The Nutrition Business Show

Charlyn Ooi
  • 5.0 (5)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Hosted by Charlyn Ooi, The Nutrition Business Show is the ultimate podcast destination for dietitians, nutritionists, naturopaths, and wellness coaches. Get valuable insights, actionable strategies, and inspirational conversations with nutrition CEOs to fuel your online business. My mission is to help you break free from traditional private practice constraints, stop trading time for money, and build a scalable business for more freedom and impact. Tune in for tips on growing an online nutrition business, social media marketing, sales, funnels, and creating online programs.

  1. 21 HRS AGO

    The Real Reason You Haven't Hit Your Income Goals Yet

    You have the qualifications. You care deeply about your clients. You've been showing up. So why does hitting a consistent income goal still feel so far away? In this episode, I break down the full system behind a six-figure nutrition business and what it actually looks like when all the pieces are working together, so you can stop guessing and start building with intention. Here’s What You’ll Learn: ✨ The offer models that get you to consistent income without a packed calendar  ✨ What a funnel actually is and the three stages most practitioners are missing at least one of  ✨ How paid ads can expand your reach and grow your email list quicker (and how the low-ticket funnel can cover your ad spend)  If you've been putting in the work but your income still feels inconsistent or out of reach, this episode will show you exactly what's missing, and what needs to be in place before things can really start to move. Link Mentioned in This Episode 🚀 Apply for the Momentum Club → Momentum is the complete business engine for nutrition experts ready to hit the $100k+ mark without burning out.  We provide the exact roadmap to move you from the 1:1 hourly grind to a scalable, high-ticket signature program. From your offer and funnel to your paid ads strategy, we build the systems with you. 👉 Only 6 spots available for this intake. Apply before 15th May to secure exclusive bonuses. 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi 👩‍💻 Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    23 min

  2. 3 MAY

    The Anatomy of a 6-Figure Signature Program Offer

    After generating over $3 million dollars in online sales and coaching 1300+ practitioners, I’ve seen exactly what separates the programs that launch to crickets from the ones that sell like hotcakes and hit 6-figures.  Most practitioners who want to build an online program know what they want to teach. What most people don’t know is how an offer is actually supposed to look like, and there's a big difference between the two. In this episode, we cover: ✨ The biggest reason your ideal clients are scrolling past your offer (hint: it’s not your price). ✨ The difference between a content library and a transformation engine. ✨ How to build a program roadmap that actually scales without you working more hours. ✨ The "Value Trap" that keeps practitioners underpricing their genius. ✨ The 3-part anatomy of a program that sells out. Links Mentioned in This Episode 🚀 The Six-Figure Signature Program Bootcamp (5 - 7 May 2026): Stop sitting on your program idea and let’s build it together. Join me for the live 3-day workshop to nail your program and map out your signature framework. You'll walk away with a completed offer ready to start enrolling clients. Replays available until the end of month if you can't make all sessions live. Grab your ticket here → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi 👩‍💻 Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    16 min

  3. 26 APR

    Is Your Program Idea Actually Worth Building?

    Struggling to decide on your program topic? Most practitioners get stuck in a loop of "Is this too broad?" or "Is it too saturated?" and end up staying at square one for months. In today’s episode, I’m helping you escape the 'Passion Trap' so you can finally settle on a program idea that sells. I’m sharing the three big signs that your idea is a winner and the one common mistake that usually stops practitioners in their tracks before they even get started. ✨ Why starting with "what do I love teaching?" is a mistake ✨ The "Green Light" Checklist: Three specific things to look for to ensure there’s a crowd of people waiting to buy from you. ✨ Why spending months building before you've sold a single spot is a massive risk, and how to flip the order to validate your idea first. If you are sitting on a program idea and every time you try to commit, a voice creeps in to poke holes in it, this episode will give you a clear framework to evaluate your idea with confidence and the permission to stop waiting and start moving. Links Mentioned in This Episode 🚀 The Six-Figure Signature Program Bootcamp: A 3-day live practical workshop experience designed to help nutrition professionals build a profitable, transformational signature hybrid program that aligns with how clients actually buy in 2026. Learn more →  📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi 👩‍💻 Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    29 min

  4. 19 APR

    Is Building an Online Nutrition Program Actually Worth It in 2026?

    In this episode, I break down whether building an online nutrition program is actually worth it in 2026 and bust the three biggest myths stopping experienced practitioners from making the leap. ✨ The Big Question: Is building an online nutrition program actually worth the effort in 2026, or have you missed the boat? ✨ The 2026 Reality Check: If the $297 "passive course" model is failing, what are high-end clients actually investing in now? ✨  The $1,500 Logic: How do you replace the revenue of 162 Medicare consults with just 7 premium clients? Links Mentioned in This Episode 🚀 The 6-Figure Signature Program Bootcamp: A 3-day live practical workshop experience designed to help dietitians build a profitable, outcome-driven signature hybrid program that aligns with how clients actually buy in 2026. Early bird tickets end Sunday, April 26th. Learn more → https://charlynooi.com/bootcamp 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast: I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    26 min
  5. The Mistakes I Made Building My Nutrition Business as a Mum (And What I'd Do Differently)

    12 APR

    The Mistakes I Made Building My Nutrition Business as a Mum (And What I'd Do Differently)

    Building a business as a mum is nothing like what the highlight reel makes it look like. There's no laptop lifestyle sipping mojito on the beach. There's school pickup. There's guilt. There's the very real fear that if you stop, everything stops with you. And when you're building under that kind of pressure with a busy lifestyle and no blueprint to follow, it can create a lot of overwhelm. In this episode I share the mistakes I made so you can avoid it, and what I'd do completely differently if I were starting again today. ✨ Why the laptop lifestyle has never been my version of freedom and what building a business as a mum actually looks like ✨ The employee mindset trap that kept me undercharging and overworking long after I left my clinical job ✨ Why relying on referrals is a hope strategy, not a lead generation strategy  ✨ What staying broad was costing me and why niching down was the thing that finally helped me land dream clients ✨ The shift to hybrid online programs and how I built income that didn't stop when I did If you've been doing incredible work in the clinic or hospital system but feel like something is missing, or if private practice burnout has crept in and you're not sure what the next move looks like, this episode will show you that it's not too late to pivot, and exactly where to start. If you've been pouring yourself into your work but quietly feeling like there has to be more than this, or if you’re struggling to gain traction in business, this episode will show you how to move forward. Relevant Links: 🚀 The Six-Figure Signature Program Bootcamp: A 3-day live practical workshop experience designed to help nutrition professionals build a profitable, transformational signature hybrid program that aligns with how clients actually buy in 2026. Learn more →  📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    30 min
  6. How to Get Clients Without Posting Every Single Day

    5 APR

    How to Get Clients Without Posting Every Single Day

    You're creating content but it's not bringing in clients. You're watching your analytics, second-guessing your captions, and somewhere in the back of your mind you're wondering if Instagram even works anymore. It does. But not the way most people are using it. In this episode, I break down exactly what needs to change. ✨ The three types of content your audience needs before they feel ready to reach out (and why most practitioners are only covering one) ✨ Why educational content alone won't convert and what to pair it with  ✨  What client attraction content really looks like (and why it stops people mid-scroll) ✨ The metrics that actually tell you your content is working (hint: it's not views or likes) ✨ What a realistic, intentional content week actually looks like (and how to post less and get more) If you've been putting in the effort but the inquiries still aren't coming, this episode will show you exactly what to shift. Here’s How I Can Help You: 🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more → 🚀 Client Funnel Starter Kit: Build your client attraction funnel in one weekend and start turning leads into paying clients. Get instant access here → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    32 min
  7. The Discovery Call Mistakes Costing You Clients

    29 MAR

    The Discovery Call Mistakes Costing You Clients

    Ever had a discovery call that seemed to go really well, and then your prospect just ghosted you? You’re left wondering what went wrong, replaying the whole conversation in your head. It’s probably not what you think. But there are a few small, fixable mistakes that are quietly costing nutrition professionals clients on every call. In this episode, I break down exactly what they are and what to do instead so your calls start converting with confidence, not pressure: ✨ Why getting the wrong people on your calendar is costing you time before the call even starts  ✨ The Connect, Clarify, Close framework that takes you from pitching too early to converting at 70–80%  ✨ How to surface objections before they derail the end of your call (and what "I need to think about it" actually means)  ✨ Why ending without a clear next step is killing your close rate and the simple fix  ✨ What it actually feels like when you run a discovery call well (hint: it doesn't feel like selling at all) If you've ever hung up a call feeling like it went well, only to hear nothing back, this episode will show you exactly where the momentum was lost and what to do differently next time. Here’s How I Can Help You: 🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    32 min
  8. Why You’re Struggling to Sign Clients (And What to Fix First)

    22 MAR

    Why You’re Struggling to Sign Clients (And What to Fix First)

    You're posting. You're showing up. You're putting in the time and yet your inbox is quiet and the clients aren't coming in. The frustrating truth is that signing clients isn't just about focusing on one thing. It requires a system. And if any link in that chain is broken, the whole system falls apart, even if everything else looks like it's working. In this episode, I walk you through 3 areas to audit your business so you can pinpoint exactly where the breakdown is happening and know what to fix first. ✨ Why your "safe" messaging is making you invisible, and how specificity attracts the right clients ✨ How giving away too much free education is "friend-zoning" your audience instead of converting them ✨ The difference between content that educates and content that converts  ✨ A case study of how one dietitian started signing $1500+ clients simply by narrowing her focus If you've been showing up consistently but still struggling to sign clients, this episode will help you stop spinning your wheels, and finally focus on what will actually grow your business. Here’s How I Can Help You: 🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    27 min
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5
out of 5
5 Ratings

About

Hosted by Charlyn Ooi, The Nutrition Business Show is the ultimate podcast destination for dietitians, nutritionists, naturopaths, and wellness coaches. Get valuable insights, actionable strategies, and inspirational conversations with nutrition CEOs to fuel your online business. My mission is to help you break free from traditional private practice constraints, stop trading time for money, and build a scalable business for more freedom and impact. Tune in for tips on growing an online nutrition business, social media marketing, sales, funnels, and creating online programs.

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