32 episodes

If you’re a woman over 40, you didn’t grow up learning how to use technology. You might be feeling stuck and overwhelmed trying to figure out what is needed to run an online business on your own. A former teacher, Krista made the jump into entrepreneurship in 2009. She is known for her ability to help you get out of your own way and can take you from overwhelm to ease in minutes.

By tuning into Krista’s How Can This Be Easy podcast, you’ll be able to stop spending so much time navigating sticky situations. Instead, you’ll discover easy shortcuts to better businesses practices that make you look great and save headaches for all involved. You’ll come to understand the software, systems, and strategies you need to grow your online business. Each week she and her guests talk tech, business, and life. Listen in as she breaks all the things down so you too can find the easy way forward

How Can This Be Easy with Krista Smith Krista Smith

    • Business
    • 5.0 • 4 Ratings

If you’re a woman over 40, you didn’t grow up learning how to use technology. You might be feeling stuck and overwhelmed trying to figure out what is needed to run an online business on your own. A former teacher, Krista made the jump into entrepreneurship in 2009. She is known for her ability to help you get out of your own way and can take you from overwhelm to ease in minutes.

By tuning into Krista’s How Can This Be Easy podcast, you’ll be able to stop spending so much time navigating sticky situations. Instead, you’ll discover easy shortcuts to better businesses practices that make you look great and save headaches for all involved. You’ll come to understand the software, systems, and strategies you need to grow your online business. Each week she and her guests talk tech, business, and life. Listen in as she breaks all the things down so you too can find the easy way forward

    Everything You Need to Know About Brand Photography with Lauren Peachie (Confidence Series, episode 3)

    Everything You Need to Know About Brand Photography with Lauren Peachie (Confidence Series, episode 3)

    In this episode I'm joined by Lauren Peachie a Phoneix, Arizona based Brand Photographer who has created a partnership model for her business where she makes social media easier for her clients. She's the third in my series on how to get more confident on camera.
     
    Tune in today and you'll learn:
     
    How better photos help you create better content The direct relationship between the quality of your content and getting better inquiries. What exactly is brand photography and why would you want to book a quarterly shoot. And SO much more. See the full show notes at https://HowCanThisBeEasy.com/31

    • 42 min
    Finding Your Confidence on Camera with Make Up Artist Vicky Mina, part two

    Finding Your Confidence on Camera with Make Up Artist Vicky Mina, part two

    In this episode I"m joined by Vicky Mina, an award winning Make Up Artist who is the secret weapon of women across Nova Scotia. She's the second in my series on how to get more confident on camera.
    Tune in today and you'll learn:
    - How Vicky uses makeup to uncover your confidence.
    - The reasons why your confidence might be taking a hit.
    - All the tips you'll need to show up on video and feel self assured.
    - And SO much more.
    See the full show notes at https://HowCanThisBeEasy.com/30

    • 31 min
    Finding Your Confidence on Camera, Part One With Kelly Valentine

    Finding Your Confidence on Camera, Part One With Kelly Valentine

    Today is the first in a series of four episodes diving deep into confidence and the ambivalence women feel about sharing themselves on social media. Tune in and you'll discover:
     
    The number one thing you can do to get more eyes on your services & products
    How your family and generation play a bigger role than you think in your success
    The reality of your reach when you can share more of YOU, online
    How being critical of yourself has nothing to do with confidence
    AND so much more.
     
    Show notes can be found at https://howcanthisbeeasy.com/29

    • 40 min
    How to Protect Yourself on Instagram with Vicky Mina

    How to Protect Yourself on Instagram with Vicky Mina

    With more and more contests popping up on Instagram as we ease into the Holidays, you need to be more proactive than ever protecting yourself online. Today I'm talking to Vicky Mina. Listen in and you'll discover:
    - What to be aware of when you're entering a contest
    - The red flags you need to watch out for that put you at risk
    - What you really need to know about how Facebook or Instagram help out small business owners
    - And SO MUCH MORE!
    See the full show notes at https://howcanthisbeeasy.com/28

    • 30 min
    How to Elevate Your Marketing as a REALTOR® with Karissa Jones of The House Wren & Co.

    How to Elevate Your Marketing as a REALTOR® with Karissa Jones of The House Wren & Co.

    Today I'm talking to Karissa Jones from The House Wren and Co. Her company helps REALTORS stay consistent in their business while making them look good. We are sharing all the things Real Estate Pros need to consider as you head into 2022.
    Listen today and you'll discover:
    The three things you can start doing today to improve your google ranking today as a REALTOR® How you can clarify your market and where to show up. Two really simple things you can START doing today that will help you MORE than anything else on social media. AND so much more. See the full show notes at https://HowCanThisBeEasy.com/27

    • 37 min
    From Stay-at-Home Mom to Gallery Artist | Meet Michelle Capizzi

    From Stay-at-Home Mom to Gallery Artist | Meet Michelle Capizzi

    Michelle Capizzi is an amazing human. After raising her three boys, she decided to follow her dream. In college she was an aspiring artist. Life sent her down a more practical route.
    Tune in today and you'll learn:
    - How she decided to chase her dream
    - The exact steps she took to jump into selling her art
    - Her secret to success on Instagram
    - And SO much more.
    See the full show notes at https://HowCanThisBeEasy.com/26

    • 36 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

whatwouldjanedo ,

Made for me!

Krista answers questions I don’t even know I need the answers to! So grateful for her leadership and expertise in an area that often leaves me feeling overwhelmed!

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