100 épisodes

Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast and is a free educational series for Dealers, Managers, Sales Teams and anyone in the Auto Industry that has a desire to obtain information that will propel growth, lead the auto industry and invoke progressive strategies. We will educate on staying relevant, offer ways to improve vehicle sales and service, CSI and retention. Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast. Use #DealerTalkWithJen

Dealer Talk With Jen Suzuki Jennifer Suzuki, eDealer Solutions

    • Éducation

Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast and is a free educational series for Dealers, Managers, Sales Teams and anyone in the Auto Industry that has a desire to obtain information that will propel growth, lead the auto industry and invoke progressive strategies. We will educate on staying relevant, offer ways to improve vehicle sales and service, CSI and retention. Dealer Talk with Jen Suzuki is an Automotive Sales and Service Podcast. Use #DealerTalkWithJen

    Sales Series E5 | Use Internal Messaging Systems in Dealership Sales & Service

    Sales Series E5 | Use Internal Messaging Systems in Dealership Sales & Service

    Focusing on the critical role of internal messaging systems in optimizing workflow efficiency and enhancing customer service within dealership sales and service departments! In an industry where time is money, effective communication is paramount to ensure customers receive top-notch care and service.
    Explore with me the significance of utilizing internal messaging tools for facilitating quick and seamless communication, fostering team collaboration, and ensuring efficient customer service delivery. Discover how these systems aid in information sharing, training, recordkeeping, and documentation, laying the foundation for a well-informed and highly productive sales team! Everyone needs this!
    By harnessing the power of internal messaging systems, sales & service departments and car dealerships can revolutionize their operations, driving improved communication, collaboration, and overall efficiency. Learn how these tools play a pivotal role in enhancing customer service, boosting sales performance, and elevating customer satisfaction in the fiercely competitive automotive industry.
    Tune in to uncover the transformative impact of internal messaging systems on dealership success and how leveraging these tools effectively can propel your team towards greater achievements and excellence in customer service.
    Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com
     🔥Check out our sponsors!🔥
    Autosled.com is the next-generation automotive transportation logistics platform and marketplace.
    LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability
    CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

    • 14 min
    Prosperity Through Partnership: The Power of Relationships in Business with Brian MacDonald, CDK Global CEO & Dr. Matt Bennett, Northwood University VP

    Prosperity Through Partnership: The Power of Relationships in Business with Brian MacDonald, CDK Global CEO & Dr. Matt Bennett, Northwood University VP

    Embark on a journey of discovery and enlightenment in our latest episode, where we explore the intertwined realms of relationships, personal growth, and business success with two distinguished guests: Brian MacDonald, the visionary CEO and President of CDK Global, and Dr. Matt Bennett, the esteemed Vice President Graduate and Professional Studies of Northwood University.
    In this dynamic conversation, we delve into the significance of building strong business relationships and fostering personal connections as catalysts for success. Witness how the partnership between Northwood University and CDK Global serves as a beacon of inspiration for students aspiring to excel in the business world, emphasizing the pivotal role of relationships in shaping future leaders.
    Dr. Matt Bennett shares invaluable advice for emerging leaders, emphasizing the transformative power of making a difference through hard work, positivity, and personal responsibility. Discover how personal connections and meaningful engagements can drive organizational growth and create a culture where collaboration thrives.
    Brian MacDonald sheds light on the importance of personal development and the continuous evolution of leadership skills in propelling individuals to greater heights. Uncover his insights on leveraging connections with people to unlock new opportunities and drive innovation in the ever-evolving business landscape.
    Together, Brian and Matt underscore the profound impact of personal relationships on organizational success, highlighting the interconnected nature of the world and the potential for every interaction to pave the way for future partnerships and collaborations. Join us as we unravel factors to navigating relationships, fostering personal growth, and achieving business excellence in a world driven by meaningful connections and collaborative problem-solving.
    Listen in to gain actionable insights, inspirational stories, and practical strategies from Brian MacDonald and Dr. Matt Bennett as we embark on a quest to unlock the keys to success through the power of relationships, personal growth, and shared prosperity.
    Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com
     🔥Check out our sponsors!🔥
    LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability
    CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.
    Autosled.com is the next-generation automotive transportation logistics platform and marketplace.
    About CDK GLobal: 15k dealers
    CDK is focused on connecting dealers with their customers to continuously improve this pivotal relationship. The Epicenter of Automotive Retail. More than a DMS provider, CDK is your strategic partner across the OEM and dealer network ecosystem. At CDK Global, we empower OEMs and Dealer networks to fully serve consumers at all stages of the customer journey while they shop, buy and own their vehicles. CDK strengthens the OEM and dealer relationship across the entire workflow and fills the customer experience gap to ensure a fully maximized partnership that enhances the customer journey while building trust and loyalty. CDK Global Data and Intelligence solutions provide Independent Software Vendors (ISVs) with the tools they need to seamlessly integrate and sell to dealers. The Friction Points study is our guiding light each year that highlights the success and setbacks in the car buying process and establishes the landscape for much of the exploration.
    About Northwood University:
    Northwood University (NU) is a private university focused on business education with its main campus in Midland, Michigan. Opened in 1959, more than 33,000 people have graduated from the institution. 92% job placement rate. Northwood Universit

    • 40 min
    Sales Series E6: Car Sales Follow-Up Strategies

    Sales Series E6: Car Sales Follow-Up Strategies

    Developing an effective lead follow-up strategy in a car dealership environment where there are various levels of in-market buyers and internet leads can be challenging. Balancing the need to stay engaged with potential customers without appearing overly aggressive is key. I'm giving some tips on how to structure a lead follow-up cadence that is effective and respectful.
    In this episode, I focus on the art of effective sales follow-up strategies that are guaranteed to boost customer engagement and drive conversions. From personalized approaches to establishing cadence and response times, we explore how leveraging your CRM system can enhance the value of interactions with potential clients. Discover the importance of nurturing long-term relationships through consistent communication to stay top of mind and secure lasting customer loyalty.
    Tune in for expert insights and practical tips on optimizing your follow-up game for sales success!
    Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com
     🔥Check out our sponsors!🔥
    LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability
    CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.
    Autosled.com is the next-generation automotive transportation logistics platform and marketplace.

    • 21 min
    Sales Series: E7 Bridge Gap Between BDC & Sales to Make Car Deals

    Sales Series: E7 Bridge Gap Between BDC & Sales to Make Car Deals

    Sales Series Episode 7
    In this episode, I get into the critical role of the Business Development Center (BDC) in a car dealership's sales success and uncover the common pitfalls leading to financial losses in the gap. This is a very serious issue plaguing sales teams and BDC departments, shedding light on the root causes such as the lack of a structured process, poor communication between sales and BDC teams, and the neglect of CRM systems.
    I see these problems all the time during my sales training dealership visits.Don’t worry! I got your back! I share actionable solutions to transform BDC operations, including the implementation of written processes, defining clear roles and responsibilities, and incentivizing CRM utilization. By fostering a cohesive and collaborative environment where sales and BDC work hand in hand towards a common goal, dealerships can unlock their full potential and drive sustainable growth.
    Moreover, I explore the power of creating a memorable guest experience that goes beyond transactions, focusing on making buyers feel valued, appreciated, wanted, and welcomed from the moment they step into the dealership. Learn how cultivating a customer-centric approach can not only boost sales but also establish long-lasting relationships that drive repeat business and referrals.
    Tune in to this episode for expert insights, practical strategies, and inspiring stories that will empower car dealership professionals to bridge the gap between BDC and sales teams, paving the way for enhanced profitability and customer satisfaction.
    Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com
     🔥Check out our sponsors!🔥
    LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability
    CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

    • 26 min
    Driving Customer Loyalty: Automotive Insights from JD Power Studies with Chris Sutton

    Driving Customer Loyalty: Automotive Insights from JD Power Studies with Chris Sutton

    Join us in an enlightening conversation as we sit down with Chris Sutton, Vice President Retail at JD Power and Associates, to unravel insights from their comprehensive study involving 35,000 car buyers. Delve into the dynamics of the automotive industry, where constraints and high prices challenge buyers, yet improvements in the overall consumer experience continue to shine through.
    Despite service appointment delays and the absence of loaners, consumers have reported incremental enhancements in their service interactions, showcasing a resilient and evolving landscape. The heart of positive sales and service experiences lies in the personal connections forged with salespeople and advisors, emphasizing the pivotal role of human touch in delivering a friendly and memorable customer journey.
    In the quest to foster customer loyalty, retailers are recognizing the significance of building lasting relationships through meaningful interactions. Chris sheds light on the transformative impact of video inspections and MPI (Multi-Point Inspections) in building trust and confidence among customers, essential elements that drive business growth and enhance customer loyalty.
    With over 30 years of industry benchmarking expertise, JD Power and Associates unveil key consumer preferences in dealership experiences, shedding light on the evolving landscape of digital retailing. While online transactions have gained traction, a significant percentage of customers still prefer a blend of online and in-store experiences, especially in the realm of EV (Electric Vehicle) purchases.
    As customer expectations continue to rise, retailers are urged to streamline processes and reduce wait times to meet evolving demands. Discover how the automotive industry is adapting to the changing landscape of consumer preferences and digital advancements to enhance business performance and customer loyalty.
    Tune in to gain valuable insights into consumer expectations, digital retailing trends, and the future of dealership experiences from the industry expert, Chris Sutton.
    Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com
     🔥Check out our sponsors!🔥
    LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.
    CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.

    • 38 min
    Sales Series: E8 Handling Hottest Sales Objections

    Sales Series: E8 Handling Hottest Sales Objections

    Sales Series Episode 8
    Join me as I unveil a simple yet powerful strategy to conquer the hottest objections in sales today. I’m dropping tactics and strategies that will equip you with the confidence and skills to overcome objections and close more deals. Embracing a can-do attitude is key as I arm you with the tools to create effective snapbacks that will set you apart, boost your sales, and elevate your team's performance.
    Discover the art of addressing objections such as customers wanting trade-in values before stepping foot in the dealership, facing competition from other dealers offering discounts, and the request for Out-The-Door (OTD) prices upfront. Learn how to navigate these challenges with finesse, using a blend of process, strategic questions, value propositions, and a winning mindset to guide your interactions and drive conversions.
    In this jam-packed episode, I hand over practical insights on crafting natural and engaging responses that steer clear of robo scripts and pushy sales tactics. By mastering the art of being conversational yet persuasive, you'll build rapport, earn trust, and enhance the customer experience while boosting your bottom line.
    Equip yourself and your team with the tools needed to tackle objections head-on, seize every sales opportunity, and exceed customer expectations. Don't miss this opportunity to transform your approach, elevate your performance, and unlock your potential for success in the competitive world of sales. Tune in and revolutionize your sales game today!
    Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com
     🔥Check out our sponsors!🔥
    CallRevu.com is the leading automotive communications intelligence platform, offering call monitoring and call analysis, with technology optimized for sales, service (fixed ops) and marketing.
    LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability
     

    • 22 min

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