955 episodes

WTF Gym Talk is a no-BS resource on how to run a successful business in the fitness industry. My content combines humor, education and entertainment.

If you're tired of the same vanilla podcast content on growing your gym, then you'll def. want to tune in.

WTF Gym Talk Stuart Brauer

    • Business
    • 4.8 • 85 Ratings

WTF Gym Talk is a no-BS resource on how to run a successful business in the fitness industry. My content combines humor, education and entertainment.

If you're tired of the same vanilla podcast content on growing your gym, then you'll def. want to tune in.

    Gym Owners Can Learn From PornHub

    Gym Owners Can Learn From PornHub

    If anybody knows about finding niche audiences, it's PH.



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

    • 20 min
    Never Late To Your Fitness Class Again At SWEAT440 w/ Matt Miller

    Never Late To Your Fitness Class Again At SWEAT440 w/ Matt Miller

    #neverlate is the unique sales proposition that SWEAT440 is hoping will capture a niche market of boutique group fitness users. Matt Miller and Cody Patrick are the founders of the Miami based fitness franchise and have big plans for growth beyond their 20+ locations.



    Check out them out at www.sweat440.com





    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

    • 1 hr 1 min
    Give Your Tech Stack A Break

    Give Your Tech Stack A Break

    Next time you're complaining about your member management software or your CRM, or any other SASS product that makes your life insanely easier 90% of the time, considering this perspective...



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

    • 18 min
    Goodbye InBody, Hello Spren! A Convo w/ Jason Moore

    Goodbye InBody, Hello Spren! A Convo w/ Jason Moore

    Jason Moore is the founder of Spren and he's convinced that the current methods of analyzing body fat percentages, HRV and other bio metrics are not as accessible as they can be.



    And after using Spren (and comparing it to my own Dexa scans), I think he's right.



    https://www.spren.com/





    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

    • 1 hr 3 min
    Most Of Us Do This, And We Need To Stop.

    Most Of Us Do This, And We Need To Stop.

    If you've been in business for 18, 36 or 60 months, and you haven't developed your operational workflow (systems), you're fucking up. So let's talk about fixing it.



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

    • 15 min
    Pre-Selling Strategies

    Pre-Selling Strategies

    If you're opening your first location, or hoping to capitalize on your current success with additional locations - this is for you.



    —-------------------------------------------------------------------------------------------------------------------------------

    The only two group fitness franchises I would invest in…

    Industrious 

    If you want a well-organized, high operational capacity, barbell-based group fitness experience (aka CrossFit without the stupid shit), then you need to look into Industrious.  Click here and I’ll personally connect you with the Industrious franchise team to learn more.

    MADabolic

    If you’re looking for one of the fastest growing brands in the boutique fitness space that leverages gritty branding, strength-focused programming (but without the barbell and other space suckers) and has over 30 opened locations nationwide, then you’ll definitely want to get in touch with the MADabolic franchise team by clicking here. 

    —-------------------------------------------------------------------------------------------------------------

    I solve problems in your business and make you more money.  Guaranteed. 

    For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

    Stop wishing your business problems are going to magically go away.  

    Invest in your business and let me solve your problems and optimize your business fast and efficiently. 

    We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

    Learn more about what it’s like for us to work together.

    —-------------------------------------------------------------------------------------------------------------

    Want to increase your business IQ by 100x for only $50? 

    Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.

    New courses are added every month. 

    ⁠www.microgymuniversity.com⁠ 

    —-------------------------------------------------------------------------------------------------------------

    Need help leasing or buying a building?

    I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

    If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.

    —------------------------------------------------------------------------------------------------------------- 

    • 20 min

Customer Reviews

4.8 out of 5
85 Ratings

85 Ratings

Clífton ,

Best info for a gym owner

This is hands down the top choice for gym owners seeking actionable advice. Stu provides practical insights that can be immediately implemented to enhance operations and drive growth. Stu also has some of the best in the field on his shows to compliment his extensive knowledge on every topic/issue a gym owner would need help with.

BradTill ,

Way More Helpful Than the $350/month fitness mastermind group I was in!

Have been listing to podcast for several months and enrolled in MicroGyM University recently. Way more valuable than the $350 a month mastermind I was in. Our two personal training studios are benefiting greatly from Stu’s content.

Neil Sh. ,

He’s been there. Experienced it. And knows his stuff.

Solid podcast! Not only does he know his stuff, but it’s also crazy entertaining. Keep crushing it.

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