Begin As You Mean To Go On Kronda Adair

Welcome back to Season 4! In this episode I’m going to be talking about my mission for the season and my mission for helping you build the best business possible. We’ll talk about establishing a good tech foundation, how to hire, and building the systems that will help you get your business to the next level, without all the hustle.

What do you want when it comes to your life, your business, and how it all fits together? A lot of people want to do the thing they got into business to do, not the marketing and sales side. In this episode I’ll go over some different ways you can simplify your business so that you can focus on what you want to focus on. How much do you want to work? When do you want to work? Where do you want to work?

Wouldn’t you love to make a lot more money without expending a lot more effort? I’m going to show you some common money leaks today and how to fix them. Are you following up with your leads? Are you sending marketing emails? Do you know how all the pieces of your marketing system work together so your leads don’t drop off a cliff?

I see some really common mistakes in when people hire and who people hire. In this episode I will discuss those mistakes, what to avoid, and who to hire first as your business grows.

Sometimes business owners seem to be hyper-focused on making the reels and TikToks, and in that hustle and grind we neglect to create a marketing system because that part doesn’t feel urgent. It’s time to shift your focus to long-term assets that will give you long-term results.

A lot of us tend to think of our marketing as intrusive, or bugging people. Really, staying in front of your audience and reminding them of the solution you have to their problem is a service in itself. In this episode we’ll talk about the “Significant 6,” or the 6 systems every business needs in order to do marketing and sales effectively. We’ll also look at why some people aren’t ready to buy yet and what you can do to help them.