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Today in Digital Marketing Tod Maffin
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- Wirtschaft
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A fast-paced daily 10-minute marketing news podcast covering everything you missed in the world of digital marketing, e-commerce, and social media that day. And nothing else. Join the thousands of senior marketers listen each day.
Check out our ad-free podcast or our daily newsletter at https://todayindigital.com/premium
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Googol Typos
Typos are coming to your ad reports — here's why you'll like that. TikTok tries to pre-empt Amazon's big sale. An verification tool used by major platforms left its users' government IDs practically unlocked. And Meta expands the content tool that keeps your fans quiet.
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If You Can't Beat Them, Temu Them
Amazon's response to the discount Chinese ecommerce sites? To become them. Also: Why social media platforms would rather you forget all about that whole "social media" thing. GA4 will import other platforms' data. And a nice update for people who track ROAS.
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* Check out Miro: miro.com
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Marketers (Still) Aren't Ready for When the Cookie Crumbles
We've known it was coming for years, so why do marketers feel even LESS ready for the cookiepocalypse than they did before? Also: Pinterest wants your board content on TikTok. Ad agencies are swimming in AI. And Threads gets even more connected to the fediverse.
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* Check out Miro: miro.com
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DEEP DIVE: Disabling Comments on Social Media Posts
Should brands disable comments on social media posts? Or leave them on, even if they attract negative comments? Science has an answer.
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* Check out Miro: miro.com
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Meta Thinks Everything Is AI Now
Did you use AI to make that product image? No? Then why is Meta telling everyone you did? Also: Local Service Ads expand to Maps, whether you want them to or not... unboxing goes big... YouTube editing goes long... and a dispute over programmatic ads heats up with advertisers caught in the middle.
Our Sponsors:
* Check out Miro: miro.com
Privacy & Opt-Out: https://redcircle.com/privacy -
The Meta ‘Discount Code Fiasco’
A crazy new bug on Meta's ad platform is selling products at big discounts — and the merchants have no idea it's happening. Also: Sorry, why can't I exclude past buyers from my Facebook ad campaigns any more? Amazon's huge sales database is being put to work. And Instagram expands its livestreaming by letting you restrict it.
Our Sponsors:
* Check out Miro: miro.com
Privacy & Opt-Out: https://redcircle.com/privacy
Kundenrezensionen
Entertaining bullet point update
Daily bullet point update to keep you informed about the latest and greatest in digital marketing. Provides valuable questions to ask and keep your digital marketing teams on their toes ;-)
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