2,000 episodes

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

Marketing School - Digital Marketing and Online Marketing Tips iHeartPodcasts

    • Business
    • 4.6 • 139 Ratings

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses.
Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.

    8-Figure Bootstrapped Agency Blueprint

    8-Figure Bootstrapped Agency Blueprint

    In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. We discuss the importance of client recap reports, the potential of AI consulting for larger companies, the use of tools like Zapier for automation, the need for differentiation in content creation, and the shift towards broader marketing strategies instead of relying solely on SEO.

    Don’t forget to help us grow by subscribing and liking on YouTube!
     
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 
     
    TIME-STAMPED SHOW NOTES:

    (00:00) Introduction to the Coaching Call

    (00:29) Campaign Recap Systems and Reporting Metrics

    (08:04) Exploring the Potential of AI Consulting

    (14:04) Automating Content Tools and the Need for Differentiation

    (16:24) Beyond SEO: Embracing Broader Marketing Strategies

    
    Go to https://www.marketingschool.io to learn more!
     
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    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 17 min
    Engagement grew on X despite controversy, research finds, Beverly Hills schools struggle to fill classrooms, $6.6M SaaS built off of YouTube influencers, What is warm outbound sales?

    Engagement grew on X despite controversy, research finds, Beverly Hills schools struggle to fill classrooms, $6.6M SaaS built off of YouTube influencers, What is warm outbound sales?

    In episode #2758, we discuss he effectiveness of different marketing tactics, such as influencer marketing and email marketing, and share examples of successful campaigns. We also touch on the current state of the economy and the challenges faced by younger generations in expensive areas like Beverly Hills. 

    Don’t forget to help us grow by subscribing and liking on YouTube!
     
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic:  Engagement grew on X despite controversy, research finds, Beverly Hills schools struggle to fill classrooms, $6.6M SaaS built off of YouTube influencers, What is warm outbound sales?


    (01:00) Engagement grew on X despite controversy, research finds 


    (03:58) Beverly Hills schools struggle to fill classrooms


    (10:57) $6.6M SaaS built off of YouTube influencers


    (12:27) What is warm outbound sales?


    (20:54) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     
    Connect with Us: 
     


    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 20 min
    The marketing genius of the Kardashians, and What Eric gets out of YPO retreats

    The marketing genius of the Kardashians, and What Eric gets out of YPO retreats

    In episode #2757, we discuss the marketing powerhouse that the Kardashians are and how they control their messaging and connect with their audience. The conversation then shifts to Eric's YPO retreat experience, where he emphasizes the importance of building relationships and the value of peer groups. 

    Don’t forget to help us grow by subscribing and liking on YouTube!
     
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic:  The marketing genius of the Kardashians, and What Eric gets out of YPO retreats


    (01:00) The marketing genius of the Kardashians


    (07:14) What Eric gets out of YPO retreats


    (17:34) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     
    Connect with Us: 
     


    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 16 min
    Gamestop's Roaring Kitty play backfires, Marketing leaders in dialogue at AI summit in New York: ‘This is 2001 all over again’, Eight Sleep's amazing SEO & brand strategy (22M monthly searches)

    Gamestop's Roaring Kitty play backfires, Marketing leaders in dialogue at AI summit in New York: ‘This is 2001 all over again’, Eight Sleep's amazing SEO & brand strategy (22M monthly searches)

    In episode #2756, we discuss the recent GameStop stock action, the role of influencers in driving stock price, the use of AI as a creative tool in advertising, and the importance of building a strong brand for SEO success.

    Don’t forget to help us grow by subscribing and liking on YouTube!
     
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic: Gamestop's Roaring Kitty play backfires, Marketing leaders in dialogue at AI summit in New York: ‘This is 2001 all over again’, Eight Sleep's amazing SEO & brand strategy (22M monthly searches)


    (01:00) Gamestop's Roaring Kitty play backfires


    (06:30) Marketing leaders in dialogue at AI summit in New York: ‘This is 2001 all over again’


    (10:54) Eight Sleep's amazing SEO & brand strategy (22M monthly searches)


    (15:30) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     
    Connect with Us: 
     


    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 15 min
    How SEOs hijack Reddit, The impact of Google's search leak for businesses, Google responds to leak: Documentation lacks context, Do brand searches drive SEO up exponentially?, and Perplexity AI's big SEO campaign

    How SEOs hijack Reddit, The impact of Google's search leak for businesses, Google responds to leak: Documentation lacks context, Do brand searches drive SEO up exponentially?, and Perplexity AI's big SEO campaign

    In episode #2755, we discuss the hijacking of Reddit for traffic, the impact of Google search leaks, the importance of quality content and user experience, the role of brand searches, and the potential of programmatic SEO.

    Don’t forget to help us grow by subscribing and liking on YouTube!
     
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic: How SEOs hijack Reddit, The impact of Google's search leak for businesses, Google responds to leak: Documentation lacks context, Do brand searches drive SEO up exponentially?, and Perplexity AI's big SEO campaign


    (01:00) How SEOs hijack Reddit


    (02:39) The Impact of Google's Search Leak For Businesses


    (03:53) Google responds to leak: Documentation lacks context


    (12:03) Do brand searches drive SEO up exponentially?


    (14:08) Perplexity AI's big SEO campaign


    (17:09) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     
    Connect with Us: 
     


    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 16 min
    Pixar is laying off 14% of its workforce, Liquid Death is giving away a functional $400k fighter jet or a briefcase full of $250k cash, How to build a community, How the Barbie movie cost me $10k, Do fake podcast ads work?

    Pixar is laying off 14% of its workforce, Liquid Death is giving away a functional $400k fighter jet or a briefcase full of $250k cash, How to build a community, How the Barbie movie cost me $10k, Do fake podcast ads work?

    In episode #2754, we discuss the value of quality content, the impracticality of a fighter jet giveaway, the growth of their community, the expenses of a Barbie-themed party, and the effectiveness of eavesdrop marketing.

    Don’t forget to help us grow by subscribing and liking on YouTube!
     
    Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) 

    TIME-STAMPED SHOW NOTES:


    (00:00) Today's topic: Pixar is laying off 14% of its workforce, Liquid Death is giving away a functional $400k fighter jet or a briefcase full of $250,000 cash, How to build a community, How the Barbie movie cost me $10k, Do fake podcast ads work?


    (01:00) Pixar is laying off 14% of its workforce as Disney scales back content


    (01:26) Liquid Death is giving away a functional $400,000 fighter jet—or a briefcase full of $250,000 cash 


    (03:58) Discussion in how to build community


    (08:45) How the Barbie Movie Cost me $10,000


    (11:58) Do fake podcast ads work?


    (13:42) That’s it for today! Don’t forget to rate, review, and subscribe!


    Go to https://www.marketingschool.io to learn more!
     
    Leave Some Feedback:



    What should we talk about next? Please let us know in the comments below


    Did you enjoy this episode? If so, please leave a short review.

     
    Connect with Us: 
     


    Single Grain Eric’s ad agency


    NP Digital Neil’s ad agency

    X @neilpatel

    X @ericosiu

    • 13 min

Customer Reviews

4.6 out of 5
139 Ratings

139 Ratings

Sunny McGaw ,

The Podcast I Look Forward to Above All Others

So. Many. Podcasts.

If I had to eliminate all others, this is the one I would keep. Hands down. Eric and Neil, is akin to a secret manual of marketing wisdom, wrapped in a bite-sized, conversational format. It's an auditory treasure trove for both beginners making their first foray into the field, and seasoned marketing pros looking for that extra edge.

Every episode of "Marketing School" packs a punch. The show has a knack for taking complex marketing strategies and breaking them down into digestible, actionable tips that you can implement as soon as the episode ends. The advice is practical, the insights are enlightening, and the hosts' expertise is undeniable.

What really sets this podcast apart, though, is the chemistry between Eric and Neil. These two seasoned marketers bounce ideas off each other with an infectious (but tempered) enthusiasm, turning what could be dry technical discussions into engaging dialogues. The rapport between the hosts adds a layer of authenticity that makes you feel like you're in the room with them, sharing in their wealth of knowledge.

The episodes are short, usually clocking in under 10 minutes. Yet, in that brief window, Eric and Neil manage to condense a world of wisdom. This podcast doesn't waste your time with fluff or filler. It's all killer content, focused on giving you the knowledge you need to excel in the digital space.

sheri in toronto ,

Hot topics, Neil continues to add value

Love the longer format
Would love even more depth of some topics.
Sorry for saying this, but more Neil, less Eric.

Coach Roman Mironov ,

Another great Neil Patel's creation

Neil is an online marketing genius who shares his knowledge every day. I've learned a lot from him. I still need to learn a lot and it's a pleasure to be following his podcast.

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