251 episodes

No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, saas, sales leadership, sales management, social media, b2b marketing, maverick selling method and how sales have changed. If you are in sales and like selling, this podcast is for you.
I have been selling for over 25 years, and today I help companies increase revenue and reduce sales cycles by understanding how their customers make purchase decisions. I avoid the old-school tips and trick approach to sales and instead create a sales and buying pattern map which enables salespeople to understand the selling and buying pattern. My clients are rewarded with over a 300% increase in new business and a 30% reduction in the time it takes to close business. My approach is direct and without the fluff that other sales training companies take, so if you want the brutal truth about sales and selling, you have found the right place.

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople‪.‬ The B2B Revenue Network

    • Business
    • 4.8 • 93 Ratings

No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, saas, sales leadership, sales management, social media, b2b marketing, maverick selling method and how sales have changed. If you are in sales and like selling, this podcast is for you.
I have been selling for over 25 years, and today I help companies increase revenue and reduce sales cycles by understanding how their customers make purchase decisions. I avoid the old-school tips and trick approach to sales and instead create a sales and buying pattern map which enables salespeople to understand the selling and buying pattern. My clients are rewarded with over a 300% increase in new business and a 30% reduction in the time it takes to close business. My approach is direct and without the fluff that other sales training companies take, so if you want the brutal truth about sales and selling, you have found the right place.

    THE TOP 3 THINGS THE BEST SALESPEOPLE FOCUS ON IN B2B SALES AND SELLING

    THE TOP 3 THINGS THE BEST SALESPEOPLE FOCUS ON IN B2B SALES AND SELLING

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM
    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    Here are some student interviews from the courses:
     
     
    ————————————————————————————————————
    Audible 30 day Free Trial:
    http://www.audibletrial.com/BrutalTruth
     

    • 49 min
    HOW TO THINK LIKE A CLIENT IN THE PROSPECTING STAGE OF B2B SALES

    HOW TO THINK LIKE A CLIENT IN THE PROSPECTING STAGE OF B2B SALES

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM
    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    Here are some student interviews from the courses:
     
     
    ————————————————————————————————————
    Audible 30 day Free Trial:
    http://www.audibletrial.com/BrutalTruth
     

    • 37 min
    HOW CURIOSITY CAN BECOME YOUR SUPERPOWER IN B2B SALES

    HOW CURIOSITY CAN BECOME YOUR SUPERPOWER IN B2B SALES

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM
    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    Here are some student interviews from the courses:
     
     
    ————————————————————————————————————
    Audible 30 day Free Trial:
    http://www.audibletrial.com/BrutalTruth
     

    • 49 min
    HOW TO PREVENT THE #1 LOSE OF YOUR INCOME IN B2B SALES & SELLING

    HOW TO PREVENT THE #1 LOSE OF YOUR INCOME IN B2B SALES & SELLING

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM
    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    Here are some student interviews from the courses:
     
     
    ————————————————————————————————————
    Audible 30 day Free Trial:
    http://www.audibletrial.com/BrutalTruth
     

    • 34 min
    HOW TO GET CLIENTS TO WANT TO TALK WITH YOU IN B2B SALES AND SELLING

    HOW TO GET CLIENTS TO WANT TO TALK WITH YOU IN B2B SALES AND SELLING

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM
    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    Here are some student interviews from the courses:
     
     
    ————————————————————————————————————
    Audible 30 day Free Trial:
    http://www.audibletrial.com/BrutalTruth
     

    • 43 min
    WHY YOU NEED THIS EVEN WHEN THE EXPERTS TELL YOU IT IS OUTDATED

    WHY YOU NEED THIS EVEN WHEN THE EXPERTS TELL YOU IT IS OUTDATED

    Check out https://www.brevitypitch.com/    - HOW AI SOLVES THE SALES PRACTICE PROBLEM
    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
    Here is a deep dive into which course is best for you: https://youtu.be/JM_jgS8M-iU
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    Here are some student interviews from the courses:
     
     
    ————————————————————————————————————
    Audible 30 day Free Trial:
    http://www.audibletrial.com/BrutalTruth
     

    • 34 min

Customer Reviews

4.8 out of 5
93 Ratings

93 Ratings

seanyboy9999 ,

Great Show

As a new BDR with ambitions and passion, this is a go to show when I wake up early with my coffee to get my head in the right place. Keep the content coming. Great show :)

cccccccccccvvvvvvvvvv ,

Excellent

If you like the content of these podcasts, I would thoroughly recommend signing up for Brian’s courses - I signed up for both of the two main courses and I am booking more meetings than ever before and closing deals more consistently than ever before. Best investment in personal development I have ever made. Sam (U.K.)

limitednicknames ,

Look no further

Top reps notice top reps. Brian is in a league of his own - essential listening to anyone who wants to win big.

James Galvin 🇬🇧

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