The Podmaster: podcasting growth advice and insights for people and brands

The Podmaster: podcasting growth advice and insights for people and brands

I'm 'The Podmaster', here to help you with podcasting growth advice and insights, whether you're a brand or an individual who's looking to grow your podcast and attain 'podmastery'. My name is Neal Veglio and I've been in the podcasting game since 2001, when I became the first person in the UK to upload audio of my then radio show online, and generate an audience. This audience followed me throughout my radio career and engaged with my various other podcasts. But it wasn't always easy. And when I took a career break from radio for a few years in 2007, I had to learn how to build audience without the lift of an FM frequency. I now help other podcasters to achieve their goals through my company Podknows Podcasting. Each episode, I'll be offering you some insights into what I've done and what I've helped my clients do with our podcasts in the hope we can help YOU increase your podcast's chances of becoming more successful! And ensuring you can avoid the dreaded 'podfade'! This podcast uses the following third-party services for analysis: Podder - https://www.podderapp.com/privacy-policy

  1. Podcast Stats and How to Measure Them!

    6 DAYS AGO

    Podcast Stats and How to Measure Them!

    Understanding your podcast stats and how to measure them is the secret all the successful podcasters have. They use deeper knowledge to elevate their podcast from just 'okay' to bingeworthy. And now you can too. If you’re out here winging it without tracking your performance, it's like trying to cook a five-star meal with a blindfold on - spaghetti might end up on the wall, but your audience won't be sticking around. In this episode I'm talking you through the skinny of podcast metrics that matter, how to make sense of them without losing our marbles, and the tools that'll help us keep our finger on the pulse of our audience. Plus, we’ll sprinkle in some real-life examples from podcasters who’ve used analytics to amplify their reach and engagement. Takeaways:Understanding your podcast stats is crucial for making informed decisions and growing your audience effectively. Tracking metrics lets you identify listener preferences, improving content and engagement strategies to align with their interests. Using analytics tools can provide deeper insights into your podcast's performance and listener behaviour. Regularly reviewing your retention rates can help you pinpoint where listeners lose interest and adjust your content accordingly. Engaging with your audience through reviews and social media can enhance community building, transforming listeners into loyal fans. Companies mentioned in this episode: Apple Podcast Connect Spotify for creators Amazon Music PodTrac Podder Captivate Libsyn Buzzsprout YouTube Google Analytics Podmastery.co Podknows Want to get more help attaining Podmastery? Get yourself registered for my weekly updates at podmastery.co/newsletter Topics covered recently include improving sound quality without investing a fortune, the secrets of podcast listener growth, and the trick to editing. Mentioned in this episode: Save hours on your editing Want to cut hours out of your production workflow? Whether you're a podcaster, YouTuber or even a professional content creator, this tool will get you back your life! (Note - although this is an affiliate, I don't recommend any tools I don't use myself. And I use this DAILY) Simplify your editing This podcast uses the following third-party services for analysis: Podder - https://www.podderapp.com/privacy-policy

    12 min
  2. How TikTok's Ban Impacts On Your Podcast (When it happens)

    24 JAN

    How TikTok's Ban Impacts On Your Podcast (When it happens)

    Hey there, it's Neal Veglio from The Podmaster, and boy, do we have a hot topic for you today. Ever wondered what happens to our podcasting world if TikTok suddenly vanishes? From understanding why TikTok is such a game-changer for boosting podcasts, to exploring real-life stories of shows skyrocketing due to the platform, we've covered it all. If you're a podcaster, this episode is crucial, as it lays out strategies to diversify and adapt your content in case TikTok goes the way of Vine. We're not just painting a doom-and-gloom picture; we're offering actionable tips to future-proof your podcasting journey. Takeaways: TikTok has transformed podcast discovery, providing visibility even for lesser-known creators. A potential TikTok ban could severely impact podcasters relying on its platform for growth. Diversifying your content across multiple platforms is essential for long-term sustainability. Engage your audience in two-way conversations to build stronger community connections. Analyze TikTok's viewer retention data to improve your podcast's content quality. Develop hybrid content that combines video and interactive elements to enhance engagement. Companies mentioned in this episode: TikTok ByteDance Instagram YouTube LinkedIn Discord Facebook Captivate Podknows Podcasting Mentioned in this episode: Podmaster Free Tips This podcast uses the following third-party services for analysis: Podder - https://www.podderapp.com/privacy-policy

    16 min
  3. Podcasting Challenges in the Age of AI

    17 JAN

    Podcasting Challenges in the Age of AI

    A year ago, we celebrated the potential of AI in the industry. In this episode, we’ll be examining the challenges it brings along with the benefits. To ensure a balanced perspective, I chat with NeAIl, an AI version of myself. Together, we dissect how AI is both revolutionizing and complicating podcasting. From automatic transcription tools to ethical concerns, this episode promises an in-depth look at what’s at stake and what’s at play. Do you need your podcast to really pop this year? Grab your spot in my calendar for your Lite Podcast Improvement Audit - https://podmastery.co/lite Companies mentioned in this episode: Descript Castmagic Google Mentioned in this episode: Show Notes Simplified Are you sick of having to write out your episode descriptions (show notes) from scratch every time? Want to set up a templated approach that will save you hours every week? This tool is for you! (Note - this is an affiliate offer, but I don't recommend tools I'm not using myself, and I use this one DAILY) Simplify your show notes Save hours on your editing Want to cut hours out of your production workflow? Whether you're a podcaster, YouTuber or even a professional content creator, this tool will get you back your life! (Note - although this is an affiliate, I don't recommend any tools I don't use myself. And I use this DAILY) Simplify your editing This podcast uses the following third-party services for analysis: Podder - https://www.podderapp.com/privacy-policy

    12 min

Trailers

About

I'm 'The Podmaster', here to help you with podcasting growth advice and insights, whether you're a brand or an individual who's looking to grow your podcast and attain 'podmastery'. My name is Neal Veglio and I've been in the podcasting game since 2001, when I became the first person in the UK to upload audio of my then radio show online, and generate an audience. This audience followed me throughout my radio career and engaged with my various other podcasts. But it wasn't always easy. And when I took a career break from radio for a few years in 2007, I had to learn how to build audience without the lift of an FM frequency. I now help other podcasters to achieve their goals through my company Podknows Podcasting. Each episode, I'll be offering you some insights into what I've done and what I've helped my clients do with our podcasts in the hope we can help YOU increase your podcast's chances of becoming more successful! And ensuring you can avoid the dreaded 'podfade'! This podcast uses the following third-party services for analysis: Podder - https://www.podderapp.com/privacy-policy

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