The Ecomcrew Ecommerce Podcast

Mike Jackness and Dave Bryant | eCommerce, Shopify, and Amazon FBA Experts
The Ecomcrew Ecommerce Podcast

An eCommerce podcast for store owners, hosted by 7-figure store owners Mike Jackness and Dave Bryant. We cover everything in eCommerce from Shopify, to Amazon FBA. From email marketing, to Facebook Ads. Never before has there been a podcast with store owners who are so candid. Subscribe to the Ecomcrew podcast today!

  1. 1 DAY AGO

    E589: I Interviewed THE Largest Amazon Seller

    In this episode, Dave interviews John LeBaron, the Chief Revenue Officer of Pattern.com, the biggest third party seller on Amazon. They discuss Pattern's unique business model and how they help brands grow their presence on e-commerce platforms. The episode covers the importance of unit economics, advertising strategies, and how you can use AI to analyse your competition.  Today's episode is sponsored by Autron. Maximize your ROI with Autron’s real-time algorithmic bidding, optimizing every ad dollar for smarter spending and higher returns. Start optimizing today and get 30% off for 3 months! The Big Takeaways Pattern operates as an accelerator, not a traditional DTC brand, helping brands manage their inventory and online presence. Unit economics are crucial for brands looking to partner with Pattern. Advertising strategies significantly influence organic ranking on Amazon. Pattern leverages patented AI technology to improve conversion rates and predict organic ranking. The company manages over 300 brands, focusing on their growth. Off-Amazon marketing strategies are essential for brand success. Timestamps 00:00 - Introducing Pattern: The Biggest Amazon Seller 03:02 - Understanding Pattern's Unique Business Model 06:01 - The Role of Accelerators vs. Aggregators 08:59 - Expanding Brand Presence Across Marketplaces 11:50 - Target Demographics: Brands Seeking Help 15:09 - Unit Economics: What Matters for Brands? 18:06 - Advertising Strategies and Organic Ranking 21:01 - Off-Amazon Marketing Strategies 24:04 - Leveraging AI for E-commerce Success 26:59 - Improving Conversion Rates Through Data 29:52 - Future Innovations and Conclusion Thanks for listening! Until next time, happy selling!

    40 min
  2. FEB 25

    E588: How Steve Churchill Built a Profitable Brand While Working Full Time

    Steve Churchill has a lot on his plate.  After being in the Air Force, he decided to start a simple blog on the side, in addition to her demanding day job. His blog, Urban Worm Company, has always been a passion project, and over time he’s been able to grow it to become a healthy lifestyle business. Steve talks about how he built his blog, while being a full time airline pilot.  He talks about his business model, the types of goals he has for the business, his approach to SEO, and why he's okay with owning a small business. Today's episode is sponsored by Autron. Maximize your ROI with Autron’s real-time algorithmic bidding, optimizing every ad dollar for smarter spending and higher returns. Start optimizing today and get 30% off for 3 months! The Big Takeaway Running a lifestyle business allows for a better work-life balance and prioritizes quality of life over rapid growth. Using e-commerce principles in B2B environments can lead to stress-free growth and better customer experiences. Finding a niche market and educating customers can help build a loyal customer base and differentiate your business. Cash flow management is crucial for sustainable growth and reducing stress in the business. Prioritizing personal interests and happiness in business decisions can lead to long-term satisfaction and success. Timestamps: 00:00 - Introduction and Background 07:00 - Steve's Business Journey: From Air Force to Vermicomposting 14:00 - Building a Lifestyle Business: Prioritizing Quality of Life 21:12 - Using E-commerce Principles in B2B Environments 25:15 - The Power of Niche Markets and Customer Education 28:19 - Cash Flow Management for Sustainable Growth 31:17 - Prioritizing Personal Happiness in Business Decisions 33:37 - Conclusion Thanks for listening! Until next time, happy selling!

    31 min
  3. FEB 17

    E587: How to Get Free Google Shopping Listings for Amazon Brands

    Jeff Oxford is on the podcast today to talk about how you can get free Google Shopping listings as an e-commerce seller. Jeff explains what Google Shopping is, why they're not just paid ads,  and how you can achieve better rankings on Google Shopping. We also touch on why diversification away from Amazon is important and the things we have observed in SEO for e-commerce businesses. Today's episode is sponsored by Autron. Maximize your ROI with Autron’s real-time algorithmic bidding, optimizing every ad dollar for smarter spending and higher returns. Start optimizing today and get 30% off for 3 months! The Big Takeaway Google Shopping is not just about ads; it's a separate search ranking. Amazon dominates Google Shopping listings, holding 50% of the top spots. Domain authority is one of the biggest factors for ranking in Google Shopping. Building backlinks to specific product pages is more effective than general domain authority. Product reviews significantly impact rankings in Google Shopping. Diversifying sales channels beyond Amazon is something worth considering. Recent SEO updates have favored e-commerce sites over content sites, so if you are new to SEO, don't be afraid!  E-commerce has seen significant growth, with a 50% increase over five years. Main image and title optimization are critical for product listings. Having keywords in product titles helps with rankings, but correlation is minimal. Lower-priced products tend to rank better in Google Shopping. Premium brands may struggle with SEO due to higher bounce rates. Core updates from Google adjust ranking factors periodically. A good mobile experience is absolutely essential for website ranking. User experience significantly impacts SEO performance. Content on collection pages can enhance SEO effectiveness. Link building remains a key strategy for improving search rankings. Timestamps 00:00 - Introduction to Google Shopping Listings 03:03 - Understanding Google Shopping and Its Importance 06:07 - Getting Started with Google Shopping Listings 09:03 - The Role of Domain Authority in Google Shopping 11:58 - Optimizing Product Pages for Google Shopping 15:05 - The Impact of Product Reviews on Rankings 17:51 - Diversifying Beyond Amazon 21:08 - The Future of E-commerce and SEO Trends 21:33 - E-commerce Growth and Optimization Strategies 30:04 - Understanding Core Updates and Their Impact 35:52 - SEO Best Practices for E-commerce in 2025 As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.  Don’t forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.  Thanks for listening! Until next time, happy selling!

    42 min
  4. FEB 10

    E586: Amazon Just Revealed Ad & FBA Costs from Q4 2024

    Dave dives into Amazon's Q4 2024 earnings report and how it will impact sellers. He dives into  Amazon's online store revenue growth, FBA fee growth, and the huge growth in advertising revenue, which is one of the major sources of income for the e-commerce giant.    Today's episode is sponsored by Autron. Maximize your ROI with Autron’s real-time algorithmic bidding, optimizing every ad dollar for smarter spending and higher returns. Start optimizing today and get 30% off for 3 months!   Takeaways Amazon's Q4 2024 earnings report shows a 7% growth in online store revenue. FBA fees collected from sellers increased by 9% year-over-year. Advertising revenue for Amazon reached $17.2 billion, up by 18%. The growth in advertising revenue is outpacing that of FBA fees. Stock analysts focus on AWS and advertising revenue for Amazon's performance. Sellers are feeling the pressure from rising advertising costs. Amazon's overall retail growth appears to be stabilizing around 7-9%. The podcast encourages sellers to adapt to the changing landscape of fees and advertising. Amazon's claims of faster delivery speeds may not reflect overall sales performance. The launch of Amazon Haul aims to attract more Chinese sellers.   Timestamps 00:00 - Amazon's Q4 2024 Earnings Overview 07:59 - Revenue Growth Insights for Sellers 16:34 - Advertising Revenue Trends and Implications   As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.    Don’t forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.    Thanks for listening! Until next time, happy selling!

    17 min
  5. JAN 27

    E584: 5 Ways You Should Prepare For Chinese New Year as an E-Commerce Seller

    Chinese New Year is coming up in a few days and if you're relatively new to the e-commerce game, there's a few things you should know about the big holiday. Dave is back on the podcast to cover the impact Chinese New Year has on e-commerce sellers and manufacturers, the significance of the Zodiacs, and the common equivalent for those who aren't aware.  Let’s be real – email marketing isn’t flashy, but that’s what makes it great. Who needs chaos when you can have steady, reliable results? That’s where Omnisend email and SMS comes in. Check it out today and use code ECOMCREW. Ever wonder why all of China basically closes down every January for Chinese New Year? You're not alone.  Chinese New Year seems like the one time each year that China (and by extension, a lot of the neighbouring asian countries) goes on holiday for a few weeks.  As an e-commerce seller, you probably know by now to place your orders well in advance to prepare for the holiday. But there's a few extra things you should know about that could maintain and keep you in the good graces of your factory.  Luckily, Dave is on the podcast today to break down what exactly you need to know and how the holiday impacts you specifically. The Big Takeaway Chinese New Year is comparable to Christmas in significance. Chinese New Year happens on the second New Moon in the lunar calendar after the Winter's Solstice (December 20th).  Zodiac symbols can influence business decisions in China. Quality control tends to take a dip if orders are shipped before Chinese New Year. Suppliers may have varying deadlines for orders before they close for the holiday. Expect delays in shipping and logistics post-New Year as every company that's importing from China will also be placing orders in advance of the holiday. Be considerate to suppliers during the holiday period. Freight prices tend to dip after the New Year rush, as demand declines. Timestamps 0:00 - Intro 1:43 - Omnisend Ad  2:17 - What is Chinese New Year? How big is the holiday?  3:28 - The traditions around Chinese New Year 4:28 - When exactly is Chinese New Year? 6:07 - Zodiac symbols and how they can affect business 8:40 - Why is it called the Spring Festival?  9:41 - Tip #1: Deadlines for Chinese New Year orders  11:06 - Tip #2: Days off during Chinese New Years  13:19 - Tip #3: Quality control during Chinese New Year 15:08 - Tip #4: Delays  17:05 - Tip #5: Being considerate As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.  Don’t forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.  Thanks for listening! Until next time, happy selling!

    19 min
  6. JAN 20

    E583: I Found Where the Biggest Amazon Sellers Operate in China

    After visiting a conference recently, a friend of mine told me about a place in where all of the biggest Amazon Sellers (and all the black hat tactics came from) in China congregate: China's New South City. In this episode, Dave talks about his visit to New South City in China, what he found while he was there, and why this place exists.  Let’s be real – email marketing isn’t flashy, but that’s what makes it great. Who needs chaos when you can have steady, reliable results? That’s where Omnisend email and SMS comes in. Check it out today and use code ECOMCREW. Ever heard of China South City? It's where all of the top Chinese Amazon sellers congregate and work together. This is also the place where Chinese black hat Amazon tactics comes from.  Dave decides to visit China South City during a recent trip to Asia, and shares what he found, some insider information that he found out about after talking to sellers there, and some of the black hat tactics Chinese sellers are using.  The Big Takeaway: China South City is a massive hub of the biggest Chinese Amazon sellers in Shenzhen, China. Chinese sellers are getting subsidies from the government to encourage exports into other countries. Having all sellers within the same area also encourages collaboration and networking among sellers, unlike in the US or the West in general. Chinese sellers inspect a higher percentage of their products more than Western sellers. Many Chinese sellers operate multiple Amazon accounts for security reasons. The 2021 Amazon ban wave had a significant impact on Chinese sellers; reducing China's overall trust in Amazon. Because of the ban wave, Chinese sellers are also diversifying their sales channels beyond Amazon. Temu is starting to become one of the key places for growth among Chinese sellers. Live selling is a major trend in China, with dedicated studios for streaming in each floor. Timestamps: 00:00 - Introduction to China South City 02:53 - The Structure and Purpose of China South City 06:10 - The Community of Amazon Sellers 09:00 - Operational Strategies of Chinese Sellers 11:52 - Challenges Faced by Chinese Sellers 14:45 - The Impact of Amazon's Account Suspension Sweep 18:05 - Tactics and Strategies of Chinese Sellers 20:57 - Diversification Beyond Amazon 23:47 - The Rise of Live Selling in China 27:12 - Conclusion and Final Thoughts As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.  Don’t forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.  Thanks for listening! Until next time, happy selling!

    30 min
  7. JAN 13

    E582: B.C. Is Taxing Sellers On Nearly All Of Your Fees

    Dave interviews David McCormick from Legacy Lawyers to talk about e-commerce taxation in B.C., Canada, specifically regarding the Online Marketplace Services Act, the Ministry of Finance's choice to start charging Provincial Sales Tax (PST) to every B.C. based seller on each of Amazon's seller fees, and why this choice is ultimately flawed.  Let’s be real - email marketing isn’t flashy, but that’s what makes it great. Who needs chaos when you can have steady, reliable results? That’s where Omnisend email and SMS comes in. Check it out today and use code ECOMCREW.  E-commerce taxation is a huge mess in British Columbia right now.    If you're not from the great white north, then you should know that Amazon has been charging sellers PST since 2021 – something that Amazon wasn't exactly required to do.    The worst part? They've been charging this on sellers' global sales—whether those sales occurred in Canada, the United States, or Brunei Darussalam. Because of this, many BC sellers have been paying a minimum of 1% of their sales (and most will be closer to 2% or greater) in provincial sales tax (PST).    The Big Takeaway: Provincial Sales Tax (PST) is being applied to fees paid by sellers, and not just customer orders. While Amazon has taken a conservative approach to PST collection by overcharging, sellers face challenges in obtaining refunds for overpaid PST. The Ministry of Finance have been very difficult to appeal with even when having a legitimate defense.  This leaves sellers with no choice; and they may need to engage legal help for refund applications. Political action is necessary to address unfair tax practices. Sellers should be proactive in communicating with their Members of the Legislative Assembly (MLAs). Timestamps 00:00 - Introduction to E-commerce Taxation in BC 03:03 - Understanding the Online Marketplace Services Act 06:08 - Impact of PST on E-commerce Sellers 08:55 - Amazon's Approach to PST Collection 12:13 - Navigating Refund Applications and Denials 15:05 - Legal Interpretations and Software Taxation 17:53 - Challenges for Sellers in the Digital Economy 21:13 - Strategies for Sellers to Address Tax Issues 24:04 - Political and Legal Actions for Change 26:51 - Conclusion and Recommendations for Sellers As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.  Don’t forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.  Thanks for listening! Until next time, happy selling!

    41 min
4.5
out of 5
297 Ratings

About

An eCommerce podcast for store owners, hosted by 7-figure store owners Mike Jackness and Dave Bryant. We cover everything in eCommerce from Shopify, to Amazon FBA. From email marketing, to Facebook Ads. Never before has there been a podcast with store owners who are so candid. Subscribe to the Ecomcrew podcast today!

You Might Also Like

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada