226 episodes

Hi! I’m Teresa if you are a business owner who is striving to build a business and life you dream of on your own terms and doing something you love then this is the podcast for you!

Each week I will share with you business, marketing and mindset tools and strategies that I used to start and grow my own dream business.



I also bring you the world's experts and best in the industry to share their knowledge and give you the latest tools and tactics to ensure you are marketing and growing your business! My guests have included. Amy Porterfield, Pat Flynn, Rick Mulready, Brian Fanzo, Tyler J McCall, Andrew & Pete, James Wedmore & Jasmine Star!

Your Dream Business Teresa Heath-Wareing

    • Business
    • 5.0 • 95 Ratings

Hi! I’m Teresa if you are a business owner who is striving to build a business and life you dream of on your own terms and doing something you love then this is the podcast for you!

Each week I will share with you business, marketing and mindset tools and strategies that I used to start and grow my own dream business.



I also bring you the world's experts and best in the industry to share their knowledge and give you the latest tools and tactics to ensure you are marketing and growing your business! My guests have included. Amy Porterfield, Pat Flynn, Rick Mulready, Brian Fanzo, Tyler J McCall, Andrew & Pete, James Wedmore & Jasmine Star!

    How to take action and achieve your 2022 goals

    How to take action and achieve your 2022 goals

    In today’s episode of the podcast I am talking about how you be more strategic with your goal setting, breaking down each goal into manageable actions so that you can achieve your goals!




    KEY TAKEAWAYS COVERED IN THE PODCAST




    · The podcast is changing next week!

    · Set your goals for the year – this will really help to focus and know where you are heading.

    · Aim to set a mixture of business and personal goals.

    · Once you have your big goals – split each up into quarters and give yourself actions for each quarter.

    · You need to work out what you need to do in order to reach that goal – what would it take?

    · Take each quarter and split it into months – break down each goal into manageable actions for each month.

    · If your actions aren’t getting you results – change the actions!

    · Look at each quarter separately and make sure you are reviewing as you go.

    · Note down your numbers – keep a track! You may just be surprised.




    THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…




    Be realistic about what you can achieve in each timeframe!




    HIGHLIGHTS YOU SIMPLY CAN’T MISS




    · Exciting things coming soon! 01:03

    · Goal setting mistake 02:47

    · Strategic goal setting exercise 03:19

    • 21 min
    How to earn the money you deserve and desire with Natalie Bullen

    How to earn the money you deserve and desire with Natalie Bullen

    Today’s episode of the podcast is an interview with Natalie Bullen. Natalie is a licensed financial advisor and money mindset coach. She is the owner of Unapologetic Wealth where she encourages her community to improve their relationship with money through working on their mindset and giving them the tools they need to step into the wealth they deserve and desire. We talk about money mindset, pricing mistakes to avoid, and how you can start charging your worth!



    KEY TAKEAWAYS COVERED IN THE PODCAST

    · Employees have very few expenses.

    · Having a $100,000 salary is very different to having a business that turns over $100,000 per year.

    · Turnover is very different to actual gross profit.

    · In order to make any money having your own business – there is always going to be expenses.

    · You will hinder yourself by trying to do it all on your own just to save money!

    · If you have a business that can’t pay you – you have a liability.

    · You don’t know what your client can afford, they are strangers to you!

    · Don’t decide what someone else can and can’t afford.

    · We are not in business to please our client or make solutions cost what they can afford. We are in business to grow our impact, influence and income.

    · Why would you push someone into a solution that wastes BOTH of your time?

    · If you raise your rates, it will be easier to get clients because people know you are serious.

    · It is all about priorities and what is important to each person as to what they will be willing to spend more money on.

    · You need to offer a next level for your clients – so there is somewhere else they can go.

    · You don’t have to buy an Aston Martin if you’re wealthy!

    · Money is NOT evil.



    THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…

    Never assume someone can’t afford something you offer! You don’t know their priorities or income.



    HIGHLIGHTS YOU SIMPLY CAN’T MISS

    · An introduction to Natalie 04:49

    · Money mindset 09:46

    · Pricing mistakes to avoid 17:01

    · It’s ok to charge your worth! 18:51

    · How to be confident charging more 34:25

    • 52 min
    Some exciting updates to my brand and podcast!

    Some exciting updates to my brand and podcast!

    In today’s episode of the podcast I share some exciting updates and tell you all about my new branding and website that will be live very soon!




    KEY TAKEAWAYS COVERED IN THE PODCAST




    It is so important that your website and brand messaging are aligned with you and your values.
    It is also important to not pivot too much though as this can be confusing to your audience as to what you offer and who you are.
    Your brand should represent you, who you are and what you stand for.
    As time has gone on, my podcast has changed and what I want to speak about has also changed! Which is why the podcast will also be having a rebrand.
    My new podcast name is “Your Dream Business Podcast” because I am all about keeping it real and helping you to create your version of a “dream business”.
    A dream business doesn’t have to be a 7-figure business with a huge team – for example, it might be you work until 3pm every day or work 3 days a week allowing you to spend more time with family.
    My membership is changing to “The Dream Business Club” and there will be an introductory level for just $19 per month!




    THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…




    No matter where you are in your business, there will be a level for you to work with me available!




    HIGHLIGHTS YOU SIMPLY CAN’T MISS




    Why I am changing my brand 02:02
    My new brand 05:20
    The podcast is changing! 10:50
    My membership is changing 16:55


    Transcript




    Hello, and a really warm welcome to this week's episode of the podcast. I have lots to share with you this week. This new year has got off with a flying start. I say flying start. I'm not sure I got off with a flying start, but we have a lot of things that we're trying to achieve in January, which we were working on towards the end of last year.

    Anyway. So I suppose. Swinging straight back into it, but we have got some big changes coming and I wanted to spend this episode explaining to you what's coming, explain to you why, telling you may be a bit at the how we've gone through it, and there'll be a future episode with me and the lovely Ben talking about the process as well.

    So I was trying to give you a bit of behind the scenes in terms of running the business and what's coming up, and what we're changing. Uh, let's get started. Now you need to know, I am literally just doing this straight off the cuff, which, you know, I do a lot anyway, but at the very least I have a few kinds of points in front of me.

    Whereas today I've just turned on the mic and I am talking to myself. So I apologize now if this is not as polished, I was going to say polished as normal. I'm not entirely sure. And any of them have that polished, but I wanted to kind of like said to have a really honest conversation with you is if you and I were sat talking and you were asking me what's happening and I tell you. So basically towards the end of last year, I started to look at my brand and think, "Do you know what, it doesn't quite represent me anymore."

    I, and I've talked about this a lot in the podcast in terms of like, whom I've sort of, you know, helped mentor and whom I've coached and the work I've done and my experience. And I don't need to tell you all that again, you know, well, good enough, like what my credentials are, but the brand wasn't quite adding up to that. And how that represented me and how it looked wasn't quite the same.

    And it wasn't until I did my VIP, or as I was planning my VIP retreat, business retreat, that I started to realize that. I'm all by the nice finer things in life. And yet maybe my brand and my website and various other things weren't demonstrating that, they weren't demonstrating the high-end level of quality of service that I provide.

    So there were lots of different reasons, but everything kept pointing towards that you need a rebrand, you need to freshen up, you need to change your website. Also, the amazing Ben who does my website, whom I've talked

    • 22 min
    Creating content that converts with Pamela Miller

    Creating content that converts with Pamela Miller

    Today’s episode of the podcast is an interview with Pamela Miller. Pamela is a Marketing expert and content creating fairy godmother. She teaches service-based female entrepreneurs, how to cut the content overwhelm and show them how to turn blogs, social media posts, emails, videos…into web traffic creating, lead generating sales army. So, you can save your time, automate the process more and scale your business with ease. In this interview, we talk all about creating content specifically for your audience, how to come up with content that coverts, and repurposing your content to save you time!




    KEY TAKEAWAYS COVERED IN THE PODCAST




    Content creation is creating a piece of valuable information that you can put out there through various channels including social media, blogs, YouTube videos, podcasts.
    Content is designed to navigate people from being aware to actually buying from you.
    Content creation is not just ticking a box – you need to think about what you are actually putting out there and the journey your audience will go on.
    Doing nothing is not an option anymore.
    Instead of just box-ticking and posting on social media, you could be using this time to do other things on different platforms.
    You will not stay consistent if you are not doing something you enjoy – find the things that you enjoy!
    If you want to focus solely on one platform – do that! Don’t try and juggle them all.
    Once you have been putting content out for a while, you will have a lot of content you can then repurpose!
    You don’t always have to create from scratch and constantly come up with new ideas.
    Content distractions – We have to understand what our objective is and what our audience wants to see and post this type of content. Don’t get bogged down on things that are not of value for your audience.
    Use content wisely that is in tune with you!
    Think about what you are trying to achieve – what is your objective? Sales, audience building? Make this your priority.
    Think about how you can stop the scroll – what will make your content stand out?
    Be consistent – otherwise you will never achieve success with it.
    Think about your end goal – reverse engineer it to find out where you should start.
    What can you help people achieve? What problems do they have?
    Time and money is always the end goal for your audience – get really specific and speak directly to people.
    Once you have identified your content and your objective, now you can start to create content.
    Think about how your content looks in terms of when people are scrolling – don’t use tiny text!
    Templates are helpful – Canva has 100s you can use. Make sure you tweak them to your brand kit.
    You will always find the time for things that work. Create habits, momentum and consistency.
    Decide on the content types and the frequency that you can stick to.




    THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…




    There is no point collecting people and doing nothing with them!




    HIGHLIGHTS YOU SIMPLY CAN’T MISS




    An introduction to Pamela 04:29
    What is content creation 08:04
    Repurposing your content 16:44
    What do I post? 19:36
    How to come up with content 29:13
    How to create content 39:20
    Content top tips 45:23




    CHECK PAMELA OUT




    Website

    Instagram

    Facebook




    RESOURCES MENTIONED




    Canva (Aff link)

    Creative Market




    Transcript




    Teresa: Hello and happy new year. So if you're listening to the time it comes out, we have just had the new year and I hope you had a good one. I hope you really enjoyed it. So in our household, we got locked down because one of our family members has COVID.

    Teresa: Um, my stepson, and potentially obviously we may or may not get it, but I'm sure we will be absolutely fine. We've actually been in contact with quite a few people who have had it and didn't get it from them. So fingers crossed that these vaccines that I've had to help me not get ill are working or they seem

    • 52 min
    Turning your passion into profit with Miriam Schulman

    Turning your passion into profit with Miriam Schulman

    Today’s episode of the podcast is an interview with Miriam Schulman who is an artist, author and founder of The Inspiration Place and The Artists Incubator Coaching Program where she helps artists develop their skills, tap into their creativity, and grow thriving art businesses. We talk all about how you can market yourself and turning your passion into profit!




    KEY TAKEAWAYS COVERED IN THE PODCAST




    · You don’t need thousands of clients – you need to sell to the high end of the market.

    · Start with your goal/destination in mind.

    · You need to have a signature style to be able to market yourself.

    · Cheaper does not mean it is easier to sell! People are looking for value.

    · The 5-part Passion to Profit framework:

    o Production – making sure you have the capacity to produce assets

    o Pricing – how much will you charge and will it work?

    o Prospecting – start telling everyone who you are and what you do and own it!

    o Promotion – getting prospects and getting sales

    o Productivity – your system for making it all work

    · The first part of promotion is to get attention, the second part is getting sales through building relationships.

    · Write down your goals – when you imagine, you use the creative part of your brain and when you write it down it uses the logical side of your brain.

    · Setting goals enables you to be more realistic.

    · We have to help our team manage their time as well – we need to know when they are working on projects.




    THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…




    Just because something is cheaper, does not mean it is easier to market and sell!




    HIGHLIGHTS YOU SIMPLY CAN’T MISS




    · An introduction to Miriam 04:29

    · Finding your market 17:35

    · 5-Part Passion to Profit Framework 18:41

    · Setting goals for your business 30:38

    · Taking your business online 37:07

    · Miriam’s new book 41:20

    • 45 min
    How to get your business systems and processes in place with Sonaya Williams

    How to get your business systems and processes in place with Sonaya Williams

    Today’s episode of the podcast is an interview with Sonaya Williams who is the founder of The CEO Partner®, a systems-driven, profits-obsessed, Digital Implementation agency that helps smart CEOs grow their business and meet their goals. Sonaya ​lives to help CEOs create an operational master plan for themselves and their teams, teaching efficient and effective systems and tools during the process.




    KEY TAKEAWAYS COVERED IN THE PODCAST




    If something doesn’t excite you and give you joy – it is not sustainable and you just won’t do it!

    When something is your zone of genius, you are really good at doing it. When something isn’t your zone of genius, there will be someone else who can do it!

    There is always someone who will want to do the bits that you don’t want to do.

    It is never too early to start documenting your systems – even if it is just you.

    By documenting systems, you can free up your brain so you can think about growing your business!

    To start documenting your processes - Write out everything you do every day/week/month.

    Record yourself on Loom doing tasks you do again and again.

    Every process should be documented in a separate document to make it easy to search.

    Keep your processes updated and review them regularly.

    Team members have to take ownership of processes so they are not reliant on you and you are able to step out of the business.

    Think about the triggers for each process – are there any you can pass on to your team so you can step away?

    You have to have processes when you have a team, otherwise everything will still be reliant on you.

    When you are looking at hiring your first team member – think of it as an investment as you are gaining that time back.

    EVERYTHING in your business is a system.

    When something is a process, it becomes so much easier. It also means you can keep making it better and review.

    It will take time to get all your systems and processes in place but it will be SO worth it!

    THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…




    Start creating a list of things you do every day, then record yourself doing them!




    HIGHLIGHTS YOU SIMPLY CAN’T MISS




    An introduction to Sonaya 05:16
    Zone of genius 10:55
    Why do I need to think about my systems if it’s just me? 12:32
    How to start your processes 16:12
    Being able to step away from your business processes 24:40
    Bringing on a team and what to give them 28:08

    Transcript




    Teresa: Welcome to this week's episode of the podcast. How are you doing? So I have had a very, very busy few weeks. And as you can probably hear from my voice, I am worn out and I'm really glad that I'm recording this episode now almost as if to say to remind you that we're human and there's only so much we can do with our time.

    Teresa: So the week, last week as I'm recording this, we did two online events and one in-person VIP retreat over the weekend, which was three days in total for me, because obviously I got there the day before. We had a lovely drinks, reception, we had dinner, um, there was about 20 over, it was so good. Then we had a whole day of goal setting, planning, masterminding.

    Teresa: It was brilliant. And then I spent the night again and, uh, obviously chilled out a bit, but then obviously then packed up the next day. And it was just absolutely awesome. I had the most amazing time, but I'm worn out, completely, utterly worn out. So this week I've been hibernating. That's my go-to thing. It can be really hard because sometimes when you want to hibernate, you think to yourself, I can't, I've got to be able to show I can't not do, you know, turn up and do the thing, but I think I want to remind you that you can, you can hibernate if you need to.

    Teresa: And if I didn't hibernate, if I didn't just pull back a little bit and cancel some things that you know I could cancel and spend a bit longer in bed or go for more naps or whatever it is then, I would be an...

    • 37 min

Customer Reviews

5.0 out of 5
95 Ratings

95 Ratings

SoniaR@1 ,

Great Podcast

Teresa covers some great topics that’s others don’t in a way that is easy to understand and to action.

Kylie Padwick ,

Love the Marketing Knowledge Shared

Teresa has so much great information to share with fantastic guests. A binge worthy show!

TheLauraDavis ,

Absolute love Teresa’s podcast

I love binging on these podcasts. Nothing but THE best guests and always clear honest value driven topics!

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