Living The Red Life

Rudy Mawer
Living The Red Life

Living The Red Life is your ticket to learning from The King Of Ads himself, Rudy Mawer AKA “The Man in Red''. From building an unshakable business foundation (and unstoppable team), to scaling your brand to 8-figures+, Living The Red Life is the go-to podcast for entrepreneurs & online business owners who are ready to level up their business and build a lasting legacy. Each week discover lessons from Rudy to help you scale your business and expand your thinking to new levels of success.

  1. 4 DAYS AGO

    The Secret to Building a Subscription Empire – Insights from Fab Fit Fun Co-Founder Daniel Broukhim

    Daniel, an accomplished entrepreneur and founder of a leading subscription e-commerce brand, joins the discussion to share his journey of building a successful business from the ground up. With a focus on scaling sustainably and navigating the complexities of direct-to-consumer marketing, Daniel offers a candid look at the challenges and opportunities he has faced. He dives deep into the innovative strategies that have allowed his business to thrive, even as it transitions into new markets like food and beverage. His emphasis on customer experience and data-driven decision-making sheds light on how to stand out in competitive industries. In addition to sharing his entrepreneurial playbook, Daniel reflects on the personal side of running a business. He discusses lessons learned from hiring, emphasizing the value of attitude and potential over perfect resumes. His unique perspective on handling setbacks, shaped by overcoming personal health challenges, offers a refreshing take on maintaining balance and perspective. Aspiring entrepreneurs will walk away inspired by his insights into building resilience, adapting to change, and taking strategic risks. CHAPTER TITLES 02:35 - Starting the Entrepreneurial Journey 04:54 - Disrupting the Subscription Model 07:21 - Scaling and Maintaining Customer Experience 09:50 - Transitioning into Food and Beverage 12:14 - Direct-to-Consumer Marketing Strategies 14:38 - The Role of Partnerships in Growth 16:27 - Key Business Lessons for Entrepreneurs 18:39 - Hiring for Potential vs. Experience 21:01 - Learning to Handle Setbacks and Failures 23:40 - Advice to a Younger Self Connect with Daniel Broukhim: Fabfitfun.com Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter

    26 min
  2. JAN 1

    The No BS Way To ACTUALLY Achieve Your Goals This Year

    Happy New Year! In this episode, i delve into probably the most talked about thing right now, Goals! I delve deep into the importance of creating systems in various aspects of life to achieve long-term success. Rather than focusing solely on goals, the host emphasizes the value of building a consistent system that aligns with personal interests and values. Systems, when effectively implemented, provide structure and discipline that help individuals stay on track, even in the face of challenges. The key is to break down large goals into smaller, more manageable tasks that fit into a sustainable routine, allowing progress to happen steadily over time. The episode also touches on the balance between goal-setting and systems-building, suggesting that achieving success isn't just about reaching specific milestones but about creating habits and routines that foster growth. The host advises listeners to be cautious of chasing goals they dislike, as this can lead to burnout and a lack of motivation. Instead, they should focus on creating systems that are both enjoyable and practical. Additionally, the importance of tracking progress and remaining flexible within those systems is highlighted, ensuring that individuals can adapt while staying committed to their long-term vision. CHAPTER TITLES 2:00 - The Missing Link: Discipline and Systems 4:30 - Goal Setting in Health, Fitness, and Business 7:00 - The 50/50 Rule of Success 9:30 - Focusing on Systems, Not Just Tasks 12:00 - Setting the Right Goals: Realistic and Achievable 14:30 - Aligning Goals with What You Enjoy 16:30 - Avoiding the Trap of Goals You Hate 17:30 - Why You Shouldn't Do It All Yourself 18:00 - Building Your System for Consistency 18:30 - The Importance of Tracking Progress 18:45 - Staying Flexible While Committing to Goals 19:00 - Creating a Sustainable Lifestyle Through Systems Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter

    23 min
  3. 12/23/2024

    The Dark Side of Fame & Success w/Nutsa Buzaladze

    Nutsa Buzaladze, a talented and rising singer who shares her unique journey in the music industry. Nutsa discusses her early influences and how music became an integral part of her life, navigating the challenges of building a career in a competitive field. She opens up about the passion and dedication required to pursue her dreams, detailing the struggles she faced along the way, including balancing personal and professional life. Nutsa also speaks about the power of resilience and the role of self-belief, explaining how she overcame self-doubt and criticism to create music that is deeply personal to her. The conversation also touches on Nutsa’s growth as an artist, her inspirations, and the evolution of her sound. She shares her experiences working with different collaborators and the importance of maintaining her authenticity in the ever-changing music industry. As she reflects on her journey, Nutsa expresses gratitude for her supporters and the people who have helped her along the way. She also shares how she is continually learning and growing, embracing new challenges as opportunities for artistic development. CHAPTER TITLES 2:00 - Navigating the Highs and Lows of Success 4:00 - The Pressure of Always Going Bigger 6:00 - Staying True to Yourself Amidst Criticism 8:00 - The Power of Delusion in Achieving Success 10:00 - Breaking Out of Your Comfort Zone 12:00 - Learning from Success and Failure 14:00 - The Role of Family and Friends in Growth 16:00 - Moving to Miami: A Fresh Start 18:00 - Embracing Change and Overcoming Fear 19:00 - The Importance of Gratitude in Achieving More 20:12 - Staying Humble While Reaching for Success Connect with Nutsa: SOCIALS - Nutsabuza Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter

    20 min
  4. 12/19/2024

    How To Overcome Any Set Back w/The Come Back Coach To The Stars Tim Storey

    Tim Storey, a renowned author, speaker, and life coach, shares his inspiring journey from growing up in Compton to becoming a successful global speaker and entrepreneur. Tim emphasizes the importance of mindset, originality, and persistence in achieving success. He discusses how his background shaped his belief in self-empowerment and resilience, teaching listeners that, despite the struggles they may face, their ability to stay true to themselves and persist through adversity is key. Drawing from his own experiences and the lessons he learned, Tim highlights the significance of having the right attitude, surrounding yourself with the right people, and learning from every setback, ultimately reinforcing the idea that growth comes from pushing through challenges rather than avoiding them. Tim dives deep into the concepts of overcoming resistance and the power of persistence, particularly in business. He recounts stories of his early career, such as the time when he saw Prince perform live and witnessed the resistance Prince faced as an original artist, teaching Tim the value of staying true to one's unique path. Tim shares valuable advice for entrepreneurs, stressing the importance of perseverance—whether it's pushing through setbacks or the trial and error of business decisions, such as the use of Facebook ads. Ultimately, he encourages listeners to embrace failure as a stepping stone to success, forgive those who may have wronged them, and continue moving forward with their vision. Tim’s message is clear: consistency, belief in oneself, and embracing originality are the keys to achieving long-term success. CHAPTER TITLES 2:19 - Tim's Backstory: From Compton to Success 3:20 - Choosing the Right Path: Prosper Where You're Planted 3:33 - Victim vs. Growth Mindset 4:37 - Why Some People Succeed and Others Don’t 5:39 - Mastering Skills, Tools, and Attitude 7:22 - Learning to Get Hit: Business Resilience 8:22 - The Importance of Mindset and Attitude 9:35 - Overcoming Obstacles and Growing Stronger 9:50 - Practical Steps to Make a Comeback 12:21 - Decisions vs. Discoveries: The Entrepreneurial Journey 15:02 - Patience in the Discovery Zone: Let Ideas Marinate 17:23 - Originality and Resilience: Lessons from Prince's Early Career 21:29 - Persistence and Overcoming Setbacks in Business Connect with Tim Storey : https://www.timstorey.com/ Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter

    26 min
  5. 12/16/2024

    How to Build a Team You Can Rely On w/Betrayal Trauma Expert Beth Fischer

    Beth Fischer, a therapist and expert in betrayal trauma. In todays episode she shifts her focus to the process of expanding from a solopreneur to building a team. She offers valuable insights for entrepreneurs and small business owners who are ready to take their business to the next level by hiring and leading a team. Drawing from her experience working with individuals in various stages of business development, Beth discusses the challenges of scaling a business while maintaining personal integrity and alignment with core values. Throughout the conversation, Beth explores the emotional and psychological aspects of growing a business, particularly how it impacts the individual’s sense of self and their ability to trust others. She shares practical advice on finding the right team members, setting clear expectations, and creating a supportive work culture. Beth also emphasizes the importance of building strong, trusting relationships within the team to prevent betrayal or miscommunication, drawing parallels between personal and professional relationships. Ultimately, she helps listeners navigate the complexities of team-building while ensuring their businesses remain true to their mission and vision. CHAPTER TITLES 3:00 - The Importance of Building a Team 5:00 - Transitioning from Solo Entrepreneur to Team Leader 7:00 - Scaling by Trusting Others and Building a Framework 9:00 - Finding the Right People to Help Spread Your Message 11:00 - Growing Beyond 1-on-1 Coaching to Impact More Lives 13:00 - Using Organic Content to Grow Your Brand 15:00 - The Power of Controversial Reels and Social Media Engagement 17:00 - Hiring the Right Team Members to Diversify Your Services 19:00 - Shifting from Organic Growth to Paid Advertising 21:00 - The Ripple Effect: Reaching Thousands and Changing Lives Connect with Beth: coachbethfischer.com Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter

    20 min
  6. 12/12/2024

    Maximizing Revenue at Live & Virtual Events w/Bill Allen

    Bill Allen, a seasoned real estate investor and entrepreneur, brings a wealth of experience in event hosting, business strategy, and personal growth. Known for his company, Seven Figure Flipping, and his work in coaching, Bill shares actionable insights from his journey, emphasizing the importance of structured events, effective follow-up strategies, and personal resilience. In a recent discussion, he explored how leveraging data and communication techniques can maximize event attendance and post-event engagement, offering tips for marketers and entrepreneurs alike. Bill's passion for mentoring extends to his latest project, Kids Who Flip, a TV show empowering young entrepreneurs to succeed in the real estate world. In his conversation, Bill highlighted the significance of using urgency and tailored messaging to bring attendees back into the room during events, noting the impact of a simple text that re-engaged nearly 400 participants. He delved into the nuances of post-event marketing, stressing the importance of segmenting audiences based on their interactions to create effective sales funnels. Beyond business strategies, Bill shared personal lessons about balancing professional and family life, recounting a challenging period in his marriage that ultimately strengthened his relationships. Through his story, Bill emphasizes the need for entrepreneurs to nurture both their businesses and their personal lives, offering a candid look at the highs and lows of his entrepreneurial journey. TIMESTAMPS 2:30 - The Key to Successful Event Sales: Filling the Room with the Right People 4:00 - Why Knowing Your Target Audience is Crucial for Event Success 6:00 - Breaking Down Revenue Streams from Events 8:00 - Leveraging Emotional Engagement to Drive Sales 10:00 - The Power of Storytelling in Event Presentations 12:00 - How to Design Offers That Sell Themselves 14:30 - Scaling Event Sales: Strategies for Growth 16:30 - Avoiding Common Mistakes in Event Marketing 18:00 - Wrapping Up: Your Next Steps for Event Sales Mastery 19:15 - Using Scarcity and Urgency to Drive Attendance 20:16 - Tailoring Post-Event Marketing to Audience Behavior 21:21 - Maximizing Engagement at Large-Scale Events 22:07 - Analyzing Non-Buyers for Future Opportunities 22:29 - Rapid Fire: Bill’s Biggest Success and Challenge 24:33 - How to Connect and Learn More from Bill Allen 25:08 - Final Thoughts on Hosting and Learning from Events Connect with Bill Allen: SOCIALS - Billallenrei  https://www.7figureflipping.com  https://intheroom.live/ Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter

    26 min
  7. 12/09/2024

    How To Build A Million Dollar Company With 1 Person w/Elaine Pofeldt

    This episode features Elaine Pofeldt, an acclaimed journalist, author, and expert on solo entrepreneurship. Best known for her book The Million-Dollar, One-Person Business, Elaine has spent years analyzing how individuals can achieve high levels of financial success while maintaining lean operations. She joins the conversation to share insights into the mindset, strategies, and tools that empower entrepreneurs to thrive without large teams or extensive resources. Elaine discusses the importance of valuing time, optimizing productivity, and choosing scalable business models that allow entrepreneurs to focus on growth. Drawing from her extensive research and interviews, she highlights the pitfalls of over-investing in product perfection at the expense of sales and marketing. The conversation also explores the power of overcoming gatekeepers, embracing digital tools, and connecting authentically with audiences to drive success. Elaine’s actionable advice and inspiring examples make this episode a treasure trove for aspiring and experienced entrepreneurs alike. CHAPTER TITLES 03:00 - Starting the Journey: Defining Success 05:00 - Normalizing Achievements: Building Confidence Through Repetition 07:00 - Valuing Your Time: A Key to Scaling Success 09:00 - Mastering Delegation: Building Support Systems 11:00 - Simplifying Success: Choosing the Right Business Model 13:00 - The Marketing Shift: Focusing on Sales Over Perfection 15:00 - Amplifying Your Reach: Overcoming Marketing Challenges 17:00 - Handling Criticism: Tuning Out the Haters 19:00 - Ignoring Gatekeepers: Pioneering Your Own Path 20:00 - Closing Reflections: Advice for Future Entrepreneurs Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter Connect with Elaine Pofeldt: Senior Contributor to Forbes Book 1 - Million Dollar 1 Person Business Book 2 - Tiny Business, Big Money https://www.elainepofeldt.com/

    24 min
  8. 12/05/2024

    Find Untapped Markets & Dominate with the Blue Ocean Strategy

    In this episode, I dive into the concept of the Blue Ocean Strategy and how it can help you stand out in today’s competitive business world. I explore the difference between "blue oceans," which represent untapped, less competitive markets, and "red oceans," the overcrowded spaces where it’s hard to get traction. By looking at examples like Airbnb and Netflix, I show how success often comes from creating something unique rather than competing in saturated markets. Testing ideas and adapting to trends is crucial, and I share how even small pivots can make a big difference in carving out your own space. I also talk about ways to innovate without starting over. Whether it’s rebranding, redesigning how you deliver your product, or even expanding into new markets, there are many ways to stand out. The key is to stay flexible, keep an eye on industry trends, and understand what your audience truly needs. It’s all about finding those fresh opportunities and putting your unique spin on them. If you’re feeling stuck in a crowded space, this episode offers practical ideas to help you move into a blue ocean and set yourself apart. CHAPTER TITLES 01:22 - Blue vs. Red Oceans: What They Mean for Business 03:03 - Creating Blue Oceans in a Saturated Market 04:38 - Pivoting Without Starting Over 06:06 - Adapting to Market Trends and Buyer Behavior 08:46 - Learning from Big Brand Evolution 10:36 - The Power of Strategic Industry Shifts 13:04 - Brainstorming Blue Oceans with ChatGPT Connect with Rudy Mawer: LinkedIn Instagram Facebook Twitter

    15 min
4.7
out of 5
102 Ratings

About

Living The Red Life is your ticket to learning from The King Of Ads himself, Rudy Mawer AKA “The Man in Red''. From building an unshakable business foundation (and unstoppable team), to scaling your brand to 8-figures+, Living The Red Life is the go-to podcast for entrepreneurs & online business owners who are ready to level up their business and build a lasting legacy. Each week discover lessons from Rudy to help you scale your business and expand your thinking to new levels of success.

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