10 episodes

We’re documenting the community economy—the emerging ecosystem on the open internet where publishers, creators, advertisers, and users are empowered to thrive independently. On this podcast, we’re talking with the leaders in publishing, advertising, content, and tech who are bringing the community economy to life, and bringing you thoughtful analysis and discussions that inspire growth.
Visit The Community Exchange Podcast’s website at openweb.com/podcast
Learn more about OpenWeb at http://www.openweb.com


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The Community Exchange Podcast by OpenWeb OpenWeb

    • Business

We’re documenting the community economy—the emerging ecosystem on the open internet where publishers, creators, advertisers, and users are empowered to thrive independently. On this podcast, we’re talking with the leaders in publishing, advertising, content, and tech who are bringing the community economy to life, and bringing you thoughtful analysis and discussions that inspire growth.
Visit The Community Exchange Podcast’s website at openweb.com/podcast
Learn more about OpenWeb at http://www.openweb.com


Hosted on Acast. See acast.com/privacy for more information.

    Driving Growth Through Community with Ariscielle Novicio and Michael Liss

    Driving Growth Through Community with Ariscielle Novicio and Michael Liss

    The engagement game is getting trickier. Sure, producing high-quality content is extremely important—but how else can publishers truly stand out in an increasingly crowded field?
    The answer lies with a loyal, engaged community. When audiences find more reasons to interact with content and engage with others, publishers win.
    Take The New York Post—one of America’s largest newspapers, and one of OpenWeb’s 3,000+ loyal communities. Since partnering with OpenWeb, and hosting social experiences like commenting and reactions, the results they’ve seen at The New York Post have been incredible.

    For this episode of The Community Exchange Podcast, we were joined by Ariscielle Novicio (SVP and Head of Technology, The New York Post), Michael Liss (VP of Product, The New York Post), and Lior Revivo (VP of Product, OpenWeb) to uncover:
    — How The New York Post’s community has been transformed into an engine for loyalty, engagement, and first-party data,
    — What the future of community looks like for The New York Post and for the publishing industry,
    — Strategies publishers can implement right away to beat their goals; and much more.
    Learn more about our podcast at https://openweb.com/podcast
    Learn more about OpenWeb at https://openweb.com/
    About OpenWeb
    OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.
    Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. T
    To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.


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    • 47 min
    Navigating the AI Revolution for Publishers with Rob Meadows

    Navigating the AI Revolution for Publishers with Rob Meadows

    AI innovation is showing no signs of slowing down. It’s tough for even the most forward-thinking publishers and brands to keep up with the latest developments in AI.
    On this episode of The Community Exchange Podcast, we dive into the unstoppable force of AI innovation with our Guest Rob Meadows. Rob is the President and CEO of The AI Foundation and AI Advisor to OpenWeb. 
    As a leading voice in the AI industry, Rob’s insights are essential for publishers aiming to stay ahead in this rapidly evolving landscape. Rob unveils the potential of AI in shaping publishing's future while prioritizing user benefits. Tune in to uncover the boundless possibilities that AI offers to the media industry.
    Learn more about our podcast at https://openweb.com/podcast
    Learn more about OpenWeb at https://openweb.com/
    About OpenWeb
    OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.
    Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion.
    To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.


    Hosted on Acast. See acast.com/privacy for more information.

    • 30 min
    Igniting Loyalty: IGN’s Strategy for Growth with Peer Schneider and Jada Griffin

    Igniting Loyalty: IGN’s Strategy for Growth with Peer Schneider and Jada Griffin

    How did IGN grow to become one of the web’s most active communities of enthusiasts?
    This week, we’re joined by Peer Schneider, one of IGN’s founders and current Chief Content Officer, and Jada Griffin, Head of Community. These two leaders have built IGN into the essential gaming and entertainment hub it is today.
    And given that this team has been publishing content for over 25 years — from the early days of wide internet adoption to today’s hyper-competitive, global digital publishing space — they have a ton of great insight to share.
    Don’t miss it.
    Learn more about our podcast at https://openweb.com/podcast
    Learn more about OpenWeb at https://openweb.com/
    About OpenWeb
    OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.
    Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion.
    To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.

    Hosted on Acast. See acast.com/privacy for more information.

    • 50 min
    Cracking the Authenticity Code with Jon Birchall

    Cracking the Authenticity Code with Jon Birchall

    What’s the most important part of building a community?
    Jon Birchall, Director of Editorial Strategy at LADbible Group, says it has a lot to do with authenticity.
    On this episode of The Community Exchange Podcast, we hear Jon’s perspective on how to weave authenticity into every interaction and foster genuine connections with your community, strategies for managing content across dozens of channels, and the art of audience segmentation. 
    Nearing a global audience of one billion, LADbible is a UK news and entertainment brand and platform that has become a true powerhouse in the world of social publishing.
    Don’t miss this one.
    Learn more about our podcast at https://openweb.com/podcast
    Learn more about OpenWeb at https://openweb.com/
    About OpenWeb
    OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.
    Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion. 
    To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.

    Hosted on Acast. See acast.com/privacy for more information.

    • 44 min
    Why the Future of Brand is Bottom-Up, Sustainable, and Diverse with Angela Johnson

    Why the Future of Brand is Bottom-Up, Sustainable, and Diverse with Angela Johnson

    On this episode of The Community Exchange Podcast, we welcome Angela Johnson, Client Development Officer at Dentsu and Secretary to the Board of Directors of the Oasis Consortium and Dale Lovell, OpenWeb’s SVP of Advertising Partner Success.
    In this wide-ranging discussion, Angela — a renowned brand expert — explains how to find success today brands must not only distribute their message but find and amplify their community. From diversity, equity, and inclusion in media to reducing the carbon footprints of ads, ensuring that every ad a consumer sees is fraud-free and-brand safe and AI, Angela shares her perspective on the future of brand.
    Don’t miss this one.
    Learn more about our podcast at https://openweb.com/podcast
    Learn more about OpenWeb at https://openweb.com/
    About OpenWeb
    OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.
    Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion.
    To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.


    Hosted on Acast. See acast.com/privacy for more information.

    • 38 min
    Cultivating a Community and Building Trust with Peter Wang, Founder of First Principles Studio and former Buzzfeed CTO

    Cultivating a Community and Building Trust with Peter Wang, Founder of First Principles Studio and former Buzzfeed CTO

    On this episode of The Community Exchange Podcast, we’re welcoming Peter Wang. Peter is the founder of First Principles Studio, former Chief Technology Officer at Buzzfeed and Refinery29, and investor and an innovator. 
    We cover a lot in this episode. Peter shares his experience building communities—online and off, the importance of brand trust, the rise of AI and AR, and how all of these factors are creating conditions for a better, healthier web. 
    Don’t miss this one.
    Learn more about our podcast at https://openweb.com/podcast
    Learn more about OpenWeb at https://openweb.com/
    About OpenWeb
    OpenWeb's mission is to improve the quality of conversations online, building a healthier web where content creators of all kinds are empowered to thrive in the emerging community economy. As a product company, OpenWeb partners with publishers and brands to build strong, direct relationships with their audiences. OpenWeb's technology empowers its partners to build vibrant communities rooted in healthy conversations and robust social experiences. OpenWeb works with more than 3,000 top-tier publishers, hosting more than 120 million active users each month.
    Founded in 2015, OpenWeb has over 350 employees in New York City, Tel Aviv, Kiev, San Diego, Canada, London, and Paris and is backed by world-class investors including Georgian, Insight Partners, Entrée Capital, The New York Times, Samsung Next, Dentsu, and ScaleUp. To date, the company has raised $393 million in funding and is currently valued at $1.5 billion.
    To learn more about OpenWeb's platform visit OpenWeb.com or follow @OpenWebHQ on LinkedIn and Twitter.


    Hosted on Acast. See acast.com/privacy for more information.

    • 48 min

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