Freedom Property Podcast

Freedom Property

Welcome to the Freedom Property Podcast. Are you looking for career inspiration, industry tips, or simply want to know what the leading agents in the industry are doing to succeed? The Freedom Property Podcast delves into all the hottest real estate topics to give you insights into how we operate a modern real estate brand.

  1. 05/11/2025

    Ep. 105 - From Cold Calls to King of Logan: Ryan Murphy’s Rise to #1

    From relentless cold calls to Rate My Agent’s Agent of the Year for five years in a row, this is Ryan Murphy’s raw and unfiltered journey to the top. Currently ranked #1 in Loganlea on Realestate.com.au for both sales and seller recommendations, Ryan shares the mindset, hustle and genuine care that took him from a rookie to a market leader within six years. If you want to know what it really takes to thrive in real estate, beyond scripts and hype, this episode is your blueprint for building a career that lasts. 00:00 How Caring Turned a Rookie Into Logan’s Top Agent 01:30 From 420K to Mid-900K: Witnessing Logan’s Market Boom 03:30 Cracking the Investor Code 06:10 Knowing When to Hustle and When to Hold Back 07:30 Why Turning Down Listings Can Boost Your Business 11:10 Why You Should Encourage Sellers to Shop Around 16:20 How Sports Moulded Ryan’s Work Ethic 17:20 The Repeatable, Scalable and Rewarding Real Estate Formula 20:00 Why You Are Your Most Powerful Tool in Real Estate 24:40 Advice for New Agents: Consistency is King, Patience Is Queen Resources & Links: 🚀 Join Agent Growth & take your business to the next level: www.agent-growth.com.au  🎯 Get Josh’s free listing presentation that wins 10+ listings per month: www.careers.freedomproperty.com.au/freetraining Follow us for more insights & behind-the-scenes content: Instagram⁠ ⁠| ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ ⁠⁠ Freedom Property Media Instagram 🔥 Follow Josh Sherwood: www.instagram.com/mrsell.joshsherwood  💼 Learn more about working with Freedom Property: www.careers.freedomproperty.com.au

    26 min
  2. Ep. 104 - Lee Woodward x Josh Sherwood: The SEAL Team Sales Formula Behind 100+ Deals a Year

    22/10/2025

    Ep. 104 - Lee Woodward x Josh Sherwood: The SEAL Team Sales Formula Behind 100+ Deals a Year

    What happens when a real estate business runs like a SEAL team? In this dynamic conversation, Josh Sherwood joins renowned sales coach, Lee Woodward to break down the precision, psychology and systems driving Freedom Property’s success. Lee Woodward is one of Australia’s most respected real estate coaches, with over three decades of industry experience. A former top-performing agent, he now heads the Real Estate Academy, training thousands of agents through his renowned Complete Salesperson Course. From data-driven practices and lead qualification to role clarity and hyper-personalised service that builds lifelong client relationships, this conversation shows what true high performance looks like in real estate today. 00:00 Adaptability as a Superpower 02:49 From Agent to Entrepreneur 04:57 Cracking 100+ Deals a Year: The Secret Sauce 06:28 Lead Qualifier Role: The Unsung Hero of Real Estate Success 10:12 Data is King 12:50 The Psychology of Presence: Becoming the Go-To Agent in Your Community 18:11 Playing the Long Game 23:22 Managing a Massive Buyer Database: Segmenting for Maximum Impact 25:25 The Power of Post-Sale Communication 26:15 Mastering Your Market 27:48 Hyper-Personalised Outreach 29:51 Why Josh Doesn't Need To Do Listing Shootouts 35:32 Genuine Interest Builds Loyalty: The Importance of Knowing Your Client’s Story 38:14 Restaurant Analogy: Why Following Up Makes or Breaks Your Business 41:47 Lessons Learned from Industry Legends 43:40 The Journey Continues Resources & Links: 🚀 Join Agent Growth & take your business to the next level: www.agent-growth.com.au  🎯 Get Josh’s free listing presentation that wins 10+ listings per month: www.careers.freedomproperty.com.au/freetraining Follow us for more insights & behind-the-scenes content: Instagram⁠ ⁠| ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube⁠⁠ ⁠⁠ Freedom Property Media Instagram 🔥 Follow Josh Sherwood: www.instagram.com/mrsell.joshsherwood  💼 Learn more about working with Freedom Property: www.careers.freedomproperty.com.au

    44 min
  3. Freedom Unlocked: How to Win the Listing Before You Walk In

    08/10/2025

    Freedom Unlocked: How to Win the Listing Before You Walk In

    Listings are won and lost before you even walk through the door. The best agents don’t just present - they connect, engage and position themselves as the obvious choice for sellers long before they’re invited over. In this episode, Josh reveals the moves that transform average pitches into standouts, the mistakes that cost agents thousands and how to lock in listings before you step inside. Do this or risk losing the listing to someone who will. 00:00 The Critical Difference Between Good and Great Listing Presentations 01:02 Win Before You Arrive: Demonstrating Value from the First Phone Call 02:43 Meaningful Questions to Understand Seller Motivation 04:36 Strategic Pre-Listing Engagement: Planting Seeds for Success 08:26 Training and Preparation: The Grand Final Metaphor 09:46 Customising Marketing Plans Based on Seller Priorities 11:16 Building Relationships by Meeting Sellers Where They Are 12:58 A Common Mistake 13:46 Navigating Price Discussions 17:01 The Consequences of Overpromising and Underperforming on Price 18:19 Content vs. Delivery: What Really Wins Listings? 18:47 Adapting to Different Seller Personalities and Communication Styles 21:51 Balancing Transparency and Strategy in Buyer Communication 24:27 Positioning Yourself as a Trusted Adviser, Not Just a Salesperson 25:44 Developing an Abundance Mindset to Attract More Business 26:31 Handling Complex Family Dynamics During Sales Decisions 27:16 Offering Practical Solutions 28:25 The Long Game: Repeat and Referral Business Through Relationships Resources & Links: 🚀 Join Agent Growth & take your business to the next level: www.agent-growth.com.au 🎯 Get Josh’s free listing presentation that wins 10+ listings per month: www.careers.freedomproperty.com.au/freetraining Follow us for more insights & behind-the-scenes content:Instagram ⁠| ⁠Facebook⁠ | ⁠YouTube⁠⁠Freedom Property Media Instagram 🔥 Follow Josh Sherwood:www.instagram.com/mrsell.joshsherwood 💼 Learn more about working with Freedom Property: www.careers.freedomproperty.com.au

    29 min
  4. Ep. 101 - New Agent, Big Results: How to Stand Out Fast in Real Estate

    10/09/2025

    Ep. 101 - New Agent, Big Results: How to Stand Out Fast in Real Estate

    Steve Allan joins us on the podcast after kicking off his real estate career with Freedom in October 2024. In less than a year, he’s already made waves, winning the Q2 Excellence Award for Most Listing Opportunities Created, with an incredible 1,200 generated. Steve brings a varied background, practical approach and his content is gaining strong traction online, helping him build trust and visibility fast. 00:00 Switching Gears from Business Owner to Real Estate 00:57 The Tough Start That Builds a Career 02:25 Turning a Big Database into Real Business 4:45 How Knowing Your Buyers Opens Doors (Literally) 6:36 Soft Touch Meets Sales Drive - Why This Duo Works 08:21 On Finding Freedom - Culture, Goals and Renewed Passion 09:34 Standing Out in a Competitive Market 11:24 Living the Property Journey 14:06 Positivity, Persistence and the Push for a Breakthrough 16:32 An Exciting Journey Ahead for the Allan Team Resources & Links: 🚀 Join Agent Growth & take your business to the next level: www.agent-growth.com.au  🎯 Get Josh’s free listing presentation that wins 10+ listings per month: www.careers.freedomproperty.com.au/freetraining  Follow us for more insights & behind-the-scenes content: Instagram ⁠| ⁠Facebook⁠ | ⁠YouTube⁠⁠ Freedom Property Media Instagram 🔥 Follow Josh Sherwood: www.instagram.com/mrsell.joshsherwood  💼 Learn more about working with Freedom Property: www.careers.freedomproperty.com.au

    19 min
  5. Ep. 100 - You Asked, Josh Answered: 100th Episode Special

    27/08/2025

    Ep. 100 - You Asked, Josh Answered: 100th Episode Special

    Episode 100 is a milestone worth celebrating, and this time, the mic gets turned on the host, Josh Sherwood. In a raw Q&A special, Josh answers the questions agents really wanted to ask: what separates the top 1% from the rest, his best and worst listings, the biggest lessons in leadership, the bold ideas that completely flopped and the advice he wants every agent to remember. If you’ve ever wondered what it really takes to build an extraordinary career in real estate, this episode gives you the unfiltered stories, lessons and vision straight from the director leading the most agent-focused and process-driven brand in the country. 00:00 Reflecting on the Journey 00:26 100 Episodes In: Growth, Change & Lessons Learned 02:23 Building a Well-Oiled Team 03:17 The Toughest Lessons in Leadership 06:19 How We Work, Play and Win at Freedom 10:33 Ordinary Agents, Extraordinary Stories 12:51 Fail Fast, Learn Faster 14:28 How Freedom Agents Stand Out from the Competition 16:22 The Future of Freedom 18:36 Lessons from the 1% of High-Performing Agents 21:43 How Difficult Sellers Make Better Agents 23:38 People Over Property 24:27 From Idea to Milestone: Mastering the Podcast Journey Resources & Links: 🚀 Join Agent Growth & take your business to the next level: www.agent-growth.com.au  🎯 Get Josh’s free listing presentation that wins 10+ listings per month: www.careers.freedomproperty.com.au/freetraining  Follow us for more insights & behind-the-scenes content: Instagram ⁠| ⁠Facebook⁠ | ⁠YouTube⁠⁠ Freedom Property Media Instagram 🔥 Follow Josh Sherwood: www.instagram.com/mrsell.joshsherwood  💼 Learn more about working with Freedom Property: www.careers.freedomproperty.com.au

    26 min
  6. Ep. 99 - From Job Site to 3 Million Views: The Viral Rise of Ben Holzworth

    13/08/2025

    Ep. 99 - From Job Site to 3 Million Views: The Viral Rise of Ben Holzworth

    Ben Holzworth joins us on the Freedom Property Podcast for the first time, 15 months into his real estate career after starting with us in April 2024. He’s quickly built a name for himself, not just through solid results in his area but by creating viral content that’s exploded online. One of his videos has racked up over 2.3 million views alone, proving how powerful smart marketing can be in real estate today. 00:00 Balancing Business and Family in Real Estate 02:01 Tradie to Real Estate: A Whole New World 04:10 The Conversation That Changed My Career 05:36 The Slow Burn to Real Estate Success 07:35 The Hardest Part of Sales? Handling Rejection 09:40 Turning ‘No’ Into a Positive in Real Estate 11:48 From Playing It Safe to Letting My Personality Shine 13:58 Funny Videos and Real Estate: Does It Really Work? 15:29 Does Shocking Content Really Convert to Listings? 16:28 Getting Real About My Content 18:01 Why Being ‘Boring’ Is Not an Option for Me 19:25 Getting Eyes on Your Listing Through Fun Content 21:04 Combining Creativity with Credibility 22:21 When Your Content Gets Copied - Take It as a Compliment 23:43 Building a Memorable Brand Early in Your Career 25:13 From Small Wins to Big Moments in Real Estate Resources & Links: 🚀 Join Agent Growth & take your business to the next level: www.agent-growth.com.au/pricing 🎯 Get Josh’s free listing presentation that wins 10+ listings per month: www.careers.freedomproperty.com.au/freetraining Follow us for more insights & behind-the-scenes content: Instagram ⁠| ⁠Facebook⁠ | ⁠YouTube⁠ ⁠Freedom Property Media Instagram 🔥 Follow Josh Sherwood: www.instagram.com/mrsell.joshsherwood 💼 Learn more about working with Freedom Property: www.careers.freedomproperty.com.au

    27 min

Ratings & Reviews

5
out of 5
4 Ratings

About

Welcome to the Freedom Property Podcast. Are you looking for career inspiration, industry tips, or simply want to know what the leading agents in the industry are doing to succeed? The Freedom Property Podcast delves into all the hottest real estate topics to give you insights into how we operate a modern real estate brand.