Resilient by Design with Rebecca Hay Rebecca Hay

We’re bringing back this fantastic episode that is short, sweet, and straight to the point: social media is an incredibly valuable tool to share your "why" with your ideal client and you need to participate even if it isn't perfect. Jump in!
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When I initially started my Instagram account years ago, I struggled with the idea behind it, was it for vanity or competition? I think this is sometimes a struggle that some business owners have. In this episode, I explain the main reasons why you need to have an online presence to grow your business.
In my opinion, it all starts with this quote by Simon Sinek, “People don’t buy what you do, they buy WHY you do it.” Meaning: there are so many interior designers out there, but every single one has a different purpose behind the service they offer. Social media is a powerful tool to share the “WHY” of your business.
I also cover the doubts that many people have of Instagram and other social media platforms actually working to attract your ideal client. Years ago I would have been alongside the Nay-sayers, but in recent years, mainly in 2020-2021, I’ve been singing a different tune, because almost all of my leads that turned into design jobs followed me on Instagram or had seen my designs on Instagram before they contacted me. Put in the work, and it does pay off. Being present on social media platforms adds to your legitimacy as a company. It gives you a chance to educate your ideal client on what you do, how you do it, and why you do and build a rapport with them before they reach out to you. A lot of what service-based businesses do relies on the trust of their clients, building this relationship early on just helps with that trust factor, and makes you relatable to them.
In the episode, I also speak to the two other reasons why you should have an online presence and that is: reinforcing your brand and selling a lifestyle. I’d love to hear about your thoughts on being active and present online and on social media. Leave me a comment below.
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

Running your own business is like living on a roller coaster, we're up and we're down constantly. We all go through this and sometimes can get stuck in the messy middle, so this episode is all about keeping the tank full of motivation.
Even if you are passionate about your work, there will be ups and downs. Accepting this as a reality can be pretty powerful and noting that motivation ebbs and flows will keep you from catastrophizing or wallowing. Through the episode, I share some previous podcast episodes that deal with this topic (check out the shownotes!), a visualization exercise from my Power of Process course, and the power of tools, like time blocking.
Know you aren't alone when you feel stagnant in your business; all things have their ups and downs. Identifying what lights you up and filling up your inspiration tank will allow you to have the tools ready the next time this feeling comes around.
 
Episode 194: A 5-minute motivator when you’re stuck in the messy middle
Episode 188: Visualize your way to success with LuAnn Nigara
Episode 186: Non-negotiable productivity hacks that changed my life
Episode 175: Managing inconsistent income as a business owner
Unique Ability Book
 
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

What can possibly change in an interior design business that’s been running successfully for 30 years? A lot! It’s all about finding the problem areas and taking what’s working to the next level! 
In this episode, I chat with Katherine Joy Porath, founder of Katherine Joy Interiors, about all of the things that have allowed her to run her interior design business successfully for many years and how Power of Process gave her some major lightbulb moments that made her change how she ran her business.
Katherine, founder of Katherine Joy Interiors, has over 30 years of experience in the design world and she shares how she got her start, the various affiliations she's joined over the years and how they've helped improve her business. She talks about her focus on universal design, what it is, and how she educates her clients about it, as well as all the ways she's implemented her POP experience into her business and the incredible results that followed.
I was beyond inspired by her insights into time management, increasing professionalism, being more selective with her projects and the growth mindset she brings to her career. I know you will be too!
Learn more about Katherine Joy Porath on her website and follow her on Instagram
Certified Living in Place
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

Presentation Day is one of the most exciting days for us and for our clients. Its the day where all of our hard work as interior designers comes together and we get to showcase it to our clients with the hopes they’ll love it. 
But what’s one thing that can throw off the excitement presentation day and what follows? An unprepared client! In this episode I walk you through the handful of proven steps that will help you ensure that both you and your clients are prepared for Presentation Day and coming into it with the right expectations and mindset. I share some of my mistakes and the nitty gritty details you need to impart to fully support your clients so that presentation day will go off without a hitch!
Keeping things clear, concise and without surprises will allow you clients to feel safe and secure as well as keep chaos far away as you move from project to project.
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

If you’re looking for your sign and confidence to quit our 9-5 and start your interior design business, this episode is going to inspire you!
We start by talking to Angela Wainscott about how she got her start, why she originally rejected the idea of owning her own business and the surprising yet quick action she took on the first day of Power of Process! Angela opens up about how her support system, spirituality, and manifesting mindset helped set her on the path to success and the specific ways POP empowered her to take it to the next level. We dive into the world of pairing family and design, and how the entrepreneurial spirit was in her from her childhood days! 
I hope this episode will encourage and inspire those who have been toying with the idea of stepping out on their own and how POP can help in a myriad of ways to get you off the ground.
Find out more from Angela on the UpStaged Design website and on Instagram
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

If you’ve been wanting to start your own design business or have just taken the leap and are wondering what you need to do, this episode is for you! I’m unpacking first 6 steps that I believe are essential when you start your interior design business!
As someone who has "been there, done that, and here to tell the tale", I'm sharing the key must-dos to tackle when you start out. I’m also go into some controversial things that I think are not priorities and even a little antiquated!
Learn from my experience as I share ways to focus your offerings, plan for financial security and avoid the "bad client loop". Adding these front and back end tasks to your To Do list from the get-go will help you be set up for success and not flounder in the chaotic middle.
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!