asiCast 170: Managing change in challenging times for the JICs asiCast
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- Business
As the TV industry and the JICs it serves face a number of common challenges around the world, Richard Marks, asi’s Research Director, interviews the new CEO of OzTAM, Karen Halligan, about the integrated VOZ service introduced to the measurement of total TV at the beginning of the year. The… Read more
As the TV industry and the JICs it serves face a number of common challenges around the world, Richard Marks, asi’s Research Director, interviews the new CEO of OzTAM, Karen Halligan, about the integrated VOZ service introduced to the measurement of total TV at the beginning of the year. The… Read more
21 min