a different approach to marketing and a unique marketing mix. If a marketer tells you a strategy is one-size-fits-all, then it’s time to find another marketer. What works for one practice utilizing its own resources in its specific market is surely different than what works for your mix of reputation, resources, and market size. Your practice’s growth is its own, and it’s time to handle it that way! Absorb how you can approach your marketing by watching or listening to Alexander’s presentation during this episode. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing - Alexander Scott of Foster Web Marketing This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.

    36min

  7. 1 DE NOV.

    Episode 216 REMASTERED: Adaptability and Resilience in Podiatry With Nathan Ivey

    Dr. Nathan Ivey comes from the Pacific Northwest and is from a family of 10. He got his podiatry degree from the California College of Podiatric Medicine in 1999. Eventually, the lack of sun got to him and his wife, so they uprooted and moved down to New Mexico, where he has been in practice ever since. His specialty is in rearfoot and ankle reconstruction, but he is also adept at using orthotics to correct issues that would otherwise require surgery. He is a business owner who is familiar with the stresses and obstacles involved in running a practice and taking over a practice. Over the years, he has built a sense of resiliency into his entrepreneurial style—something we can all learn from. Here’s a Glimpse of What You’ll Learn 0:00 Preview - Obstacles in Taking Over a Practice 1:17 Introduction 4:44 Is There a Secret to Podiatry Growth? 8:48 How Nathan Got Started 11:50 Building Without a Guide 13:28 Nathan’s Background Outside of Work 14:34 Setting Up Shop in Albuquerque 16:38 Obstacles in Taking Over a Practice 21:00 The Necessity of Resilience 23:45 Marketing Before FWM 26:10 Modernizing Marketing With FWM 30:50 Performance Improvements With FWM 33:55 Flying From Practice to Practice 36:29 Dealing With Social Anxiety 41:26 Nathan’s Best Piece of Advice 42:31 Nathan’s Daily Rituals 44:58 Closing Thoughts You’d be hard-pressed to find a podiatrist, or any entrepreneur for that matter, that has a story quite like Dr. Nathan Ivey’s. His practice has been forged out of the trials and tribulations of moving several states away, taking over a practice, holding his own against hospitals, and actually having to fly across New Mexico to commute between two practices. His story is one of legend—and, like many legends, we can learn a lesson or two from it. This episode will explore the concepts of the ever-evolving landscape of entrepreneurship, marketing, and life in general. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing - Dr. Nathan Ivey of New Mexico Foot and Ankle Institute This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.

    49min

  8. 25 DE OUT.

    Episode 246: Legal Coaching for What You Really Want With Steve Seckler

    Steve Seckler is a seasoned lawyer turned marketer and leadership coach for lawyers. He has also authored the book Think Like a Lawyer, Act Like an Entrepreneur, set to be published in 2025. Steve is an expert in teaching lawyers how to balance skepticism and risk aversion with the relationship-building skills needed to grow their practices. Here’s a Glimpse of What You’ll Learn 0:00 Preview - The Power of Being Known 1:04 Introduction 1:56 Getting to Know Steve 3:51 Steve’s Life Right Out of Law School 6:16 Steve’s Experience in Lawyer Recruiting 7:49 The Truth About Recruiting for Firms 10:45 The Power of Being Known 13:25 Discussing Steve’s Book 15:55 A Lawyer’s Job: “Promote Thyself” 18:42 What Sets Steve Apart From Competition 23:00 Get Help That Gets You What You Want 26:32 Wrapping Up A coach is there for you to figure out your goals. They are a mentor. As Steve puts it, they are a “reality check.” Not everyone knows what they actually want in order to achieve success, but that’s the first step. Reach out to Steve today to start your journey on figuring out what it is you need to find greater satisfaction in your life and profession. Speakers Featured in This Episode - Tom Foster of Foster Web Marketing - Steve Seckler of Seckler Attorney Coaching This episode is brought to you by Foster Web Marketing. Foster Web Marketing is dedicated to providing cutting-edge, highly customizable marketing and strategic solutions specifically designed for law firms and medical practices. Our award-winning marketing and systems solutions are what set us apart from everyone else.

    28min
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de 5
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Sobre

This Podcast provides business owners with a wealth of knowledge found nowhere else on the web. Our experts, who you can get to know below, will inform you of everything you need to know to succeed in web marketing. As you travel through all the different aspects of web marketing, make sure you check out the client testimonials for real-life examples of how our principles can be applied effectively.

Informações

  • Criado por
    Tom Foster
  • Anos de atividade
    2016 - 2024
  • Episódios
    260
  • Classificação
    Livre
  • Site do podcast
    World of Marketing

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