1 124 épisodes
Today in Digital Marketing Tod Maffin
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- Business
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5,0 • 39 notes
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A fast-paced daily 10-minute marketing news podcast covering everything you missed in the world of digital marketing, e-commerce, and social media that day. And nothing else. Join the thousands of senior marketers listen each day.
Check out our ad-free podcast or our daily newsletter at https://todayindigital.com/premium
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Will Google's Biggest Acquisition Shake Up the Marketing Industry?
Is Hubspot about to sell to Google? Pinterest has summer trends for your content marketing. Amazon's AI-based ads seem to be performing well. And Snapchat gives us exactly what we marketers want: crazy clown faces.
Our Sponsors:
* Check out Dynadot: https://dynadot.com/marketing
* Check out Miro: miro.com/PODCAST
Privacy & Opt-Out: https://redcircle.com/privacy -
We Have Seen the Future of AI and It Is... Shitposts
Two big players in the design space have a new offering for large brands and agencies. Snapchat has a new CAPI partnership. Yes, Bing was offline today. And Google's deal with the devil: What happens when you use the world's largest shitposting forum as a main AI training source? Exactly what you think.
Our Sponsors:
* Check out Dynadot: https://dynadot.com/marketing
* Check out Miro: miro.com/PODCAST
Privacy & Opt-Out: https://redcircle.com/privacy -
The Sad, Triumphant Return of Vaporware
The marketing announcements are plenty — so why can't any of us actually use these cool new things? TikTok to lay off a big chunk of their support team. Meta adds video to catalog ads. And the science behind offering a dollar discount or a volume discount — which performs better depends on what you sell.
Our Sponsors:
* Check out Dynadot: https://dynadot.com/marketing
* Check out Miro: miro.com/PODCAST
Privacy & Opt-Out: https://redcircle.com/privacy -
"They Talked a Lot and Said Nothing."
Google’s annual event for advertisers was full of AI buzzwords, but lacking in anything beyond the expected obsession over AI and some incremental updates to existing marketing products.
Our Sponsors:
* Check out Dynadot: https://dynadot.com/marketing
* Check out Miro: miro.com/PODCAST
Privacy & Opt-Out: https://redcircle.com/privacy -
Your Invitation is Here
Google Marketing Live is tomorrow. Inside is your invitation to our unofficial third-annual GML Tailgate!
Our Sponsors:
* Check out Dynadot: https://dynadot.com/marketing
* Check out Miro: miro.com/PODCAST
Privacy & Opt-Out: https://redcircle.com/privacy -
Emotion + Science + AI = Profit
Thousands of TV shows, paired with thousands of academic marketing papers — and what do you get? One TV network says an insanely good audience targeting AI. Also: a new report says podcast listeners might be a dark horse. Print magazines are back. And Samsung may have just pulled off the best ad campaign all year.
Our Sponsors:
* Check out Dynadot: https://dynadot.com/marketing
* Check out Miro: miro.com/PODCAST
Privacy & Opt-Out: https://redcircle.com/privacy
Avis des utilisateurs
Thank you
Thank you for taking the time to put together these podcasts. I’m new to the world of digital commerce and have found your podcasts to be very helpful, knowledgeable, and enjoyable in learning and keeping abreast with the changes in the field of digital commerce. Thanks again, Chitra
Guiding Digital Marketing Light
I’m a fire performer who gave Google $750 a month. It worked so well that I had to stop the ads in January as 2020 was fully booked. Then in March it all got cancelled. I felt lost and confused. This podcast has been the guiding light at the end of a disorienting tunnel of digital marketing. I’m so happy it’s a daily dose of learning. It’s still dark days but I can at least see a path forward.
Highly recommended
Tod’s insights and personal opinions are always worth the listen! He knows what he’s talking about.
Palmarès des balados : Business
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