76 episodes

What’s the next step that will take your ecommerce business to the next profitable level? When you are deep in the day to day tasks of keeping your product-based business afloat it’s hard to know exactly where you should focus your efforts for future growth to achieve your business goals. Catherine Langman shares her knowledge and experience for creating a scalable product-based ecommerce business without the ongoing hustle. From sales automation to nailing your new product launch, irresistible Facebook advertising to creating a slick website that converts, each week Cath will share bite-sized morsels of practical information that can be easily implemented to increase profitability and get you well on your way to growing your personal empire.

The Productpreneur Success Podcast Catherine Langman

    • Business
    • 5.0 • 11 Ratings

What’s the next step that will take your ecommerce business to the next profitable level? When you are deep in the day to day tasks of keeping your product-based business afloat it’s hard to know exactly where you should focus your efforts for future growth to achieve your business goals. Catherine Langman shares her knowledge and experience for creating a scalable product-based ecommerce business without the ongoing hustle. From sales automation to nailing your new product launch, irresistible Facebook advertising to creating a slick website that converts, each week Cath will share bite-sized morsels of practical information that can be easily implemented to increase profitability and get you well on your way to growing your personal empire.

    One Brands Journey from Wholesale to eCommerce Success with Sharon Hunter from Emondo Kids

    One Brands Journey from Wholesale to eCommerce Success with Sharon Hunter from Emondo Kids

    Join Sharon and I as we walk through her journey from wholesale to eCommerce success! Today we talk about:

    How Sharon realised she needed to transition from in-person events to eCommerce
    The importance of building your audience and engagement for any business owner
    How Emondo Kids has battled ongoing copycats and copyright issues
    The importance of upskilling
    The moment when Sharon abandoned her fears about writing and became a master at email marketing, even with the help of a whisky or two!

    • 40 min
    How Thinking Outside The Box Created A Viral Worthy Brand

    How Thinking Outside The Box Created A Viral Worthy Brand

    In a world where it feels like there are new online businesses popping up every single day, it’s more important than ever to stand out from the crowd. But how do you do that when it feels like it’s all been done before?
    And then what happens if you get noticed and you have to be ready for all those orders!
    In our conversation, Laura shares how she time and time again thought outside the box to either find new sale opportunities or to garner national recognition from what was initially just a crazy ide

    • 43 min
    The 3 Essential Pillars That Created A 7 Figure Brand

    The 3 Essential Pillars That Created A 7 Figure Brand

    Kristy from Babiator Australia is going to share with us how she discovered the 3 essential strategies that she applied to the business that saw it grow from start-up to 7 figures and finally enabled her to focus on growing her business instead of looking at what everyone else was doing. 

    We talk about the mindset changes Kristy needed to make as a business owner in order for her business to grow. This really is an episode you’re going to want to go back to listen to over and over again!

    • 54 min
    From Kitchen Bench to Around The World - Building a Global Brand With Cinzia Cozzolino

    From Kitchen Bench to Around The World - Building a Global Brand With Cinzia Cozzolino

    Have you ever wondered what it takes to build a brand from your kitchen bench to being stocked around the globe?

    Are you overwhelmed about the challenges you might have to face for such a journey or even how to start learning the skills that you think you’ll need to succeed?

    Well, today Cinzia from The Original Smoothie Bombs is with us to share her journey on what it took to go from discovering a solution to her own problem to becoming a solution for many families around the world.

    • 58 min
    Learning To Love The Ups And Downs To Build Long Term, Sustainable Success With Kate Sutton, founder of Uberkate

    Learning To Love The Ups And Downs To Build Long Term, Sustainable Success With Kate Sutton, founder of Uberkate

    I’m so excited to bring you this interview as Kate, founder of Uberkate, shares her journey of creating an award-winning personalised and gemstone jewellery brand over 18 years.

    Kate shares her experience in creating a long term successful business is not about having quick wins or finding the one thing that works. It’s about resilience and always trying new things, taking on what works and learning the lessons from what doesn’t.

    • 40 min
    The Amazingly Simple Way I Grew My Store By 30%

    The Amazingly Simple Way I Grew My Store By 30%

    In this weeks episode I walk you through all the ins and outs of increasing online sales via email:

    Why I use and recommend Klaviyo

    The importance of creating your own database of customers

    How automated emails can be the power blaster in your marketing strategy when combined with paid advertising

    What sort of emails you can and should automate

    How to ensure the right emails are being received by the right people

    Subject lines, customer buyer journeys, product launches and so much more!

    • 44 min

Customer Reviews

5.0 out of 5
11 Ratings

11 Ratings

Enrica Volpi ,

Catherine is the best!

I'm following Catherine for a few years now and her insights and suggestions have always been so helpful like no others! I'm a solopreneur and with her courses for creating Fb ads and emailmarketing, I was able to create successful campaigns that otherwise I wouldn't know where to start.
Other than that, the overall vision about every steps in the business, helped me to have an open mind and create a strategy of how I would like my business to grow. Thanks a lot Catherine!

@samcastles ,

A seriously amazing resource for product businesses!

WOW - there are some amazing tips and tricks in these episodes. Catherine’s content is easy to understand and implement in your own business. The episodes are short and sharp so you walk away with a few key actionable items rather than a huge list (and feeling totally overwhelmed). So glad I found this - thanks for sharing your tips Catherine!

Firnona ,

Hands down the best biz podcast for product biz owners

It is so obvious that Catherine is down to earth and really cares about helping people advance their businesses. She understands the struggles, the highs and lows, and I always learn a lot from her podcasts. I hate it when a podcast title has nothing to do with what is actually said in it. CAtherine stays on topic and delivers real content not wish washy stuff I could google in half the time.

Thanks so much CAtherine, I cannot wait to do your course next year!

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