11 episodes

If you’ve ever felt like you’ve been duped by a celebrity entrepreneur or coach, or watched with wonderment while people do downright dirty things to grow their business, this is the show for you.

In Duped, your hosts Dr. Michelle Mazur and Maggie Patterson are going to dive into everything that's wrong with the online business world.

In this limited series podcast, we'll talk about the dark side of online business that you need to know about, and more importantly how to protect yourself from falling prey to these tactics and tricks.

Duped: The Dark Side of Online Business Michelle Mazur and Maggie Patterson

    • Business
    • 5.0 • 10 Ratings

If you’ve ever felt like you’ve been duped by a celebrity entrepreneur or coach, or watched with wonderment while people do downright dirty things to grow their business, this is the show for you.

In Duped, your hosts Dr. Michelle Mazur and Maggie Patterson are going to dive into everything that's wrong with the online business world.

In this limited series podcast, we'll talk about the dark side of online business that you need to know about, and more importantly how to protect yourself from falling prey to these tactics and tricks.

    The High Ticket Hustle

    The High Ticket Hustle

    Have you ever assumed that just because something is high ticket, it must be good?

    We’ve certainly been there, but here’s the problem - 
    What exactly IS “high ticket”, anyway? 
    A certain dollar amount? A specific level of service? A high return on investment?
    The reality is that one person’s high ticket could be loose change for another, and the big price tag really means nothing in terms of actual value. It’s all subjective. 
    That’s why in this episode of Duped we’re digging into the high ticket economy of online business including WTF high ticket even means, its problems and why you probably shouldn’t believe the hype.
    Learn more at: duped.online

    • 55 min
    Courses: Moneymaking Dream or Business Nightmare?

    Courses: Moneymaking Dream or Business Nightmare?

    Stop us if you’ve heard these ones before -
    “Make money while you sleep!”
    “Never trade dollars for hours again!”
    “Create it once and set it on autopilot!”
    We all know celebrity entrepreneurs make BIG promises when selling us a course that teaches us how to create… another course.
    But do courses actually live up to the hype? Are they the passive income dream they claim to be? 
    On this episode of Duped, we’re looking at whether courses are a magical moneymaking dream or a bonafide business nightmare.
    Learn more at: duped.online

    • 1 hr
    The High Cost of the Dark Side of Online Business

    The High Cost of the Dark Side of Online Business

    The online business world is rife with shenanigans — from cult tactics to bait and switch to bro marketing. 
    And while it’s important to identify and unpack these issues, you know what else we need to talk about?

    The very real cost to ALL of us.
    These tactics rob us of our time. Our energy. Our money. And that’s just the beginning. 
    In this episode, we’re wrapping up season one of Duped by breaking down the consequences to both business owners and the industry as a whole, as well as what we hope to see in the future as the tide begins to turn.
    Learn more at duped.online

    • 1 hr
    The Predatory Culture of Plagiarized Content

    The Predatory Culture of Plagiarized Content

    Have you ever seen something online and felt like it looked awfully familiar? 
    Then comes the sinking feeling that you’ve been copied. Without citation or credit. 
    The unfortunate reality is that in an industry that rewards people for simply being one step ahead, it’s zero percent surprising that people would engage in some shady practices.
    That said, knowing it happens all the time doesn’t make you feel any less frustrated that your hard work is being used as “inspiration”.
    In this episode, we’re diving into the predatory culture of plagiarized content — what forms this takes, how it makes us feel when it happens, and why the culture of online business that’s built on plagiarized ideas is fundamentally messed up.
    Learn more at duped.online

    • 51 min
    The Luxury Life

    The Luxury Life

    Want to buy a Ferrari? Use a private jet? Stay in 5-star hotels? 
    According to the aspirational luxury lifestyle we’re constantly being sold in the online business world, “you too can easily have these things if you just do X, Y or Z!”.
    But after running your biz for a hot minute, it’s probably become increasingly clear that attaining these things is not anywhere as easy as the people selling us these dreams make it sound. 
    How do we avoid falling into this trap and chasing a dream that’s usually built on total BS? 
    In this episode of Duped, we’re looking at the luxury lifestyle that’s inescapable if you work in the online business world.
    Learn more at duped.online

    • 57 min
    The Very Tired Tropes of Online Business

    The Very Tired Tropes of Online Business

    The seven-figure income. The passive income dream. You have to spend money to make money. If I can do it, so can you!
    Any of those sound familiar?

    You’ve probably heard all of those and more when it comes to the world of online business, and most of us can probably agree on one thing:

    I’m totally over it, and I bet you are too!
    These tired internet marketing tropes are pushed in our faces repeatedly, yet it’s actually pretty rare that they actually ring true. 
    Which is exactly why we need to know how to spot them when we see them. 
    On this episode of Duped, we’re breaking down these internet marketing tropes so you can avoid them both in and out of your business.
    Learn more here: https://duped.online/
     

    • 1 hr 2 min

Customer Reviews

5.0 out of 5
10 Ratings

10 Ratings

Shelli Warren ,

The Ultimate Reality Check

Bring it on myth busters! We’ve all been there. It burned, we learned, and then we moved on; far, far away from those culprits. Thanks for the straight talk ladies!!

Kgb_kgb ,

Smart, to the point, funny!

An absolute delight to listen to this straight, smart, funny, and to the point discussion!

Laura Gatsos Young ,

Insight every entrepreneur needs

As a copywriter and consumer of digital products, I find this podcast, and all of Maggie’s work, eye-opening and insightful.

It’s so easy to get caught up in the marketing, especially when you’re new to the online world and looking to boost your confidence. The more you’re aware of common practices, the better able you are to make smart spending decisions.

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