Franchise Today Franchise Today

Welcome to another exciting episode of Franchise Today. This week,I welcome Keith Gerson, a trusted friend, respected peer, and an erstwhile frenemy. Keith delves into his early days in franchising, starting from his hippie rock-and-roll days to his first serious job responding to an ad in the Portland Oregonian. He recounts his journey from being a multi-unit supervisor at McDonald's to significant roles in Jack in the Box and Mrs. Fields Cookies, sharing invaluable lessons on systems, processes, and leadership.

The conversation highlights Keith's strategic moves during the Great Recession, emphasizing the importance of doubling down on marketing when others pulled back. Keith shares his experience working for private equity and his transition to FranConnect, where he honed his skills in scaling franchise businesses.

As the discussion progresses, Keith introduces his latest venture, Gerson Advisory Services, aimed at helping franchisors sell more franchises, drive top-line revenues, improve operational performance, and increase franchisee engagement. He emphasizes the importance of personal branding and the unique value his extensive experience brings to the table.

This episode is a treasure trove of insights for anyone involved in the franchising world, illustrating the importance of continuous learning, strategic decision-making, and authentic leadership. Tune in to learn from one of the industry's most seasoned professionals.

Since 1989, Anago has been making the dream of business ownership a reality. As CEO & President, Adam is deeply passionate about fostering entrepreneurship and the financial freedom that comes with it. He firmly believe that entrepreneurship is the cornerstone of economic progress.


At Anago, they provide aspiring business owners with turnkey solutions, enabling them to confidently navigate the complexities of entrepreneurship. Fueled by over 30 years of expertise, Anago is disrupting the commercial cleaning industry.


Their business is about helping entrepreneurs create their own businesses to provide jobs while building ties in their communities. Offering the possibility of financial and time freedom is what they're all about. Witnessing families reach that success through their franchise business is Adam's ultimate reward.

Brian Shunia is the President and Co-Founder of The Wing Snob™ brand and as such, he is dedicated to serving the very best, fresh, never frozen, mouthwatering, hormone-free chicken wings anywhere, topped by a variety of delectable signature sauces and flavorful dry rubs.  Wing Snob™ operates as a modern, quick-service, fast casual style restaurant with some 50 units open and operating, or under construction, with many more under commitment and he’s here to tell us all about it.      

You put a lot at rish when you self-identify as a SNOB.  You literally have to be the best veresion of yourself at all times, to even earn the privilege.

As Vice President of Franchise Development at Right at Home, Jen Chaney is responsible for the company's growth and development by awarding incredible franchise opportunities to interested and eligible candidates.  Jen has direct oversight of new, prospective franchisees, as well as growth by expansion of existing franchisees. Jen is a strategic thought leader, but also oversees franchise legal documentation, lead generation, department budget & forecasting, as well as mergers & acquisitions, leading a team of outstanding sales and development professionals. Being a caregiver to her own mother in the last stages of her life, set Jen on a personal mission to help others become entrepreneurs in a business that is rewarding in so many ways.

Gary Prenevost, has served on the Board of Directors of the Canadian Franchise Association for some 15 years, and has been a FranNet Rock Star for some 21 years.  Now, he adds the titlea of best-selling author and sought-after Platform Speaker to his resume, as his recently released book the Unstoppable Franchisee, soars on USA Today’s List of Top 10 Best Sellers.  This week Gary is right here, to tell us all about it!

RICKY KALMON is a growth mindset expert, a motivational speaker and are you ready for this, a celebrity hypnotist.  Ricky delivers high-energy and mindset motivational keynote programs and corporate entertainment. His programs are inspirational and offer compelling, applicable tools, that anyone can use for both their personal and professional development.

Ricky Kalmon reveals how our mindset can be the greatest tool in achieving new heights, reducing stress, and increasing productivity and potential.  He has made numerous special guest appearances on several leading cable networks, including ESPN, HLN, Disney, Hallmark and Fox.  Ricky has worked his magic for businesses large and small, for franchisors and franchisees at their annual conventions and for teams of pro athletes, the like of the NY Yankees and Cincinnati Bengals.  This week, the author of Leverage Your Mindset-Overcome Limiting Beliefs and Amplify Your Life, talks with us.