Construction Disrupted Peter Sumpton

I spent last year covering some of the best (and not so best) events and exhibitions within the UK Construction space - You can find my reviews on my YouTube channel (link in the show notes as ever). So this year, instead of creating the reviews, I thought I’d try my hand at previewing - First up, UK Construction Week.
For anyone who doesn't know what UKCW is all about, it’s the biggest exhibition within the UK construction space in the UK -  a hub of innovation, collaboration, and industry insights as well as event sponsors and paying exhibitors gaining great exposure from being part of it. With thousands of exhibitors, seminars, and networking opportunities, it's a great platform for staying ahead of the curve in our ever-evolving field.
So, why are we dedicating an entire episode to previewing UKCW 2024? Well, there's a lot to cover. From the latest technologies shaping the future of construction to initiatives and legislations driving change within the industry. Need to knows, must knows, who knows!
Well hopefully we all do after this episode.
From the seminars not to be missed to exhibitors that are worth a visit, I’ll be giving you an unbiased run-through of UK Construction Week 2024… That’s enough introing, time to get stuck into the details.
Topics Covered 
-  What's new for UKCW 24
- Exhibitors not to be missed
- Seminar and talks selection
- Who’s worth listening to?
- Product demos
- A few unknowns to think about

Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028 
Website: https://www.builddifferent.marketing/

Further Links
https://www.ukconstructionweek.com/
https://www.youtube.com/channel/UCi0WMMtVLdtX4sZ4Eu6vaQw
Mentioned in this episode:
Adobe Express 30-day Free Trial
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028

In 1991 Terminator 2: Judgment day was released, the eagerly anticipated sequel to the first film. On its release, we were all treated to the latest in CGI technology, cyborgs and other robots n’shit. Over 30 years later, we still hear murmurings that the robots are going to kill us all and that one day AI will become smarter than us and destroy the modern world. 
And that’s where we’ll pause these yet-to-be-realised predictions and focus on the now and possibly the most advanced piece of kit we’ve ever featured on Construction Disrupted – Exoskeleton technology and while innovations like this may not be picking up any Academy Awards real soon, they are helping to transform the way we work and what is and might be possible in the future.
But I’m not here to tell these tales, we need an expert in this field who can write the script and deliver a best seller.
Meghan Kennelly, the Head of Global Marketing at German Bionic, a European robotics company, is a B2B Marketing expert with an innate passion for cutting-edge technology. 
Meghan’s visionary leadership has led to German Bionic gaining international recognition and numerous awards for its portfolio of smart power suits and wearable technologies which includes connected exoskeletons driven by self-learning and artificial intelligence.
Topics Covered 
- The specifics behind exoskeleton technology
- Is this a skills shortage saviour?
- How exoskeletons can help reduce injuries in the workplace
- Ergonomic data reshaping workplace safety
- Is there an ROI for everyone?
- AI tech and how this impacts future markets 
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028 
Website: https://www.builddifferent.marketing/

Further Links
https://empathyfirm.com/Meghan-Kennelly/ 
https://www.firstmats.co.uk/blogs/facts-and-statistics/construction-industry-safety-statistics-executive-summary#:~:text=10.-,Around%202.6%20Million%20Working%20Days%20Lost%20Annually,%2Drelated%20illness%20(80%25).
https://www.nesfircroft.com/resources/blog/how-can-we-solve-the-construction-industry-skills-shortage-in-the-uk-/#:~:text=The%20recession%20expected%20in%202023,output%20in%202023%20and%20beyond.
https://amtrustfinancial.com/blog/loss-control/exoskeleton-and-exosuits-in-the-workplace
https://costcharts.com/exoskeleton/
Mentioned in this episode:
Adobe Express 30-day Free Trial
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028

Today's episode promises to be an eye-opener as we explore the often-overlooked synergy between sales and marketing two-bed fellows cut from the same cloth but at different ends of the table…. usually.
In an industry where precision and collaboration are paramount, the integration of sales and marketing functions holds the potential to be a game-changer. Yet, despite their inherent alignment towards common goals, these two pillars of business strategy often operate in silos within construction, missing out on the powerful impact they could achieve together.
Think about it: marketing lays the groundwork, crafting compelling narratives, and creating brand visibility, opening doors, while sales is on the front line, nurturing relationships and closing deals. When these forces unite seamlessly, the result is a formidable alliance that not only drives revenue but also fosters long-term growth and sustainability.
So why does this powerful combination remain elusive to many, especially within the construction industry? How can we reduce the possibility of failure and look to almost certain success?
Throughout this episode, we'll walk through the answers to these questions, exploring the nuances of sales-marketing integration within the unique landscape of construction. From cultural shifts to technological innovations, we'll examine the factors shaping this paradigm and uncover actionable insights that can empower us to succeed in today's competitive marketplace. But who is our guiding light here?
Andy Hamer is the Chief Executive Officer and Founder of Gorilla Team Associates, specialising in fractional sales and marketing for B2B tech firms and startups, spanning hardware, networking, services, and SaaS, shaping innovative go-to-market strategies, addressing the needs of emerging startups and global corporations.
Throughout an expansive 40-year career, Andy has secured esteemed senior management and board positions in renowned firms, including Marconi, Strategic Analytics, Equant, Informa, Wongs Electronics, and Bentley Systems.
More recently, he’s delved into Architecture, Engineering and Construction, working at senior and board levels at institutions like Codebook, XYZ Reality, and Archdesk.
Andy has a BA (Hons) in Marketing Engineering, is a certified BIM Information Manager and authored a book on structured data management in BIM as well be achieving the status; Fellow of the Chartered Institute of Marketing (FCIM).
Topics Covered
- Getting market-ready
- The terminology trap
- How can we reduce the chance of failure?
- Why it should always be sales AND marketing
- #1 myth in marketing (I’ll let you decide this one)
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028 
Website: https://www.builddifferent.marketing/
Further Links
https://www.pbctoday.co.uk/news/planning-construction-news/5919-construction-companies-in-the-uk-close-to-failure/134221/ 
https://blog.hubspot.com/marketing/inbound-marketing-glossary-list

It’s easy, as humans, to focus on the end goal, what we set out to achieve and whether we’ve achieved this or fallen short. It’s the same in construction, be it remedial works or a new build there is always an end goal in mind. 
It’s easy to forget the peripheral, the support functions, the necessary ones that will help achieve this end goal but will not be around to share in the glory. Take temporary works, for example, a critical lynchpin in any construction project and one that keeps us all safe and supported in the right areas at the right time. 
But how safe and supported will we be going forward with more manual and traditional methods of design and implementation still being used? We’re about to find out.
Ste Baldwin has worked in the world of marketing for over 15 years including Education, Recruitment, Accountancy, Wholesale and Construction and Engineering, 6 of which have been as Head of Marketing and Comms within the Temporary Works sector of the construction industry prior to transferring to his current role as Category Marketing Manager - Below Ground at Mabey Hire he has spent the last 6 years within the engineering and service excellence space of temporary works.
Topics Covered
- Traditional methods of temporary works project design.
- Introducing to EVE.
- Is it worth a client's investment vs traditional methods?
- Transition from on-screen to on-site.
- Using VR.
- Future of technology within the temporary works industry.
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028 
Website: https://www.builddifferent.marketing/
Further Links
https://www.mabeyhire.co.uk/technical-hub
https://www.mabeyhire.co.uk/about-us/eve
Mentioned in this episode:
Adobe Express 30-day Free Trial
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028

In an era where every nail hammered, every beam placed, and every brick laid can be augmented by technology, Power BI emerges as a beacon of efficiency and insight. From project management to resource allocation, from cost estimation to risk mitigation, this robust business intelligence tool has been making waves across the construction sector, revolutionising the way projects are planned, executed, and managed.
This software also does the improbable and starts to integrate the supply chain, converting seemingly unrelated sources of data into coherent and interactive visualisations assisting architects with conceptual visualisations, project managers who strive for better insights and contractors aiming to optimise operations.
But this is only the case if we have the skills and abilities to use this type of software at our disposal. So do we? And if we do, is Power BI the one and only platform that can help us achieve greater integration and collaboration at a digital level, empowering decision-makers to navigate the complexities of construction projects with clarity and confidence?
We need to chat with someone who will help us uncover the insights and best practices that can propel construction towards greater efficiency, productivity, and ultimately, success.
Samuel Arsenault-Brassard, Head of Product at VIM AEC, is an authority in BIM data analysis and PowerBI auditing. A dynamic force in architectural innovation and digital artistry, he has carved a niche in blending physical and virtual realms.
As a BIM expert, his work spans from the practical aspects of architectural technology to the creative arenas of lighting design and XR art. 
In the realm of digital art, he is a recognised XR artist and curator, with works displayed at various galleries and his presentations on topics like Metaverse architecture, coupled with his art shows, illustrates his commitment to exploring and shaping the intersection of technology, art, and architecture.
Topics Covered
- The importance of managing and utilising data.
- Power BI and VIM.
- Visualisation, analysis, output, etc (what does good look like)?
- Do we need to up-skill to maximise the success of these tools?
- Space for all system-integrated software or do we need a unified approach?
- AI, Metaverse and the future.
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028 
Website: https://www.builddifferent.marketing/
Further Links
www.vimaec.com 
https://cloud.vimaec.com (Cloud Service)
https://www.asite.com/blogs/what-is-the-most-important-data-to-track-on-construction-projects 
https://www.pbctoday.co.uk/news/digital-construction-news/customisation-culture-holds-back-digital-maturity-in-construction/132342/
https://www.citb.co.uk/media/dfuom4ma/ai_and_automation_report.pdf
a href="https://mkt-cdn.procore.com/downloads/ebooks/ConstructionSoftwareManagementBuyersGuide_UK.pdf" rel="noopener noreferrer"...

If you’re going to host a podcast, make sure you always cover subjects you know something about so that you can engage with your guests and make sure you don’t look the fool when asking questions or inviting healthy debate. 
Well, let’s try something different this week and go with a topic I know very little about, even though we touched upon it in episode 25, Capturing Reality with Derek Lawrence. This week we’re looking into the world of Geospatial Solutions and whether it’s just for the big ass projects we're accustomed to hearing about via our fav construction media (aside from the podcast of course) or if there’s wider scope here, where this type of technology is accessible and affordable for most and usable on projects both large and small. 
Now I’m being slightly flippant in that most (and I’m including myself in this ‘most’) have heard of the likes of Google Earth and projects such as Earth 2, which could be categorised within the Geospatial sphere, but from a construction perspective, these don’t offer the sector-specific solutions we need within construction. To put it simply, we need to chat with someone who knows what they are talking about!
Stuart Gilling is the Managing Director of Malcolm Hughes, geospatial consultants specialising in the capture and processing of measured data in all environments. Stuart also bares the title of MRICS Chartered Surveyor - Geospatial solutions and consulting - RICS Registered Expert Witness specialising in boundary dispute resolution.
Prior to this, Stuart initially managed the CAD production team and was instrumental in the adoption of BIM across the business and the adoption of UAV (drone) services. With 17 years’ experience in the geospatial profession, he also completed a Management and Logistics degree followed by a Masters in Business Administration, becoming a member of the Chartered Institute of Civil Engineering Surveyors in 2006!
Topics Covered
- What is Geospatial Analysis?
- The tech behind it - What do you need to get started vs detailed large-scale projects.
- PUMA128 (PAS128 Utility Mapping Accreditation)
- Potential commoditisation of the industry v bespoke solutions.
- Growth Opportunities.
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028 
Website: https://www.builddifferent.marketing/
Further Links
Mentioned in this episode:
Adobe Express 30-day Free Trial
Adobe Express 30-day Free Trial: https://prf.hn/l/ZYdd028