Growth Kins Tushar Tyagi

Dhananjai Hari is the Head of Product Marketing at Mad Over Poker. With an ARPU of $57.3, Mad Over Poker makes 80% of their revenues from the commissions they charge on Poker winnings. They never raised from a VC but went on to cash in $1 Million by launching an ICO. This helped them in bootstrapping their way to $3M in top-line revenues. Dhananjai, a die-hard fan of Reid Hoffman, has done a lot of growth experiments before cracking the market and right channels for Mad Over Poker. Hear him reveal the journey of Mad Over Poker from acquiring their first 2K users in 1 day to growing their user base by 2X in last 3 months. 

Vamsi Krishna Kalki is currently the Director of Marketing at vPersonalize. He Founded JetSetClean in 2015. In 3 years, the business grew from 500 to 40,000 customers. In this episode, Vamsi reveals his guerilla marketing tactics that helped him achieve 80X growth with minimal marketing budget. From bootstrapping growth to raising a small fund and finally getting acquired by one of the biggest on demand players in the laundry space i.e. Wassup, JetSetClean's story is full of twists and turns. Hear it from the man who has driven this company through all crests and troughs.

Survaider is a SaaS platform for customer experience management. Within 3 years, they've grown to acquire ~80 customers including brand names like Manyavar, Freshmenu and Ginger Hotels. Madhulika (along with her Cofounder Tushar Mishra) started the company from her dorm room in the 8th semester of engineering. Survaider has raised $500K (INR  3.4 cr) in pre-series A funding that was led by The Chennai Angels and Axilor Ventures. Their next milestone is to expand in the US where they'll target retail, restaurants and hotel chains as a part of their growth strategy.

Tune in and listen to Madhulika talk about her entrepreneurial journey, growth strategies that worked for Survaider and her love for Jason Fried. #GrowthFam #GrowthKins