288 episodes

Welcome to the 6-Figure Secrets Podcast, where we pull back the curtain and have real conversations about the real things that are helping us to see and experience results in our online business.

I’m your host Allison Hardy, I’m an email funnel and lead generation strategist for online coaches who are fed up with the live launch rollercoaster and all of the “salesy” strategies you’ll find, and may have been victim to, in the online marketing space.

It my intention through the episodes you’ll find on this podcast to help you to land on your next strategy, so that you see and experience results, to help you create a thriving 6-figure business, without the hustle, burnout, or feast or famine months.

6-Figure Secrets Allison Hardy

    • Business
    • 5.0 • 73 Ratings

Welcome to the 6-Figure Secrets Podcast, where we pull back the curtain and have real conversations about the real things that are helping us to see and experience results in our online business.

I’m your host Allison Hardy, I’m an email funnel and lead generation strategist for online coaches who are fed up with the live launch rollercoaster and all of the “salesy” strategies you’ll find, and may have been victim to, in the online marketing space.

It my intention through the episodes you’ll find on this podcast to help you to land on your next strategy, so that you see and experience results, to help you create a thriving 6-figure business, without the hustle, burnout, or feast or famine months.

    EP 388 | Crafting a life-first business featuring Sage Polaris

    EP 388 | Crafting a life-first business featuring Sage Polaris

    Sage Polaris has written high converting copy for more than 525+ clients earning them millions of dollars. She helps personal brands and service providers sell more of their service or offer with the words on their website.

    Her emails and sales pages are responsible for generating as much as 7 figures in a single launch. She has worked with Chalene Johnson, Chrisette Michele, Rick Mulready, and Lynne Twist. Basically, she makes money for the “internet famous” people we all look up to.

    And in turn, has been an international speaker in exclusive private Masterminds. She can SHOW your audience how to go from storytelling to story selling. This is what truly makes a brand legendary.

    TAKEAWAYS:
    Take small steps and look at a wider scope. Start small. Can you take off a half day? Can you take off one day a week? If you are needing more time off, look ahead on your calendar as to when you want or will need time off. Looking ahead and planning ahead will actually give you the time off you need.To take time off does take work. Sage mentions that in order for her to take a week off, she has to work hard the week before to ensure everything is done so she can take that time off. Sage also has more time for self care when she looks ahead and schedules time she needs to work versus time she can take off.Ask yourself if your work is bringing you joy. If your work is not bringing you joy, what needs to change? Go back to the small step and wider scope. What small step can you take in your business? And how can you look at things with a wider scope? RESOURCES:

    Visit the blog post that goes along with this episode for more resources

    Snag Sage’s Triple Your Open Rate Email Template

    Hang out with Sage on Instagram

    Get a template of Allison's email that was directly responsible for selling over $80,000 worth of digital products, courses, and memberships in 2023

    CONNECT WITH ALLISON:

    Follow Allison on Instagram

    DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

    If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

    Music courtesy of www.bensound.com

    • 23 min
    EP 387 | Conducting effective and productive market research

    EP 387 | Conducting effective and productive market research

    One of the best ways to get an idea of what your audience needs is to ask! When it comes to market research, you have to know what you’re getting into. Know who you are asking and what you’re asking. Market research will give you great insight into many parts of your business, but it's important to be intentional in your market research so that it's actually helpful.

    So how do you do this in a way that is helpful to your business? This episode of the 6-Figure Secrets Podcast is all about how to make sure the market research you are doing is effective and productive. 

    TAKEAWAYS:
    Know who you are talking to. More likely, if you survey people who only consume your free stuff versus people who are members or purchase your offers, you won’t get effective feedback. Survey your paying clients often. They are your absolute ideal clients and they will help you shape your offer(s), next move(s), and content. Protect your mind. When you do market research, you will get negative feedback and people who don’t like your ideas. Come into market research in a place of disconnect. Look at market research when you’re in a good space. If you can’t do it,  hire someone to do it for you.Don’t talk about the money, yet. If you ever ask your audience for feedback on how much you should charge for an offer or program, they will always suggest low. What I have found with the pricing of my different offers, is the people who pay more, show up more. RESOURCES:

    Check out the blog post that goes along with this episode for additional resources

    Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

    CONNECT WITH ALLISON:

    Follow Allison on Instagram

    DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

    If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

    Music courtesy of www.bensound.com

    • 15 min
    EP 386 | Building a business that runs without you featuring Jackie Ellis

    EP 386 | Building a business that runs without you featuring Jackie Ellis

    Jackie Ellis is a Digital Marketing Strategist who helps busy online entrepreneurs grow profitable, joyful businesses through killer copywriting and marketing. As the owner of an all-mom digital marketing agency, she’s committed to helping female entrepreneurs get seen (and make more money) online.

    Jackie has been featured on The Art of Paid Traffic with Rick Mulready, the Book Your Dream Clients Podcast, The Unstoppable Show, and Forbes. Her favorite topics are Facebook Ads, systems for service providers, and copywriting.

    Her mission is to help you make marketing easier so you can spend more time doing the things you love in your business. Jackie loves salted caramel (anything), traveling, fitness, weekend trips with the family, and country music. She lives in Washington with her husband, two daughters, and two of the sweetest little pups ever.

    TAKEAWAYS:
    Know what you want your life and business to look like. Jackie uses a great analogy about how she thought business was like a puzzle and she just had to find the missing piece. But really it’s more like a rubix cube. It’s always evolving and changing.Have systems and trainings in place. Jackie likes to have systems in place that help her business run without constantly needing her. She also has a team that helps, but even her team has systems and trainings set up so anyone could come in and know exactly what needs to be done to keep the business running.Set boundaries in your business. If you have business hours, don’t answer people outside of those hours. Jackie first thought she couldn’t grow her business without going outside these types of boundaries, but then realized she couldn’t grow unless she set boundaries. RESOURCES:

    Visit the blog post that goes along with this episode for more resources

    Hang out with Jackie over on Instagram

    Listen to Jackie’s podcast, So Worth It

    Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

    CONNECT WITH ALLISON:

    Follow Allison on Instagram

    DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

    If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

    Music courtesy of www.bensound.com

    • 22 min
    EP 385 | How do I get more sales through my email funnel? [Ask Me Anything Series]

    EP 385 | How do I get more sales through my email funnel? [Ask Me Anything Series]

    Welcome to this episode inside of our Ask Me Anything Series on the 6-Figure Secrets Podcast!

    Today, I’m sharing a question submitted by one of our Funnel of the Month Club members, Tracy Hoth.

    Tracy has a program called the ​Organized Coach Academy and she helps entrepreneurs develop organizational skills by helping them establish their business foundations.

    Tracy has had her funnel running for two weeks now and is curious to know what her next steps are to optimize it for sales.

    Tracy asked: 
    What is your thought process when analyzing an email pitch sequence to try to improve it?What are practical things you've done that have improved your emails?In this episode, I’ll share 5 things that I want Tracy to look at in her email funnel to help her start seeing those sales rolling in on autopilot! 

    RESOURCES:

    Check out the blog post that goes along with this episode for additional resources

    Join the Funnel of the Month Club! 

    CONNECT WITH ALLISON:

    Follow Allison on Instagram

    DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

    If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

    Music courtesy of www.bensound.com

    • 11 min
    EP 384 | Long-term strategic collaboration featuring Linda Sidhu

    EP 384 | Long-term strategic collaboration featuring Linda Sidhu

    Linda Sidhu is a lead generation strategist, magic matchmaker, and expert in creating compelling personality quizzes that attract numerous new subscribers. Leveraging her experience in pharmaceutical sales, she translated her success in face-to-face interactions into a highly effective personality quiz framework.  

    Recognized by Forbes, her insights shine on notable platforms like Cubicle to CEO and The Systems Saved Me Podcast, enhancing business growth through personalized strategies. 

    Linda's passion for list-building, community growth, and meaningful connections propels entrepreneurial success for all those in her orbit.

    TAKEAWAYS:
    Know your audience to know who to collaborate with. If you know who your ideal client is, you can find others who have a similar audience but who are doing something different.Focus on long-term relationships versus short-term relationships. For example, if you are thinking about interviewing on a podcast, think beyond how that interview will benefit the audience and how establishing that connection with the podcast host can be a long-term relationship in and outside of business.Ask yourself how people can experience you. There are three ways: clients, mentors, and peers. RESOURCES:

    Visit the blog post that goes along with this episode for more resources

    Join Linda’s Facebook Group, Super Connected

    Take Linda's quiz, What's your Visibility It Factor?

    Hang out with Linda on Instagram

    Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

    CONNECT WITH ALLISON:

    Follow Allison on Instagram

    DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

    If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

    Music courtesy of www.bensound.com

    • 23 min
    EP 383 | Non-email automations

    EP 383 | Non-email automations

    What’s something that you’re doing that pulls a ton of your time? Can you systemize it? Can you automate it?

    In order to answer your questions about what I automate in my business, I was challenged to think about my business and what automation systems I have outside of my automated emails.

    It is my goal that what I share in this episode will help you think of an automation that you are going to try in your business to buy back your time, make something easier for you, or make your communication more streamlined.  I find that hearing what other people do, even if it doesn’t directly apply to my business, gives me ideas and I can take that idea and run with it. So I hope that this episode can do that for you!

    TAKEAWAYS:
    Use Many Chat to automate or start DM conversations. Many Chat allows auto responses and links to be sent in real time so the conversion rate is higher. It also gives amazing market research and frees up my time by not making me feel like I have to be on Instagram all the time. Use a bundle auto responder. To be a part of my bundles, people must send in an application. What I was doing was a very timely process so I added Zapier to connect my Google Forms to my ConvertKit, and automate my process. This allowed for the application form to be filled out and then automatically put it in my email marketing software for me, which made a huge difference in gaining back time. Every single day I use Meta Ad. Yes, this is an investment, but it is producing sales and leads every single day. I can choose to lower ad spend or ramp it up, but it buys back time and produces sales, so it’s worth it to me!RESOURCES:

    Check out the blog post that goes along with this episode for additional resources

    Listen to the 3 email automations all coaches and experts need episode

    Listen to the Pinned posts and Many chat episode

    Listen to the My Meta Ads strategy episode

    Snag a seat in the Sell on Autopilot Masterclass, and learn how to use email marketing to sell while you sleep!

    CONNECT WITH ALLISON:

    Follow Allison on Instagram

    DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?

    If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business.

    Music courtesy of www.bensound.com

    • 22 min

Customer Reviews

5.0 out of 5
73 Ratings

73 Ratings

Linda Sidhu ,

The path to six-figure success simplified

Allison Hardy's "6 Figure Secrets" podcast is essential for any business owner looking to grow their online business. She offers smart, actionable strategies that simplify the path to six-figure success. As a busy mom, I find her clear, needle-moving tips both invaluable and relatable.

Penelope Jane Smith ,

Power-Packed Episodes!

Allison Hardy has really cracked the code on a business model that allows you to enroll more clients on autopilot! The insights, tools, and strategies that Allison and her guests share help massively shorten the learning curve for entrepreneurs who are looking to break through to 6-figures and beyond.

momstheglue ,

Easy to use tips!

Love this podcast!! A must- listen for any small biz owner!

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