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A weekly podcast for B2B sales & B2B marketers. We interview top CEOs, Sales, and Marketing Leaders to uncover their strategies, hacks & tools to help you grow faster. So if you want to learn how to grow your B2B business with proven growth hacks & strategies, listen to our show!

GROW B2B FASTER SAWOO

    • Wirtschaft
    • 5,0 • 19 Bewertungen

A weekly podcast for B2B sales & B2B marketers. We interview top CEOs, Sales, and Marketing Leaders to uncover their strategies, hacks & tools to help you grow faster. So if you want to learn how to grow your B2B business with proven growth hacks & strategies, listen to our show!

    Ep 60 - How Can You Leverage Your Own Podcast to Win Clients? - Sammy Gebele on Peers over Beers with Chris Detzel

    Ep 60 - How Can You Leverage Your Own Podcast to Win Clients? - Sammy Gebele on Peers over Beers with Chris Detzel

    Creating connections + Giving value = Community-led growth

    Today, our host Sammy shares how he grows community by creating connections & giving value back to his network.

    You'll learn:

    1. How to leverage a podcast show to drive growth and create content
    2. How Sammy builds communities
    3. What KPIs to use to track community growth success
    4. Why meetups work for building strong connections


    This episode was originally published on the “Peers Over Beers” podcast, hosted by Chris Detzel.


    About Chris:
    Chris is a versatile Digital Community Strategist with several years of experience. He is responsible for leading the development and execution of community engagement programs, creating compelling content for customer communities at his company Reltio, and acts as the voice of the customer. He believes that data should drive decisions, as it is the key element of any long-term successful strategy.

    Find Chris on LinkedIn: https://www.linkedin.com/in/chrisdetzel/
    __________

    About the Peers Over Beers Podcast:
    A fun and straight shooting podcast for enterprise community leaders / managers and digital savvy professionals. With easy and natural inquisitive banter, Chris tackles hard issues community leaders and managers face in their day-to-day: They discuss everything community, from starting new communities, digitally transforming enterprise culture, moderation, over globalization techniques.

    Website: https://www.peersoverbeers.com/

    __________

    About Sammy:
    Sammy helps you to:
    1. Build your community of big whale clients
    2. Win employees
    3. Drive B2B sales

    Get in touch with Sammy on LinkedIn: https://www.linkedin.com/in/sammygebele/

    __________

    Past guests on the GROW B2B FASTER Show include:  Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, Greg Alexander, and many more. 

    • 38 Min.
    Ep 59 - Shannon Katschilo - Making Sales Fun: How Shannon Wins Leads on an Executive Level & Grows a Strong Sales Team for Zoomin Software

    Ep 59 - Shannon Katschilo - Making Sales Fun: How Shannon Wins Leads on an Executive Level & Grows a Strong Sales Team for Zoomin Software

    Value without trust won't win you leads. But how do you add one to the other?

    On today's GROW B2B FASTER episode, Shannon Katschilo, VP of strategic sales at Zoomin Software, chats with Sammy about ways to make winning leads more fun for everyone involved.

    What’s in it for you:
    1. How putting the fun back in sales helps you build trust and up your sales game
    2. Why impersonal ‘spray and pray’ tactics are not the way to go
    3. Shannan’s magic bullet for winning leads on an executive level
    4. How to identify the “closers” in B2B sales
    5. How to win key people for your B2B sales team in strong competition


    About Shannon:
    Shannon is Vice President of Strategic Sales at Zoomin Software. She represents a group of individuals within the sales organization, that are working with the largest organizations globally to solve high level pains within the organization.To keep body and mind fit and sharp she meditates every morning with a calm app.

    Find Shannon on LinkedIn: https://www.linkedin.com/in/skatschilo/
    Shannon's company Zoomin Software: https://www.zoominsoftware.com/
    Shannon’s business book recommendation:
    Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets – Al Ramadan, Dave Peterson, Christopher Lochhead, Kevin Maney https://amzn.to/3MzAHRx
    Shannon's favorite business leader: Adam Grant - https://www.linkedin.com/in/adammgrant/
    __________

    About Zoomin Software
    Zoomin Software helps companies manage their technical content such as user guides, manuals, and community discussions. The company's intelligent platform ingests all your content, from manuals to API docs to support articles, and delivers it as a unified and consistent source of Product Answers. Zoomin Software has their headquarters in New York.

    Website: https://www.zoominsoftware.com/
    Industry: Business Information Systems, Content, Knowledge Management, Publishing, Software
    Headquarters: New York, United States
    Founded: 2015
    __________

    About the host Sammy:
    Sammy helps you to:
    1. Build your community of big whale clients
    2. Win employees
    3. Drive B2B sales

    Get in touch with Sammy on LinkedIn: https://www.linkedin.com/in/sammygebele/

    __________

    Past guests on the GROW B2B FASTER Show include:  Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, Greg Alexander, and many more. 

    • 1 Std.
    Ep 58 - Steve Baumgartner - 30% Growth Each Year: How Steve Sets up B2B Enterprise Sales Processes & Leverages Channel Sales for Maximum Success at inriver

    Ep 58 - Steve Baumgartner - 30% Growth Each Year: How Steve Sets up B2B Enterprise Sales Processes & Leverages Channel Sales for Maximum Success at inriver

    How does inriver set up their sales machine and drive a steady 30% growth each year?

    Steve shares his vast knowledge on the most efficient and valuable B2B sales secrets with Sammy in today's episode.

    What's in it for you:
     
    1. How to set up B2B enterprise sales processes with your sales teams to keep clients engaged
    2. How sales works with partner teams and marketing for effective channel management
    3. How inriver uses sales enablement content to drive customer growth
    4. Steve’s take on different sales methodologies in B2B for for enterprise complex sales 

    About Steve:
    Steve is SVP Global Sales & Account Management at inriver. He is responsible for direct sales, sales development, Revenue Operations, Sales Engineering, and Account Management and retention across North America and EMEA. In over 20 years of professional experience, he is a highly skilled executive and strategic planner in helping companies develop and execute their client strategies. Steve builds and leads teams in sales, marketing, customer management and business development. To clear his head, he is passionate about fly fishing.

    Find Steve on LinkedIn: https://www.linkedin.com/in/stevencbaumgartner/
    Steve's company inriver: https://www.inriver.com/
    Steve‘s business book recommendations:
    Transparency Sale: How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results. – Todd Caponi https://amzn.to/3shTFE4
    __________

    About inriver:
    Inriver empowers organizations to deliver revenue-driving product information at every touchpoint. Inriver’s Digital-first PIM™ enables organizations to bring compelling product stories to life for highly customized purchases, obtain actionable guidance on what influences buying decisions, and then quickly adapt to put insights into action. Inriver helps B2B and B2C organizations turn product information into strategic assets to drive revenue for over 1,600 brands and 700 customers globally.

    Website: https://www.inriver.com/
    Industry: E-Commerce, Information Services, SaaS, Software
    Company size: 300
    Headquarters: Malmö, Sweden
    Founded: 2007
    __________

    About the host Sammy:
    Sammy helps you to
    1. Build your community of big whale clients
    2. Win employees
    3. Drive B2B sales

    Get in touch with Sammy on LinkedIn: https://www.linkedin.com/in/sammygebele/

    __________

     Past guests on the GROW B2B FASTER Show include:  Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, Greg Alexander, and many more. 

    • 1 Std. 15 Min.
    Ep 57 - Monika den Os - Monika's Secret Sauce to Finding Great Content & How She Uses it to Generate Leads

    Ep 57 - Monika den Os - Monika's Secret Sauce to Finding Great Content & How She Uses it to Generate Leads

    How does Monika create & leverage her key content to drive growth at Bizzdesign?

    In today's episode, Monika shares her secret sauce to driving sales, building community, and generating the most valuable leads for her company Bizzdesign with Sammy.

    What's in it for you:
    1. How Monika creates her key content piece for the whole year
    2. Monika’s best kept secret to driving valuable leads
    3. How Bizzdesign’s community program helps them drive sales
    4. How Bizzdesign leverages LinkedIn to get laser focus on their target audience
    5. Why connecting the work of your marketing & sales teams will ensure meeting pipeline goals

    About Monika:
    Monika is CMO at Bizzdesign. Her main role is to make sure that the company is becoming successful and that it can meet its revenue targets. This includes defining new audiences and helping their sales force acquire their collaboration companies. Monika's favorite things to keep body and mind fit and sharp are yoga and running.

    Find Monika on LinkedIn: https://www.linkedin.com/in/monikadenos/
    Monika‘s business book recommendations:
    Dare to Lead: Brave Work. Tough Conversations. Whole Hearts. – Brené Brown https://amzn.to/3Mtn4To
    Radical Focus: Achieving Your Most Important Goals with Objectives and Key Results (Empowered Teams) - Christina R. Wodtke https://amzn.to/3vlWW7t
    Monika‘s favorite business leaders:
    Chris Walker – https://www.linkedin.com/in/chriswalker171/
    Seth Godin – https://www.linkedin.com/in/sethgodin/
    Episode with Chris Detzel –https://bit.ly/3ws0lRj
    __________
    About Bizzdesign:
    Bizzdesign is the trusted global SaaS Enterprise Architecture platform and recognized as a leader by major analyst firms. They help the world’s leading public and private organizations guarantee the success of investment prioritization, transformation initiatives, and risk management. Bizzdesign helps architects and executives to see a full multi-dimensional picture, find and design the right path and execute with confidence to their targeted future. Success should not be a matter of hope. It should be by design.

    Website: http://www.bizzdesign.com/

    Industry: Architecture, B2B, Collaboration, Compliance, Enterprise Software, Innovation Management, IT Management, Risk Management
    Company size: 250
    Headquarters: Enschede, Overijssel, The Netherlands
    Founded: 2000
    __________
    About the host Sammy:
    Sammy is a former management consultant and now helps SAAS companies to:
    1. Establish thought leadership
    2. Build sustainable relationships with decision makers within the target group
    3. Attract leads and increase sales

    Get in touch with Sammy: sammy.gebele@sawoo.io
    LinkedIn: https://www.linkedin.com/in/sammygebele/
    __________
    Past guests on the GROW B2B FASTER Show include:  Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan,  and many more.

    • 56 Min.
    Ep 56 - Steve Kline - First 100 Days as CRO – How Steve Planned and Started his CRO Position for Fast Impact at ENGIE Impact

    Ep 56 - Steve Kline - First 100 Days as CRO – How Steve Planned and Started his CRO Position for Fast Impact at ENGIE Impact

    How did Steve plan his first 100 days as the new CRO at ENGIE Impact to achieve maximum impact?

    Our guest today, Steve Kline, CRO at ENGIE Impact, shares his playbook for successfully structuring your sales team with Sammy.

    What's in it for you:
    1. Steve’s roadmap to starting as a new CRO at ENGIE Impact
    2. How to define a profile for hiring the best new talent to enhance your team
    3. How to structure your sales team for maximum success
    4. How your company culture influences your team
    5. How to find mentors to help you and your business grow

    About Steve:
    Steve is Chief Revenue Officer of Sustainable Resource Management at ENGIE Impact. He serves the teams that deliver value to the existing customer base, hunt for new customers and partners and build solutions. His role spans solution development, existing account management, new logo sales, development, sales operations and supporting functions in their ecosystem.  Steve spends his free time with his wife and four children enjoying their local beach in the summer and nearby mountains in the winter, hunting, fishing, surfing, skiing, and running from one youth sports event to the next. 

    Find Steve on LinkedIn: https://www.linkedin.com/in/steveklinenyc/
    Steve's company ENGIE Impact: https://www.engieimpact.com/
    Steve's business book recommendations:
    Good to Great: Why Some Companies Make the Leap...And Others Don't – James C. Collins https://amzn.to/3xK6haC
    Start with Why: How Great Leaders Inspire Everyone to Take Action – Simon Sinek https://amzn.to/3vaXEo1
    Steve's favorite business leaders: Jeff Weiner - https://www.linkedin.com/in/jeffweiner08/ and Peter Drucker
    __________
    About ENGIE Impact:
    ENGIE Impact provides software and professional services for companies to reduce their energy consumption, move to a greener environment within their business, so buying energy from renewable energy resources.

    Website: https://www.engieimpact.com/
    Industry: Energy, Energy Management, Energy Storage, Sustainability
    Company size: 5000
    Headquarters: West Coast, Western US
    Founded: 1995
    __________
    About the host Sammy:
    Sammy is a former management consultant and now helps partners and managing directors in the consulting industry drive social marketing & sales via LinkedIn.

    Get in touch with Sammy: sammy.gebele@sawoo.io
    LinkedIn: https://www.linkedin.com/in/sammygebele/
    __________
    Episode is sponsored by Sammy’s company SAWOO.
    Follow SAWOO on LinkedIn: https://www.linkedin.com/company/sawoo/
    Visit www.sawoo.io for more information.
    __________
    Past guests on the GROW B2B FASTER Show include:  Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan,  Greg Alexander, and many more. 

    • 1 Std. 13 Min.
    Ep 55 - Ira Sharp - Framework: How Ira Sharp Established Himself as a B2B Industry Thought Leader while working for Phoenix Contact USA

    Ep 55 - Ira Sharp - Framework: How Ira Sharp Established Himself as a B2B Industry Thought Leader while working for Phoenix Contact USA

    How did Ira Sharp establish himself as a B2B industry Thought Leader while working for Phoenix Contact USA?

    Today on our GROW B2B FASTER Show, LinkedIn Influencer Ira Sharp, Director of Product Marketing Automation at Phoenix Contact USA, shares his secret sauce for leveraging LinkedIn for maximum success: For yourself and your company!

    What’s in it for you:
    1. What framework Ira used to establish himself as an industry thought leader on LinkedIn
    2. How to expand your network and reach on LinkedIn outside of your company contacts
    3. How building thought leadership helps you attract talent
    4. How to enable your employees to establish thought leadership
    5. What tools can help you bring high quality to your LinkedIn content

    About Ira:
    Ira is Director of Product Marketing Automation at Phoenix Contact USA. He has 15 years of experience as a sales and marketing team leader, brand developer, marketing strategist and IIoT thought leader. Ira is a co-founder of the "Industry 4.0 Club", which hosts talks on wide-ranging Industry 4.0 topics.
    Find Ira on LinkedIn: www.linkedin.com/in/irasharpjr

    Ira's club "Industry 4.0 Club“: https://www.industry40club.com/
    Ira's LinkedIn analytics tool for content creators: https://www.shieldapp.ai/
    Ira's business book recommendations:
    Never Split the Difference: Negotiating As If Your Life Depended On It – Chris Voss https://amzn.to/3MgORq1
    The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life – Mark Manson https://amzn.to/3OqEIcr
    Ira's favorite business leader: Gary Vaynerchuk https://www.linkedin.com/in/garyvaynerchuk/
    -------
    About Phoenix Contact USA:
    Phoenix Contact is a global market leader based in Germany. They produce future-oriented components, systems, and solutions for electrical controls, networking, and automation. They have a worldwide network reaching across more than 100 countries, and maintain close relationships with their customers, which is essential for their shared success.

    Website: https://www.phoenixcontact.com/en-us/
    Industry: Energy, Infrastructure, Process, Factory Automation
    Company size: 20,300
    Headquarters: Harrisburg, PA, United States
    Founded: 1981
    -------
    About the host Sammy:
    Sammy is a former management consultant and now helps SAAS companies drive active sourcing, social marketing & sales via LinkedIn.

    Get in touch with Sammy: sammy.gebele@sawoo.io
    LinkedIn: https://www.linkedin.com/in/sammygebele/
    Twitter: https://twitter.com/sammygebele
    -------
    Episode is sponsored by Sammy’s company SAWOO:
    Goals of SAWOO
    1. Establish thought leadership
    2. Build sustainable relationships with decision makers within the target group
    3. Attract leads and increase sales

    Follow SAWOO on LinkedIn: https://www.linkedin.com/company/sawoo/
    Visit www.sawoo.io for more information

    • 1 Std. 8 Min.

Kundenrezensionen

5,0 von 5
19 Bewertungen

19 Bewertungen

__BeRo__ ,

Amazing podcast!

This podcast offers truly valuable insights! Check it out if you are interested in B2B selling/ marketing topics. Highly recommended! I am already looking forward to further exciting discussions 🥳🙌🏼

IDKatja ,

Great insights!

If you are interested in B2B business topics or want to learn more about it, this is the right podcast for you 🙌🏼

sophhh1904 ,

Super interesting!

I believe everyone can gain something from this podcast, whether you are a newcomer or an experienced marketer or seller! Also the guests and host are super genuine and knowledgeable people

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