30 min

EP201: Top 10 Lessons Learned From Being Online The Business of Becoming with Lori Kennedy

    • Business

We are back, and better than ever. The Business of Becoming is shifting to seasons so we can ensure that we have the time to bring to you the best content, expert guests, and add a bit of time between episodes, to improve the caliber of each show.
So WELCOME! To the first season of the Business of Becoming!
I am kick-starting this season with a celebration - In 2011, I launched my first ever online workshop, so this year marks my 10th year online! Believe me when I tell you that it has been one of the wildest rides of my life, and I want to share with you the top 10 lessons (plus a bonus one) that I have learned from being online. 
But that's not all. I am also taking this celebration over to Instagram, where for the next 10 days we are going to be giving away 5 fabulous prizes from Canadian based companies.

Want to be entered into the draws? Yah you do! Keep an eye out for our “Giveaway” posts on Instagram, from January 4th - 15th! Make sure you hit that follow button. 
Alright, so without further ado, let’s dive into today’s show. My top 10 lessons that I have learned while being online. 
 
Lesson # 1: You don’t start with your dream business 
With everything that you see on social media, and what you see other businesses showing online, you might think that you can just walk in and start your dream business. I know I did.

I thought everything would be perfect and smooth sailing when I started my nutrition practice, and then I was delusional again when I took my business online. There is no possible way that you can create your dream business in the first 1-3 years, unless you’ve already built the exact same business before and you’re replicating it. 
When you are starting, you have no idea what your zone of genius actually is, what you are obsessed with, what feels fun and fulfilling and what you need to stop doing. You do not have the failures, the learning curves, and you have not figured out your footing to instantly have your dream business.
You don’t start out with your dream business-- you need to build it. 
Lesson # 2: New level. New devil.
Now I don't say this often, but I couldn’t find anything else to describe this lesson. The lesson is: at every level there are challenges, and quite honestly, the bigger the company gets the more there is at stake. 
Every time your company adds on more clients, adds on more employees, and gets to the next rung of financial growth - you enter into a new level of challenges. At one point, I decided that I needed to reframe my thoughts from focusing on the stress of each new challenge, and focus on growth, so that I wouldn't be so triggered. 
I reframed my mindset like this: I am here for growth. Growth looks like being stretched and pulled and called to be a version of yourself that continuously rises to the challenge, even when you don’t feel like it. I am here to become the best possible version of me… I guess it comes down to what you believe your purpose on this planet is. 
I believe that my purpose is to live up to my fullest potential and if I truly believe that, then how would I know what my fullest potential is if I’m not being challenged to rise up?  
So believe me when I say, there is not part of your business journey that is without its challenges, so it’s up to you whether you decide to look at them as positive or negative. 
When a challenge occurs, I like to say, ok, right, got it, I asked for this so ok… thank you. 
Lesson # 3: Sacrifice is a necessity 
I think the word sacrifice has a negative connotation for entrepreneurs, especially those of us who might operate under specific cultural norms, have families, and/or have loads of personal responsibilities. However, although I gave up a lot of things to get to where I am today, it was a deliberate and conscious choice. I gave up certain social things, time with friends and family, time with my kids, alone time, and even self-care. I did it in order to

We are back, and better than ever. The Business of Becoming is shifting to seasons so we can ensure that we have the time to bring to you the best content, expert guests, and add a bit of time between episodes, to improve the caliber of each show.
So WELCOME! To the first season of the Business of Becoming!
I am kick-starting this season with a celebration - In 2011, I launched my first ever online workshop, so this year marks my 10th year online! Believe me when I tell you that it has been one of the wildest rides of my life, and I want to share with you the top 10 lessons (plus a bonus one) that I have learned from being online. 
But that's not all. I am also taking this celebration over to Instagram, where for the next 10 days we are going to be giving away 5 fabulous prizes from Canadian based companies.

Want to be entered into the draws? Yah you do! Keep an eye out for our “Giveaway” posts on Instagram, from January 4th - 15th! Make sure you hit that follow button. 
Alright, so without further ado, let’s dive into today’s show. My top 10 lessons that I have learned while being online. 
 
Lesson # 1: You don’t start with your dream business 
With everything that you see on social media, and what you see other businesses showing online, you might think that you can just walk in and start your dream business. I know I did.

I thought everything would be perfect and smooth sailing when I started my nutrition practice, and then I was delusional again when I took my business online. There is no possible way that you can create your dream business in the first 1-3 years, unless you’ve already built the exact same business before and you’re replicating it. 
When you are starting, you have no idea what your zone of genius actually is, what you are obsessed with, what feels fun and fulfilling and what you need to stop doing. You do not have the failures, the learning curves, and you have not figured out your footing to instantly have your dream business.
You don’t start out with your dream business-- you need to build it. 
Lesson # 2: New level. New devil.
Now I don't say this often, but I couldn’t find anything else to describe this lesson. The lesson is: at every level there are challenges, and quite honestly, the bigger the company gets the more there is at stake. 
Every time your company adds on more clients, adds on more employees, and gets to the next rung of financial growth - you enter into a new level of challenges. At one point, I decided that I needed to reframe my thoughts from focusing on the stress of each new challenge, and focus on growth, so that I wouldn't be so triggered. 
I reframed my mindset like this: I am here for growth. Growth looks like being stretched and pulled and called to be a version of yourself that continuously rises to the challenge, even when you don’t feel like it. I am here to become the best possible version of me… I guess it comes down to what you believe your purpose on this planet is. 
I believe that my purpose is to live up to my fullest potential and if I truly believe that, then how would I know what my fullest potential is if I’m not being challenged to rise up?  
So believe me when I say, there is not part of your business journey that is without its challenges, so it’s up to you whether you decide to look at them as positive or negative. 
When a challenge occurs, I like to say, ok, right, got it, I asked for this so ok… thank you. 
Lesson # 3: Sacrifice is a necessity 
I think the word sacrifice has a negative connotation for entrepreneurs, especially those of us who might operate under specific cultural norms, have families, and/or have loads of personal responsibilities. However, although I gave up a lot of things to get to where I am today, it was a deliberate and conscious choice. I gave up certain social things, time with friends and family, time with my kids, alone time, and even self-care. I did it in order to

30 min

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