100 episodes

A half hour, live interview hosted by Norman Farrar AKA "The Beard Guy". Norm digs into current trends, the latest tips, and advice from experts in the Ecomm, Amazon and online business world.

Listeners will walk away with actionable tips that they can apply immediately to their business. Norm and his guests don't give you get-rich-quick tips, they give sound advice to help you manage and grow your business.

Lunch With Norm - The eCommerce & Amazon FBA Podcast Norman Farrar

    • Business
    • 5.0 • 5 Ratings

A half hour, live interview hosted by Norman Farrar AKA "The Beard Guy". Norm digs into current trends, the latest tips, and advice from experts in the Ecomm, Amazon and online business world.

Listeners will walk away with actionable tips that they can apply immediately to their business. Norm and his guests don't give you get-rich-quick tips, they give sound advice to help you manage and grow your business.

    Finding the Perfect 3PL for Amazon Sellers | Afolabi Oyerokun | Ep. 608

    Finding the Perfect 3PL for Amazon Sellers | Afolabi Oyerokun | Ep. 608

    We'll be discussing how to find the perfect 3PL & warehouse for Amazon sellers with special guest, Afolabi Oyerokun, the Co-Founder of HONU Worldwide. Learn about Amazon FBA and eCommerce in 2024 with Norm Farrar on the Lunch With Norm Podcast!
     
    This episode is proudly sponsored by Walmart Marketplace.
    One of the best ways to expand your reach to new customers and grow your business is through Walmart Marketplace. Start selling now and get up to 50% off referral and fulfillment fees. 
    *Conditions apply - https://marketplace.walmart.com/nss-2024/?utm_campaign=2024-US-MP-NSS-N-NFS&utm_source=Norm_Farrar&utm_medium=Social
    Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm
    Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/
     
    More about Afolabi...
    Our guest is the co-founder of HONU Worldwide. For over 20 years, he has been learning and developing the best logistics strategies, relationships, and tactics to streamline and improve profitability for his clients.
     
    This episode is brought to you by Startup Club:
    Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
    For more information visit https://Startup.club
    This episode is brought to you by Seller Basics:
    Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.
    Consider Seller Basics your Amazon account's comprehensive health plan.
    For more information visit https://www.sellerbasics.com
     
    *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

    • 56 min
    The Biggest Myth With SEO - SEO Takes 12 Months | Joshua George | Ep. 607

    The Biggest Myth With SEO - SEO Takes 12 Months | Joshua George | Ep. 607

    Today we'll be discussing the big myth about SEO... that it takes 12 months to kick in. Also, find out the 5 E-commerce SEO mistakes that 99% of brand owners are making. Joshua George is the Founder of ClickSlice. Learn about Amazon FBA and eCommerce in 2024 with Norm Farrar on the Lunch With Norm Podcast!
    Get Free SEO Audit. Book your call here - https://calendly.com/clickslice/discovery-call-lwn
     
    This episode is proudly sponsored by Walmart Marketplace.
    Right now, new sellers get up to 50% off referral and fulfillment fees.* Get Started and Get Selling with Walmart Marketplace.
    *Conditions apply - https://marketplace.walmart.com/nss-2024/?utm_campaign=2024-US-MP-NSS-N-NFS&utm_source=Norm_Farrar&utm_medium=Social
    Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm
    Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/
     
    More about Josh...
    Josh has over 9 years of experience as an SEO Consultant and was recently hired by the UK government for SEO training. Joshua also owns the best-selling SEO course on Udemy, and has taught SEO to over 100,000 students.
    His work has been featured in Forbes, Entrepreneur, Agency Analytics, and London Post, just to name a few. Joshua and his team are generating over £1M+ in organic revenue every month for clients, thousands of leads, and millions of dollars in sales by applying the latest SEO strategies and tactics.
     
    This episode is brought to you by Startup Club:
    Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
    For more information visit https://Startup.club
    This episode is brought to you by Seller Basics:
    Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.
    Consider Seller Basics your Amazon account's comprehensive health plan.
    For more information visit https://www.sellerbasics.com
     
    *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

    • 55 min
    • video
    Creating Custom Amazon A+ Content In Seconds | George Reid | Ep. 606

    Creating Custom Amazon A+ Content In Seconds | George Reid | Ep. 606

    Today we'll be talking about how to make custom Amazon A+ content in seconds with George Reid! We'll be talking about what is a design system and how can it help sellers with their storefront and A+ content content, and how templates can save you money when designing. Learn about Amazon FBA 2024 with Norm Farrar on the Lunch With Norm Podcast!
    Check out Georges AMZ Design templates here -
    https://amzdesignkit.com/
    Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm
    Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/
     
    More about George...
    He is the Founder of Amazon Design Kit. He Runs an Amazon advertising agency but specializes in building Amazon design systems. George helps Amazon brands convert more traffic into customers, using conversion optimized design.
     
    This episode is brought to you by Startup Club:
    Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
    For more information visit https://Startup.club
    This episode is brought to you by Seller Basics:
    Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.
    Consider Seller Basics your Amazon account's comprehensive health plan.
    For more information visit https://www.sellerbasics.com
     
    *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

    • 55 sec
    Is Prime Day a Waste of Time? The Reality of Prime Day 2024 | Kevin King | Ep. 605

    Is Prime Day a Waste of Time? The Reality of Prime Day 2024 | Kevin King | Ep. 605

    With Prime Day announced for July 16 and 17, Norm and Kevin King discuss what Prime Day really means for sellers in 2024. Does the hype online really add up? The duo also discuss several money and time saving travel hacks that you can implement to make travel more comfortable as an entrepreneur travelling the world. Find out on today's Lunch With Norm.Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm
    Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/
     
    More about Kevin...
    Our guest mentors sellers collectively do over half a billion US dollars per year on Amazon. You may know him from the Freedom Ticket and Helium 10 Elite Masterminds. He also organizes the Billion Dollar Seller Summit and is known for his hit newsletter Billion Dollar Seller Newsletter.
     
    This episode is brought to you by Startup Club:
    Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
    For more information visit https://Startup.club
    This episode is brought to you by Seller Basics:
    Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.
    Consider Seller Basics your Amazon account's comprehensive health plan.
    For more information visit https://www.sellerbasics.com
     
    *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

    • 46 min
    How to Use AI for Amazon Product Image Optimization | Jake Zarastian | Ep. 604

    How to Use AI for Amazon Product Image Optimization | Jake Zarastian | Ep. 604

    How to use AI for product image optimization with Jake Zarastian. In today's episode, we discuss how to optimize your Amazon product images using AI tools. Learn about Amazon FBA 2024 with Norm Farrar on the Lunch With Norm Podcast!
     
    Sign up to Jungle Scout here - https://get.junglescout.com/loy1yseuu27u
    Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm
    Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/
     
    More about Jake...
    Our guest joined Jungle Scout in 2021, after 2 years working at one of the first Amazon-partnered advertising agencies that hyper-focuses on the marketplace. There, he managed over a million dollars in monthly ad spend for a large portfolio of enterprise brands. Since then, He has launched his own Amazon brand while also running a consulting business helping a range of brands grow their sales and profitability.
     
    This episode is brought to you by Startup Club:
    Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
    For more information visit https://Startup.club
    This episode is brought to you by Seller Basics:
    Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.
    Consider Seller Basics your Amazon account's comprehensive health plan.
    For more information visit https://www.sellerbasics.com
     
    *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

    • 49 min
    Using Taco Sauce To Boost Search Rank!? | Brian R. Johnson | Ep. 603

    Using Taco Sauce To Boost Search Rank!? | Brian R. Johnson | Ep. 603

    Learn how to use "Taco Sauce" to boost search rank - introducing a new metric for Amazon Sellers... "Taco Sauce"! Join Co-Founder of DeepM.AI, Brian R. Johnson on the Lunch With Norm Podcast!
    Dive deep into the concept of "Taco Sauce", a crucial metric that stands between ACOS and TACOS. In this episode, we explore how ACO SAS measures ad spend relative to search sales, distinct from general ad sales and all sales. We discuss the intricacies of organic search sales, the significance of the A9 search engine, and why this new metric was introduced for better analysis and optimization of advertising performance.
     
    Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm
    Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/
    More about Brian...
    Brian R Johnson’s 17 year career in eCommerce has included building leading-edge solutions for Amazon brands to solve for product visibility, engagement and conversion – including leading-edge software innovation, strategic advertising & marketing training and award-winning agency services that have grown brand sales by over $3.0 Billion.
     
    This episode is brought to you by Startup Club
    Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
    For more information visit https://Startup.club
    This episode is brought to you by Seller Basics
    Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.Consider Seller Basics your Amazon account's comprehensive health plan.
    For more information visit https://www.sellerbasics.com
     
    *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

    • 1 hr 2 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Oleg NM ,

One of my favourite podcasts!!!

If you are e-commerce seller, then this podcast needs to be in your library. Always interesting subjects, very well organised and perfectly delivered. And I love to see how the Dad with his son works together!!! Sit back, relax, grab a cup of coffee and enjoy the show!!!

Pedro Andreoli ,

Top notch

This is a top notch podcast. No bias, straight to the point and legit discussions around micro brands subject. Long term view, no Lamborghinis and easy to make money theories. Norm is super charismatic and makes guests feel very comfortable. Keep up with the good work guys!! Pedro Santos

Jack Hillz ,

Love this Podcast

I love this podcast! I’ve been searching for a podcast that gives actionable advice that I can implement and this is it! I really appreciate the dedication of the Lunch with Norm Team! Love the beard Norm!

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