Winning With Shopify

Winning With Shopify
Winning With Shopify

The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Your host Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena for a long time, loves Shopify and will be sharing his knowledge and interviewing experts from Shopify app creators, business gurus and marketing experts. It's not hard if you have the right advice to build a successful online shop so you can lay back, leave the rat race and create a lifestyle you love! No fluff and no smoke and mirrors, just the real actionable advice that will have you WINNING WITH SHOPIFY. The only Shopify Podcast you need to subscribe to! 

  1. 1 DAY AGO

    5x Your Revenue! How To Harness Google Ads (PPC) Data For Profitable Revenue Growth

    This week on Winning With Shopify, Nick shares real-world case studies straight from his awesome PPC team! Whether you're spending big on ads or just getting started, this episode is packed with strategies & tips to boost performance and increase your ROI. Inside the episode: 0:00 What to expect in this episode 3:45 Is Google Shopping the best channel for sales? 8:11 Are you maximising your customer reviews? 11:02 How to improve your CPA targeting 17:27 The truth about PPC in PMAX vs Google AdWords 21:25 Game-changing tips to increase your average order value 23:45 The real way to make paid ads profitable 24:57 Why adding Price Assets can skyrocket your conversions 28:01 The smart 80/20 split every brand should use 29:32 How to Double the Price of Your Products & Make More Profit If you're a DTC brand owner, marketer, or ecommerce enthusiast, this episode will leave you inspired and ready to make every ad dollar count. Tune in now and turn your ad spend into a revenue machine! Need help with your paid ads? Reach out to Nick here - https://www.linkedin.com/in/ntrueman/ Check out our awesome sponsors! Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summer Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/ To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING  If you use Shopify and Canva, this app will save you time! https://www.seguno.com/canva-shopify-connect Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp  Support the show

    32 min
  2. 11 JUL

    Unmissable Advice - How To Create A Deliciously Profitable Chocolate Brand!

    In this deliciously insightful episode, we sit down with Parul from Dandelion Chocolate, who shares how they are blending heart, strategy, and cocoa to stand out in the busy chocolate market. We dive into their journey of transitioning from a charming in-store experience to learning how to build a dynamic online presence when COVID hit. Nick also finds out where the biggest opportunities are right now for Shopify stores, and Parul shares smart strategies for approaching corporate and business partnerships to grow your store. Check Out Dandelion Chocolate here: https://www.dandelionchocolate.com/ Check out our awesome sponsors! Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/ To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING  Get free migration onboarding services for TaxCloud (including 3 calls, email support, and hands-on guidance!) - https://taxcloud.com/winning/ If you use Shopify and Canva, this app will save you time! https://www.seguno.com/canva-shopify-connect  Key Takeaways: 0:00 Introduction 2:11 Meet Parul from Dandelion Chocolate 6:32 How Dandelion Chocolate Is Standing Out In A Busy Market 12:05 Using Email To Educate & Convert Customers 16:01 Transitioning From Store to Online Presence 20:51 What Makes a Lean Team? 26:10 Reframing Customer Service To Grow Your Business 28:14 Where The Biggest Opportunities Are Right Now 30:50 How To Approach Corporate & Business Partnerships 36:44 How To Get In Touch With Dandelion Chocolate Support the show

    40 min
  3. 4 JUL

    The Critical AI Opportunities Your Brand Is Missing in Customer Service

    This week we're diving into the customer service AI revolution with Jacob from Tidio, the customer service platform that's shaking up how brands talk to their customers. From smart chatbots to AI-powered emails, we're exploring how AI is transforming customer service - and what that means for real human agents. Can AI really be personal? Can it sell? Should we trust it with sensitive info? Tune in to find out! For companies with over 5,000 emails per month, if you sign up for a Premium plan, you'll get 3 months for free and a $5,000 discount using code WWS! Learn more here: https://www.tidio.com/wws Check out our awesome sponsors! Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/ To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING  Get free migration onboarding services for TaxCloud (including 3 calls, email support, and hands-on guidance!) - https://taxcloud.com/winning/ If you use Shopify and Canva, this app will save you time! https://www.seguno.com/canva-shopify-connect Key Takeaways: 0:00 Today on the podcast 4:45 How AI is transforming customer service 10:33 Is AI Replacing Human Agents? 14:02 The Role of Personal Marketing in Sales 16:21 How Customer Service Can Drive Marketing Strategies 24:55 How Are Customer Expectations Changing With AI? 27:16 What should companies be aware of when using AI in their email? 29:56 How To Make Sure AI Bots Don't Share Confidential Information 34:45 AI vs the Real World 36:44 Where AI will be in 5 years 41:22 How To Get Your Website to Work With AI Support the show

    44 min
  4. 27 JUN

    Sales Tax Survival Guide for Shopify Sellers - Featuring TaxCloud

    Are you a Shopify store owner feeling overwhelmed by sales tax rules? In this must-listen episode, we sit down with Ryan Pinkham, VP of Go-to-Market at TaxCloud, to unpack the most critical sales tax issues eCommerce entrepreneurs face. We'll dive into: ✅ Whether Shopify calculates your tax return — and what it doesn't do ✅ Why marketplaces like Amazon and Etsy change the tax game ✅ How to stay compliant as you scale your business across state lines ✅ The overlooked problem of managing your Shopify tax bill ✅ And how the complex patchwork of U.S. sales tax laws can trip up even seasoned sellers Whether you're just launching your first store or expanding to new markets, this episode is packed with actionable insights to help you stay compliant and stress-free. Get free migration onboarding services for TaxCloud (including 3 calls, email support, and hands-on guidance!) - https://taxcloud.com/winning/ Check out our awesome sponsors! If you use Shopify and Canva, this app will save you time! https://www.seguno.com/canva-shopify-connect Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/ To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING   Key Takeaways: 0:00 Introduction 1:52 About Taxcloud 3:48 What's the first thing Shopify Store owners should know about Sales Tax 7:41 Do You Need to Calculate Your Tax Return on Shopify? 15:32 Sales Tax on e-books and other virtual goods 19:48 Marketplaces and taxation 26:38 The Problems with Scaling a Business 28:16 The US sales tax problems 35:09 How to manage your tax bill on Shopify Support the show

    40 min
  5. 20 JUN

    Winning Products, Smarter Tools, and Dropshipping That Works - Ft Zik Analytics

    In this episode, we dive into the story of Nahar Geva, founder of Zik Analytics, and how his journey shaped a powerful tool in e-commerce today! Nahar shares how sourcing products & dropshipping has changed, and where the opportunities are right now. Why a strong USP is key to standing out, and how AI can streamline your business operations. We also touch on how dropshippers can create a solid brand experience, better understand their audience, and prepare for the future of AI in e-commerce. Check out Zik Analytics here and use code ‘WinningWithShopify’ to get 70% off monthly plans and 50% off annual plans! https://www.zikanalytics.com/r/wws Check out our awesome sponsors! To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING If you use Shopify and Canva, this app will save you time! https://www.seguno.com/canva-shopify-connect Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp  Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/ Get free migration onboarding services for TaxCloud (including 3 calls, email support, and hands-on guidance!) - https://taxcloud.com/winning/  Key Takeaways: 0:00 Introduction & About Nahar 1:32 How Zik Analytics Integrates with E-Commerce 5:18 What To Do With Data driven product research 6:51 The Importance of USPs in e-commerce 10:37 How to Use AI in your business 14:24 Drop Shipping and Brand Experience 18:08 Ways Dropshippers Can Understand Their Audience 26:04 The Future of AI for Dropshipping Support the show

    35 min
  6. 13 JUN

    The Shopify Tech You Need To Fuel Business Growth! Ft Rebel Cheese

    In this episode, we sit down with Paul Arellanes, the CTO at Rebel Cheese, to explore how a seasoned tech leader with roots in IBM, NXP, and Amazon found his calling in the plant-based food world. We cover: - Why Rebel Cheese's Shark Tank moment was just the beginning. - Paul's philosophy on building & scaling a DTC tech stack on Shopify, while keeping costs in check and customer experience front and centre. - Lessons learned from early technical decisions, including those sneaky shipping costs. - His approach to app selection (hint: not everything in the Shopify App Store is gold)! - How AI is reshaping daily operations, and what tools he's excited about right now. Whether you’re a DTC founder, a tech leader in ecommerce, or just a fan of cheese that doesn’t come from cows, this episode is full of insights you won’t want to miss 🧀💻 Connect with Paul here: https://www.linkedin.com/in/paularellanes Check out Rebel Cheese here: https://rebelcheese.com Check out our awesome sponsors! Get free migration onboarding services for TaxCloud (including 3 calls, email support, and hands-on guidance!) - https://taxcloud.com/winning To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING If you use Shopify and Canva, this app will save you time! https://www.seguno.com/canva-shopify-connect Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp  Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive Support the show

    46 min
  7. 6 JUN

    Crushing It with Email: Achieving Success With Seguno Through a Rebrand

    This week, we sit down with Brian Krug from Seguno and Brian Holmes of Burton Goods to unpack an honest story of restarting a business again from the ground up. Why would anyone start over? Brian Holmes shares why he hit reset, and how he’s introducing Burton Goods to a fresh audience - starting with the email inbox. Both Brians dive deep into email strategy for new brands, what it really takes to build authenticity, and how to get more email opens with a better post-master score! If you’re rebranding, relaunching, or simply wanting to get more engagement from your email marketing, this episode is packed with insights you don’t want to miss. If you want to find out how visible your emails are, check out Seguno's visibility quiz here! https://www.seguno.com/check-inbox-placement Burton Goods here: https://burtongoods.com/ Check out our awesome sponsors! To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp  Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/ Get free migration onboarding services for TaxCloud (including 3 calls, email support, and hands-on guidance!) - https://taxcloud.com/winning/ Key Takeaways: 0:00 Introduction 4:13 About Brian & Seguno 5:56 Migration from Magento into Shopify 9:07 Why Brian Started again 13:43 How To Introduce a New Brand to Potential Customers on Email 18:44 What Truly Makes A Brand Authentic? 21:07 Why Email Deliverability Matters 27:08 The Importance of a Postmaster Score 30:25 Finding What Works For You 35:08 Listening To What Customers Want 39:01 Burton Goods Content Strategy 43:04 How To Reach Out To Seguno Support the show

    48 min
4.3
out of 5
20 Ratings

About

The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Your host Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena for a long time, loves Shopify and will be sharing his knowledge and interviewing experts from Shopify app creators, business gurus and marketing experts. It's not hard if you have the right advice to build a successful online shop so you can lay back, leave the rat race and create a lifestyle you love! No fluff and no smoke and mirrors, just the real actionable advice that will have you WINNING WITH SHOPIFY. The only Shopify Podcast you need to subscribe to! 

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