116 episodes

Living The Red Life is your ticket to learning from The King Of Ads himself, Rudy Mawer AKA “The Man in Red''. From building an unshakable business foundation (and unstoppable team), to scaling your brand to 8-figures+, Living The Red Life is the go-to podcast for entrepreneurs & online business owners who are ready to level up their business and build a lasting legacy. Each week discover lessons from Rudy to help you scale your business and expand your thinking to new levels of success.

Living The Red Life Rudy Mawer

    • Business
    • 4.9 • 109 Ratings

Living The Red Life is your ticket to learning from The King Of Ads himself, Rudy Mawer AKA “The Man in Red''. From building an unshakable business foundation (and unstoppable team), to scaling your brand to 8-figures+, Living The Red Life is the go-to podcast for entrepreneurs & online business owners who are ready to level up their business and build a lasting legacy. Each week discover lessons from Rudy to help you scale your business and expand your thinking to new levels of success.

    How To ACTUALLY Build A Million Dollar Business : 5 Systems & Frameworks

    How To ACTUALLY Build A Million Dollar Business : 5 Systems & Frameworks

    In this podcast episode, I delve into the crucial systems and frameworks necessary for scaling a business to a million-dollar enterprise and beyond. I emphasize the significance of implementing robust systems for tracking Key Performance Indicators (KPIs), recruitment processes, personnel management, financial monitoring, and marketing strategies. Drawing from personal experience and industry insights, the host provides detailed examples and practical advice for entrepreneurs aiming to optimize their business operations.
    Throughout the episode, I touch on the transformative power of structured systems and frameworks in fostering business growth and scalability. By meticulously outlining methodologies for tracking KPIs, streamlining recruitment processes, managing personnel performance, monitoring finances, and executing marketing strategies. With a focus on creating replicable systems like well known corporations such as McDonald's. This episode will serve as a comprehensive guide for entrepreneurs seeking to elevate their businesses to million-dollar enterprises and beyond.
    CHAPTERS
    00:00 - Preview
    0:57 - Introduction
    2:10 - The Importance of Systems and Frameworks
    3:07 - Key Performance Indicators (KPIs) Tracking System
    5:36 - Recruitment Framework: Building Your Team
    10:11 - People and Performance Management
    18:38 - Financial Systems and Monitoring
    21:23 - Marketing, Branding, and Social Media Strategies
    24:27 - The Value of Building Systems and Frameworks
    25:26 - Lessons from McDonald's: Scaling with Systems

    Connect with Rudy Mawer:
    LinkedIn
    Instagram
    Facebook
    Twitter

    • 26 min
    Grilling a MILLIONAIRE : 20 Juicy Questions

    Grilling a MILLIONAIRE : 20 Juicy Questions

    In this podcast episode, my team has conjured up 20 juicy questions to ask me. I explore the significance of focus in achieving success and delves into the factors that contribute to creativity. Whether creativity can be taught and share personal experiences, including my biggest "oh sh*t" moment and scariest moment in business.
    The conversation transitions to advice for navigating challenges, including goal-setting best practices and deciding between paid ads and organic reach in advertising. Additionally, i emphasize the importance of building a personal brand and the benefits of working with celebrities in business.
    The episode concludes with insights on wealth management during market downturns, the inevitability of failure in entrepreneurship, and whether to start a new venture or refine an existing business model. Lastly, I touch on strategies to generate $1 million within 90 days, common misconceptions about marketing, and hypothetical choices if I were to have founded any company today.

    CHAPTERS
    1:37 - How important is it to be focused?
    1:35 - What makes you so creative?
    2:23 - Can you teach creativity?
    3:12 - What has been your biggest oh sh*t moment in business?
    3:56 - What has been your scariest moment in business?
    4:48 - When will you become a billionaire?
    5:28 - What advice do you have for men who feel lost?
    6:33 - If you were starting over, what community would you become part of?
    7:27 - Best Practices for Goal-Setting?
    8:02 - How do I choose platform to advertise on?
    9:19 - Prioritise paid ads or organic?
    9:59 - Why should I build a personal brand?
    10:51 - What benefits do you get from working with celebs?
    11:52 - How to keep wealth in a bare market?
    12:27 - How many times should I expect to fail until I succeed in business?
    13:41 - Start a new business or build upon an existing business model?
    14:53 - How would you make $1m in 90 days?
    15:38 - What is the biggest thing about marketing that people don't understand?
    16:04 - If you could of founded any company today, which one would you choose and why?


    Connect with Rudy Mawer:
    LinkedIn
    Instagram
    Facebook
    Twitter

    • 17 min
    Strange Lessons Learnt From High Achievers

    Strange Lessons Learnt From High Achievers

    In today's episode, I delve into the distinctive behaviors of successful individuals, focusing particularly on their morning routines. I elaborate on this to help you understand why you should craft a personalized routine tailored to your goals, without being swayed by societal norms. Drawing from interactions with high achievers across various fields, I've noticed unwavering focus on self-improvement and goal attainment, contrasting it with the common tendency to prioritize external validation.
    Successful Individuals invest in efficiency and effectiveness, often spending generously on tools and services that enhance their productivity. They often have unconventional spending habits, such as prioritizing premium travel options and outsourcing tasks to optimize time management. I also touch on the importance of prioritizing health and longevity, from my personal experience of how this impacts my daily life.
    CHAPTERS
    1:29 - Obsessively Focused on Yourself and Your Goals
    5:26 - The Importance of a Personalized Morning Routine
    6:47 - Intentional Use of Social Media vs. Unintentional Use
    8:00 - Investing in Efficiency: Spending Money Wisely
    10:06 - Prioritizing Health and Well-being for Success
    12:10 - Obsession with Health and Longevity
    15:08 - Building and Protecting Your Circle of Influence
    16:57 - Transitioning from Popularity to Selectivity
    18:00 - Embracing Uniqueness: Going Beyond Normal
    Connect with Rudy Mawer:
    LinkedIn
    Instagram
    Facebook
    Twitter

    • 19 min
    The Genius Behind Roc-A-Fella Records : Entertainment Mogul Dame Dash

    The Genius Behind Roc-A-Fella Records : Entertainment Mogul Dame Dash

    In this episode I got the chance to sit down with the legend himself Dame Dash, a trailblazer in the hip-hop industry, to share insights from his remarkable journey as an entrepreneur. Dame reflects on his transition from a teenage drug dealer to a music manager, highlighting the pivotal moments that led him to co-found Rockefeller Records and nurture talents like Jay Z and Kanye West. He emphasizes the importance of independence and integrity in business, recounting his experiences of breaking away from traditional models to forge his own path, which ultimately led to diverse ventures in fashion, television, and music.
    Dame delves into his current endeavors, including initiatives in education and politics, demonstrating his ongoing commitment to making a positive impact. He shares valuable entrepreneurial advice, emphasizing the necessity of resilience, confidence, and the willingness to pivot in the face of challenges. Through candid reflections on his successes and struggles, Dame Dash offers invaluable insights into the mindset and strategies that have propelled him forward on his entrepreneurial journey, inspiring aspiring entrepreneurs to pursue their dreams with determination and authenticity.
    CHAPTERS1:04 - From Hustler to Entrepreneur: Dame Dash's Journey
    2:19 - Breaking into Music: Jay Z and Rockefeller
    3:30 - The Middleman's Dilemma: Independence and Integrity
    5:38 - Collaborations and Discoveries: Kanye, Jay Z, and Kevin Hart
    6:39 - Diverse Ventures: Fashion, Television, and Music
    8:39 - Lessons Learned: Reflections from a Young Entrepreneur
    9:31 - Impacting Education and Politics: A New Frontier
    11:41 - The Future of Business: Vision and Innovation
    14:00 - Entrepreneurial Advice: Navigating Challenges and Pivots
    14:41 - Embracing Rejection: Fuel for Greatness
    15:57 - Confidence and Belief: Keys to Entrepreneurial Success
    17:26 - Working with Powerful Figures: Integrity and Consistency
    20:41 - Building from the Ground Up: Challenges and Wins
    22:17 - Managing Finances: Making and Keeping Money

    Connect with Rudy Mawer:
    LinkedIn
    Instagram
    Facebook
    Twitter

    Connect with Dame Dash:
    IG - duskopoppingtonTIKTOK - Duskopoppington
    https://www.americanunetwork.com/

    • 24 min
    EXPOSED: The Shocking Truth About Live Events & Revenue Growth You NEED to Know

    EXPOSED: The Shocking Truth About Live Events & Revenue Growth You NEED to Know

    Considering hosting your own live events but unsure where to start? 
    In todays episode, I share my experiences hosting successful virtual events with over 50,000 attendees combined – all for free. However, without a substantial brand or significant ad spend, investing in ticket sales can be daunting, often resulting in disappointing turnouts.
    I talk about the importance of meticulous planning and promotion. In-person events typically require a longer lead time for promotion, with ticket prices varying based on tiers like general, VIP, and super VIP. Just like in virtual events, effective pitching strategies are crucial for maximizing revenue opportunities. Following a structured approach can yield substantial returns and transform your business.
    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife

    CHAPTERS
    00:00 - Episode Highlight
    00:40 - Intro
    00:55 - Selling from live events (virtual and in person)
    02:47 - Diving in to live virtual events
    08:26 - How to structure a live event
    09:18 - Speakers for live events
    10:24 - Planning the topic or theme
    12:47 - Pillars and agendas 
    12:56 - How to price your live event
    13:43 - Pricing goals for your live event 
    14:54 - Understanding free vs paid tickets
    15:44 - Attendance percentages 
    17:15 - How to improve show rate of your live event
    17:57 - How to promote your live event 
    18:14 - Pitching
    19:13 - Following up after the event
    19:35 - In person events overview 

    Connect with Rudy Mawer:
    LinkedIn
    Instagram
    Facebook
    Twitter

    • 21 min
    From Zero to Millions on Social Media: The Untold Secrets of Hofit Golan

    From Zero to Millions on Social Media: The Untold Secrets of Hofit Golan

    In this episode, we meet Hofit Golan, a social media star with a whopping 3.6 million followers on Instagram. Hofit shares her secrets to making it big in the online world, emphasizing the importance of authenticity and passion. She discusses how even the simplest and most unexpected content can go viral, urging listeners to just be themselves and have fun creating.
    Throughout the conversation, Hofit provides practical advice on how to navigate the world of social media, from understanding algorithms to collaborating with brands. She encourages aspiring influencers to embrace their unique skills and interests, reminding them that everyone has something valuable to share with the world. With her wealth of experience and down-to-earth approach, Hofit inspires listeners to pursue their dreams and make their mark on social media.
    The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife

    CHAPTERS
    00:00 - Preview
    1:10 - Introduction
    2:33 - Going Viral for the Wrong Reasons
    4:33 - Transitioning from Traditional Media to Social Media
    6:54 - You Don't Need Money To Get Started
    8:09 - It's All About Branding
    11:48 - Your Indepence is the Most Powerful Tool You Can Have
    12:15 - Master Mask Seller During Covid
    13:22 - The Key Change in Media
    14:24 - Creating Viral Content
    20:03 - How Brands Should Collab with Influencers
    24:18 - How to Find Hofit's Content
    25:11 - Tip on Creating Content


    Connect with Rudy Mawer:
    - LinkedIn - www.linkedin.com/in/rudymawer/
    - Instagram - www.instagram.com/rudymawerlife
    - Facebook - www.facebook.com/rudymawerlife
    - Twitter - www.twitter.com/rudymawer
    Connect with Hofit Gulan:
    - Instagram - https://www.instagram.com/hofitgolanofficial

    • 26 min

Customer Reviews

4.9 out of 5
109 Ratings

109 Ratings

Mollysbarrow ,

Succinct, helpful, tangible advice

I am pretty blown away by the information that I have taken away from this podcast. Rudy offers quick, concrete tips that have allowed me to think outside the box. As a business owner of a brick and mortar brewery, I didn’t expect to get so much out of such a different kind of entrepreneur, but the topics have transferred over and aided me in thinking much bigger than I had allowed myself previously. 5 stars.

itsMikeyMiami ,

Can’t stop listening to The Red Life!!🔥

Ever since I’ve found this podcast I’ve literally listened to every episode. If you’re an entrepreneur who feels sort-of like an outcast in society & has trouble connecting to normal everyday people, then I’m sure you’ll understand why it’s so easy to resonate with the things Rudy usually talks about.

It’s also nice that the episodes aren’t insanely long so you can tune in quick to remind yourself you’re on the right track, and then get back to work👌

BallaRulies ,

Best Podcast for Buisness trying to scale!

Everything Rudy speaks on is gold. Im always applying marketing strategies Rudy shares keeping me years ahead of the game and making my ROI skyrocket if you are a serious entrepreneur or business owner and want real results from proven marketing strategies this is the podcast for you!

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