429 episodes

NINJA COACHING is fiercely committed to guiding real estate agents and mortgage brokers through the process of implementing NINJA SELLING philosophies and principles to build their businesses and lives that surpass anything they thought possible.

The Ninja Selling Podcast is for real estate agents, mortgage professionals, sales pros and ANYONE looking to better their business to increase their income per hour. Learn from the hosts, Ninja Selling Coaches, Garrett Frey and Matt Bonelli, as they share tips and tricks from top producing agents around the country.

The Ninja Selling Podcast Garrett Frey and Matt Bonelli

    • Business
    • 5.0 • 18 Ratings

NINJA COACHING is fiercely committed to guiding real estate agents and mortgage brokers through the process of implementing NINJA SELLING philosophies and principles to build their businesses and lives that surpass anything they thought possible.

The Ninja Selling Podcast is for real estate agents, mortgage professionals, sales pros and ANYONE looking to better their business to increase their income per hour. Learn from the hosts, Ninja Selling Coaches, Garrett Frey and Matt Bonelli, as they share tips and tricks from top producing agents around the country.

    Reviewing Real Estate Reviews

    Reviewing Real Estate Reviews

    Reviewing Real Estate Reviews
     
    In today’s episode, Matt and Garrett discuss both the challenges and benefits of conducting real estate reviews. They explain the two hurdles that agents often face: setting up the initial appointment and including relevant information in the review, and offer practical tips for overcoming these hurdles. Our hosts also emphasize the importance of real estate reviews for growing your business, even in a down market, and hint at the possibility of having experts on the show to share their knowledge on conducting successful ones.
    As they often do, Matt and Garrett focus on being a trusted advisor in real estate sales, stressing the importance of not just generating sales but also providing value to clients as homeowners. They encourage listeners to set expectations with clients with the right intention, rather than focusing on the outcome, and note that being a trusted advisor means providing valuable information to clients which, they suggest, can start by creating a review. As you will hear today, our Ninja experts have plenty of real estate review information, advice and resources to share that can help you grow your business and provide that all important value to your clients.
    Even more great advice can be found by joining the community of almost 10,000 Ninjas who collaborate, ask and answer questions, network, and more when you join the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
     
    Episode Highlights:
     
    Real estate reviews and why they are important The two hurdles to overcome when conducting them How real estate reviews can provide value to customers and grow your business The importance of being a trusted advisor Detaching from the outcome and focusing on your intention Providing valuable information to homeowners Tips on how to start creating a review Finding resources in the podcast group to help with creating a review  
     
    Quotes:
     
    "Real estate reviews are a crucial and critical task that's part of the Ninja Nine and also an incredible part that's helpful in growing your business and providing value to your customers."
    "The first hurdle blocks the majority of people... I think it's actually way more daunting than the actual material you're going to put together is making that initial phone call."
    "This is a crucial part of our system where you need to detach from the outcome because it's not about generating sales."
    "If your intention is pure, if you're saying, ‘Hey, I'm doing this because I want to provide value to these people, it's going to work.’"
    "It's not about you. It's not about the next sale that you're hopefully going to have or the referral you're going to get from them. It's about the great information you're sharing that they need to know as a homeowner."
    "The return on it is amazing, but it's a byproduct of you being a good person and helping people out."
    "Start with creating the review, build the review."
     
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study

    • 26 min
    Keeping Your Word

    Keeping Your Word

    Keeping Your Word
     
    Garrett and Matt take the opportunity today to discuss a trend they have noticed lately around the concept of a ‘word of the year’.Despite the physical injuries that they are both dealing with these days, our hosts are excited to dive into this topic and share their observations about the patterns they have seen in the words people have chosen as their ‘word of the year’ in the past, and how those patterns may relate to the energy of the current year, 2023.
    Throughout the episode, Matt and Garrett discuss the importance of having a simple, overarching focus for the year, the potential benefits of choosing one word to encapsulate that focus, and how to choose such a word for the coming year. They also discuss how to use the word to reflect on past weeks for making changes to the present and future, and highlight the fact that it should be something that is looked at weekly and used as a guide for everything that is done. Listen in today to learn how to keep your word of the year simple, and always aligned with the goal of moving forward and creating a vision for the future.
    Another way to keep moving forward toward greater success is to join the community of almost 10,000 Ninjas who collaborate, ask and answer questions, network, and more when you join the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
     
    Episode Highlights:
     
    The importance of having a simple, overarching focus for the year The potential benefits of choosing one word to encapsulate that focus The patterns hosts have noticed in the words people have chosen in the past How those patterns may relate to the energy of the current year, 2023. The importance of breaking down the week into bite-sized chunks The importance of taking meaningful action The use of the word of the year as a guiding principle in business planning Reflecting on the past week to make changes for the present and future Aligning the word of the year with the goal of moving forward and creating a vision for the future  
     
    Quotes:
     
    “The interesting part is that I laugh a lot with you when I'm on this, do these recordings, and it hurts to laugh, actually.”
    “And so anybody who doesn't go through our coaching or anybody who's newer to Ninja, one of the things we like to focus on is helping people just have one simple word for the year.”
    “I need to make sure that my week looks bite sized, that I have things broken down into chunks.”
    “I need to make sure that my schedule looks like I am doing things with intention.”
    “The whole point of the word of the year is something that you are looking at weekly, and it is a guiding word for everything you do.”
    “You should look at your week that you've planned for yourself and look at your guiding word and say, ‘Okay, do these correlate, do these resonate with each other?’”
    “One word allows you to have that moment of realization of the past, and it allows you to have this vision of what we're creating now for this new week to say, ‘Okay, how can I protect myself now with this bubble?’”
     
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study

    • 21 min
    Fishing in Your Database

    Fishing in Your Database

    Fishing in Your Database
     
    In today’s episode, Garrett and Matt employ the analogy of going fishing in your database as a crucial aspect of the Ninja Nine system. They explain the importance of being specific in targeting your audience, how casting a wide net can lead to wasted time and effort, and that, if you really want to take your business to the next level, it might just be time to go fishing.
    Together, our hosts delve into the concept of looking for lead indicators in order to achieve your desired results in business, how finding the right clues can lead to success, and the importance of focusing on high dollar per hour activities to have freedom and time to do the things you love. Along the way, they touch upon life changes and the real estate market, warm and cold lists, staying in flow with people, and, of course, going fishing in the right spot every day.
     
     
    Episode Highlights:
     
    Fishing in your database Ninja Selling by Larry Kendall Being specific in targeting your audience Looking for lead indicators Focusing on high dollar per hour activities Focusing on specific people in your database  Learning the clues that cause business to happen Spreading yourself all over the place.  
     
    Quotes:
     
    "I watch agents that are always trying to cast a wide net into the industry. They want to throw this huge net out."
    "It is an element of the Ninja Nine, and it is one of the most often confused parts of Ninja, I would say, because there is gray area that exists in this element."
    "And it's interesting when you're looking for results for yourself, all things have lead indicators that you can start to notice and go, ‘Oh, I saw this little thing happen and that caused this next thing to happen.’"
    "And when you figure it out in the warm list, it's like when you figure out in the river, you're like, ‘Well, that makes sense, why fish hang out there.’"
    "When you figure out those clues, spend more time there."
    "Go out for lunches, write handwritten notes."
    “If you are focused on these life changes, it does not matter what the rest of the market does. This is how you focus on your business versus focusing on the market.”
    “Let's talk about fishing for a second. There are spots in the river where the fish like to hang out. It's an incredible thing. There's parts of that river that see very little fish, and then there's parts where these fish just congregate.”
    “Focus on your warm list daily, right? Fish in that spot daily.” 
     
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study

    • 25 min
    Minding Your Own Business

    Minding Your Own Business

    Minding Your Own Business
     
    The unpredictable state of the market may make some real estate agents nervous. And if you’re one of them, you should ask yourself: Are you in the driver’s seat of your business, or are you in the passenger’s seat?
    Join Matt and Garrett in this week’s episode of The Ninja Selling Podcast as they discuss the current state of the real estate market and how (and if) it can affect your real estate business. They both agree that the marketplace is not the deciding factor for your business’s success. If you put the effort into building a rock-solid business and you constantly work on your client relationships, then you have nothing to worry about. The real estate market is ever-evolving, and change is inevitable. You can’t really control the global economy or where the market is headed, so why worry about it then? What you can control is your business. So, keep your mind on your business, focus on your metrics, and cruise the road to success.
    Focus is the key to success and growth, so surround yourself with people who keep their eye on the prize. Join our community of almost 10,000 Ninjas who collaborate, ask and answer questions, network, and more when you join the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
     
    Episode Highlights:
     
    Are you in the driver’s seat of your business?
    Build a rock-solid business that stands the test of time
    Track your business metrics
    It’s your market versus your business
    Focus on your business
     
     
    Quotes:
     
    “Why are you spending so much time worrying about what's going on in the market? And instead, focus on ‘How is my business going to perform? What am I going to do to make my business work in any market?’”
    “The most successful people that I have known in this business or in any business, they don't care. They need to know what's going on in the market. They need to have an understanding of it. But when it comes down to them being successful in the market, that is not the deciding factor.”
    “When you look at your business, you're going to get thrown curveballs; the marketplace is going to change, there are going to be different factors, they're going to be tossed at us all the time. That's never going to change.”
    “Now it's your market versus your business, and it's up to you to decide which one you want to give power to.”
    “Success leaves clues. And I can watch any successful person in any given marketplace that is consistently successful, and I will tell you, none of them are banking their success off the marketplace. ”
    “Just mind your own business. Keep your mind, on your business, on your metrics, on what you're doing, and you will see success.”
     
     
    Links
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study
     

    • 33 min
    Flicking the Switch

    Flicking the Switch

    Flicking the Switch
     
    Garrett and Matt use today’s episode as an opportunity to shine a light on the importance of reviewing and updating business plans as a way to ensure progress and make necessary adjustments. They also review the potential for getting caught up in daily tasks and neglecting long-term goals and suggest using the metaphor of "flicking the light switch" to quickly check in on progress and adjust course as necessary. 
    Our hosts go on to stress the importance of having a clear sense of direction in business and explain the role of business plans and mission statements in achieving this. The value of having both internal and external mission statements is also explored. Setting quarterly goals and the role of business plans and mission statements in achieving these goals round out this timely episode as we all embark on this new year together.
    And don’t forget to find out how this new year is progressing for other Ninjas by joining the community of almost 10,000 Ninjas who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
     
    Episode Highlights:
     
    Reviewing and updating business plans Getting caught up in daily tasks and neglecting long-term goals The concept of "flicking the light switch"  Making adjustments as needed The potential consequences of not regularly reviewing business plans Having a clear sense of direction in business The need to regularly check in on progress and adjust course as needed Having both internal and external mission statements The idea of using a "light switch" as a way to quickly check in on progress Achieving quarterly goals  
     
    Quotes:
     
    "If you blink, it's going to be 2024, and we're going to sit back and go like,’Whoa, what happened at that time?’"
    "And so what we do is we just turn the light switch on for a second, and we see where we're at."
    "It's easy to fill it with realtor stuff and feel successful at the end of the day and feel successful at the end of the week doing realtor stuff. And then you get to the end of the year and you're like, ‘Wow, that wasn't the year that I intended.’"
    "The plan could be doing the Ninja Nine, and you need to then flick the light switch on to see, ‘Hey, am I doing the Ninja Nine?’"
    "Flipping the light switch on during your planning session each week, reviewing what your quarterly goals are, helping you understand, ‘Hey, am I set up to complete that pre-listing packet project that I wanted to have done by the end of the first quarter?’"
     
     
    Links:
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
     
    Ninja Selling
    www.NinjaSelling.com
    @ninjasellingofficial
     
     
    Ninja Coaching:
    www.NinjaCoaching.com
    @ninja.coaching
     
     
    Ninja Events
    www.NinjaSelling.com/Events
     
    Garrett
    garrett@ninjacoaching.com
    @ninjaredding
     
    Matt
    matt@ninjacoaching.com
    @matthewjbonelli
     
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study

    • 15 min
    Step Into The Process

    Step Into The Process

    Step Into The Process
     
    On today’s episode of the Ninja Selling Podcast, Matt and Garrett discuss the importance of building relationships with buyers and taking the time to truly understand their needs before showing them properties. They recommend using a structured process like the Ten Step Buyers Process to stay organized and ensure that all necessary steps are completed. 
    Our hosts also discuss the challenges that can arise when the needs of buyers are not fully understood. They highlight the importance of setting expectations and having a structured conversation with buyers to understand their criteria, so you can avoid showing properties that do not match their needs. Throughout the episode, Matt and Garrett emphasize the need to be proactive and put in the necessary work upfront in order to have what everyone wants - a successful and smooth home buying experience.
    Another way to be proactive is to join the community of almost 10,000 Ninjas who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
     
     
    Episode Highlights:
     
    The importance of having a structured process to follow The challenges that can arise when steps are skipped The impact of the pandemic on the way agents interact with buyers Building relationships and understanding the needs of your clients The benefits of using a system like the Ten Step Buyers Process Slowing down and taking the time to fully prepare for working with buyers Understanding a buyer's criteria  Being proactive in asking necessary questions Helping buyers navigate the home buying process The benefits of reducing anxiety and stress in the home buying process  
     
    Quotes:
     
    "It's something that does frustrate me in general -  when anytime there's changes in the marketplace, it seems like we tend to start to skip steps and miss things which aren't highlighted immediately."
    "I had this moment where I said, ‘Thank goodness for the Ten Step Buyers Process that we use.’”
    "I think it's what allowed a lot of Ninjas to be really successful through these last couple of years is because when that time got stripped away from all the other agents out there, we still had this process to fall back on."
    "Let's start with the question, “Oh, tell me what interested you about that home?” 
    "But I do know that many times, too, buyers will look at a home and it doesn't fit the criteria, but they still walk out of there going, ‘I love it. I need it. I have to have it.’ But if you don't have that upfront process, it doesn't set you up to have that conversation."
    "Best thing to do, really, though, is get Ninja Selling by Larry Kendall. Right in the back of the book… it has appendices that have the Ten Step Buyer Process as well as your 16 Step Seller Process."
    "So put in that work up front and you'll be thankful that you did."
     
     
    Links:
     
    www.TheNinjaSellingPodcast.com
    Email us at TSW@TheNinjaSellingPodcast.com
    Leave a voicemail at (208) MY-NINJA
     
     
    Ninja Selling
     
    www.NinjaSelling.com
    @ninjasellingofficial
     
     
    Ninja Coaching:
     
    www.NinjaCoaching.com
    @ninja.coaching
     
     
    Ninja Events
     
    www.NinjaSelling.com/Events
     
     
    Garrett
     
    garrett@ninjacoaching.com
    @ninjaredding
     
     
    Matt
     
    matt@ninjacoaching.com
    @matthewjbonelli
     
     
    The Ninja Selling Podcast Facebook Group
    Ninja Coaching Book Study

    • 24 min

Customer Reviews

5.0 out of 5
18 Ratings

18 Ratings

GinaJohnson ,

Great for your business and personal success

Finding you Why is my favourite episode because it shares a perspective that really inspired me and pumps me up to deep dive into my own once again.
There’s some great wisdom tips and tools to grow your business and personal success whether it be more time with family more income or more freedom to travel.

pm legs ,

Smart, clear + informative

Great guests and really interesting and important conversations that are motivating. Lots of tools and ideas delivered in a REAL and AUTHENTIC way. Like great talk radio with topics that we really want to listen to!

AdamToTheFyffee ,

The way is should be.

Ninja Selling dives into all aspects of selling real estate. This podcast is a great entry into that mindset of being a ninja. I would HIGHLY suggest looking into their training program in Denver Colorado 10/10

Top Podcasts In Business

Freakonomics Network & Zachary Crockett
Braden Dennis & Simon Belanger
NPR
Steven Bartlett
Tim Ferriss: Bestselling Author, Human Guinea Pig
Dear Media

You Might Also Like

Tom Ferry
Alissa Jenkins & Katy Caldwell
D.J. Paris
Brian Buffini
Jennifer Myers AgentGradSchool.com
Pat Hiban, Aaron Amuchastegui