The Social Ideas Podcast: the art of pivoting Social Innovation: The Social Ideas Podcast

Pivoting is an art, both in sports and business.
In the latest episode of The Social Ideas podcast, Professor Paul Tracey explains how a company that brought back the Polaroid camera, almost lost its loyal and fervent customer base because it tried to link its traditional camera with the digital production of photographs. 
Read the summary of Paul’s research - https://www.jbs.cam.ac.uk/faculty-research/centres/social-innovation/think/research-summaries/the-art-of-the-pivot/
Follow the Cambridge Centre for Social Innovation on:

Facebook
Instagram
LinkedIn
Twitter
YouTube