110 episodes

Friends with Business Benefits hosted by Charlie Swift and Franky Shanahan is a podcast for creatives who crave connection, understanding and support.

Hello, we are Charlie and Franky, two self-employed business owners living in Bristol in the southwest of England.

Franky runs a copywriting business called Love Audrey, helping brands and creative businesses find their voice and tell their story online. As a business mentor to creative mamas, Charlie supports women to build their businesses alongside raising a family.

For the last 5 years, we’ve been meeting for regular co-mentoring sessions. Working for yourself can be lonely at times, but through our monthly meet-ups, we’ve found the support and accountability we were craving in our working lives.

Through our podcast, we hope to continue these conversations, share what we’re learning and also learn from you, our listeners.

Business Mentoring for Creative Mamas: https://charlieswift.com

Copywriting for Creatives: https://www.love-audrey.com

friendswithbusinessbenefits.substack.com

Friends with Business Benefits Charlie Swift

    • Business
    • 5.0 • 32 Ratings

Friends with Business Benefits hosted by Charlie Swift and Franky Shanahan is a podcast for creatives who crave connection, understanding and support.

Hello, we are Charlie and Franky, two self-employed business owners living in Bristol in the southwest of England.

Franky runs a copywriting business called Love Audrey, helping brands and creative businesses find their voice and tell their story online. As a business mentor to creative mamas, Charlie supports women to build their businesses alongside raising a family.

For the last 5 years, we’ve been meeting for regular co-mentoring sessions. Working for yourself can be lonely at times, but through our monthly meet-ups, we’ve found the support and accountability we were craving in our working lives.

Through our podcast, we hope to continue these conversations, share what we’re learning and also learn from you, our listeners.

Business Mentoring for Creative Mamas: https://charlieswift.com

Copywriting for Creatives: https://www.love-audrey.com

friendswithbusinessbenefits.substack.com

    110. Getting Back into Blogging

    110. Getting Back into Blogging

    This week, it’s Charlie’s turn to mine Franky for some expert advice! After neglecting her business blog for a VERY long time, she’s wondering how to get back into the habit of posting. More to the point, should she even bother trying?
    As well as explaining the benefits of blogging, Franky shares practical tips and lots of motivation to help you create more long-form content and bring new potential customers to your website.
    Connect with us
    Friends With Business Benefits on Substack
    charlieswift.com
    love-audrey.com
    Find Us On Instagram
    @loveaudrey83
    @_charlieswift
    Subscribe to our mailing lists
    Franky’s Mailing List
    Charlie’s Mailing List




    Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe

    • 19 min
    109. Q2 Reflections, Q3 Intentions

    109. Q2 Reflections, Q3 Intentions

    In this episode, we’re reflecting on Quarter 2 and looking ahead to Quarter 3. Find out what felt good, what didn’t and what we’ve learned in the process.
    We also talk about our words of the year and how they’ve been showing up for us since we last spoke. As well as sharing a few sources of creative inspiration, we dig into our plans for the next three months of the year and discuss what we’re both hoping to achieve before the end of the summer.  
    Work With Us
    charlieswift.com
    love-audrey.com
    Find Us On Instagram
    @loveaudrey83
    @_charlieswift


    Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe

    • 32 min
    108. Our Thoughts on In-Person Networking

    108. Our Thoughts on In-Person Networking

    This week, we’re chatting about in-person networking. Although it was something we both leaned on heavily in the early days of freelancing, the pandemic had a huge impact on its role in our businesses. As Franky recently attended her first in-person event in almost 5 years, it seems like a good time to explore this topic and discuss what networking looks and feels like in 2024. 
     
    As well as sharing tips to help you get the most out of in-person events, we cover different forms of networking and touch on the issue of accessibility and inclusivity. We also wonder out loud about hosting an in-person networking event of our own…       
     
    Links and Further Reading
    Spark Social
    Doing It For The Kids
    Being Freelance
    Maddy & Pip
    Rules of Engagement
    Prior Shop   
    Work With Us
    charlieswift.com
    love-audrey.com
     
    Find Us On Instagram
    @loveaudrey83
    @_charlieswift
     
    Franky’s Mailing List
    Charlie’s Mailing List
     


    Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe

    • 31 min
    107. Instagram Trends

    107. Instagram Trends

    How do you feel about Instagram trends? New trends, old trends, emerging trends, micro trends - love them or hate them, the app is full of them! 
     
    In this episode, we’re discussing Instagram trends in-depth, examining their impact, weighing up the pros and cons, and exploring how you can figure the ones to avoid and the ones you should jump on. From trending audio to tiny mics, we cover a lot of ground! As well as venting about the trends we hate, we chat about the ones we love and share tips to help you make familiar trends your own.     
     
    Links and Further Reading
    Liz Mosley on Auditory Branding
    Work With Us
    charlieswift.com
    love-audrey.com
     


    Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe

    • 54 min
    106. Is Everything Content?

    106. Is Everything Content?

    In today’s episode, we’re asking whether ‘everything is content’. This popular mantra is a phrase we’ve used and repeated ourselves, but is it true? How helpful is this approach and are there any pitfalls to avoid? Thinking critically and adding some much needed nuance, we explore content buckets, boundaries, protecting other people’s privacy and more.  
     
    Links and Further Reading
    Embracing and Creating Video Content
    Friends with Business Boundaries
    Work With Us
    charlieswift.com
    love-audrey.com


    Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe

    • 27 min
    105. Making Time for Non-Business Activities During the Working Week

    105. Making Time for Non-Business Activities During the Working Week

    In this mini episode, Charlie poses a question she originally asked on Instagram - do you make time for non-business activities during your working week? 
    After discussing things that might fall under this banner including life admin, self-care and creative dates, we explore why it might be hard to dedicate time to these activities when you could be working. We also share tips and advice  to help you overcome these barriers and be the best boss you’ve ever had!    
     
    Links and Further Reading
    How to Do Life and Run a Business 
    Our Current Working Routines
    Work With Us
    charlieswift.com
    love-audrey.com
     


    Get full access to Friends with Business Benefits at friendswithbusinessbenefits.substack.com/subscribe

    • 20 min

Customer Reviews

5.0 out of 5
32 Ratings

32 Ratings

Fearless Hustle Collective ,

Keep coming back to it!

I always enjoy tuning back into this podcast - it’s given me ideas for my own business, and continues to be a friendly voice in my ears whilst working. The episode on co-mentoring has been super valuable! Thank you Franky and Charlie!

alex @storisse ,

Perfect!

Such an honest and also atmospheric podcast. I listen to it for the boost it gives, but also for its authenticity and the diversity of the voices. This is a fantastic podcast.

The Co-Working Club ,

The perfect work partner!

Franky and Charlie’s honest and open conversations are the perfect accompaniment to a working from home day when I fancy a bit of company! Having two perspectives is really beneficial when it comes to sharing a balanced view of life as a business owner as no two stories are ever the same. Now to find my own friend with business benefits

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