578 episodes

Featured on Inc.com's list of 100 Podcasts That Will Make You Smarter, Better, and Wiser, MSNBC's Your Business, and on the Fit Small Business list of best small business podcasts, this show is designed to help small business owners, salespeople, and new entrepreneurs with the various aspects of business success. We have a great lineup of guests and topics scheduled. We’ll be talking about everything from sales to employee issues; from technology to social media; from work-life balance to exploring uncharted territory. The host, Diane Helbig's goal is to help you remove challenges so that you can realize your own success with your business. Be sure to subscribe to the iTunes channel or follow this podcast so you never miss an episode! Small business owners face challenges in a variety of areas throughout their ownership journey. For some the challenge is creating a sales strategy that brings results. For others dealing with employees can be very challenging. Growing pains come up at startup, growth, and exit. Marketing and branding are two topics that can be confusing for businessowners. Leadership and communication are also areas where leaders struggle. Finding answers, ideas, resources, and tools can make the journey easier. The guests who join Diane are experts in their fields. They provide actional expertise so the small business owner, leader, or salesperson can put those ideas into action. The host, Diane Helbig, has over 20 years of experience in business leadership and sales. She advises small business owners and trains professionals on leadership, selling, customer service, and time management. The podcast provides her with another way to get valuable information in front of businessowners, sales professionals, and business leaders. No matter what country you are in, from the United States to Canada to Australia to the European Union, the answers in each episode are valuable. Leaders in every industry can connect with the experts and learn from them. What’s your pain? Succession planning? Marketing? Business growth? Hiring? Legal and/or accounting issues? Family business challenges? Sales? Strategic planning? Dealing with employees? Creating structure and process? Networking successfully? Prospecting? Account management? Using discovery to grow? If it’s a business topic we have the guests who can help you. Many guests are bestselling authors and offer free resources or promotions on their products or services. Some of them have podcasts as well so you can tap into their guests as well. The guests have been curated from all over the world to bring you relevant, timely ideas you can implement immediately. Some evergreen topics include: podcasting, branding, marketing a small business, social media marketing, business systems, entrepreneurial dreams, leaving a legacy, team building, servant leadership, SEO, cashflow, emotional intelligence, cold outreach, cold calling, investing, ideal client, bottom line, sales development, adaptive leadership, feedback, workforce development, decision making, profit, goal setting, trust based selling, personal brand, mindset, scale small business, fear of selling, marketing strategies, LinkedIn, revenue generating, click funnels, lead generation, how to sell more, negotiation, digital marketing, small business tax, culture.

Accelerate Your Business Growth Diane Helbig

    • Business
    • 4.9 • 86 Ratings

Featured on Inc.com's list of 100 Podcasts That Will Make You Smarter, Better, and Wiser, MSNBC's Your Business, and on the Fit Small Business list of best small business podcasts, this show is designed to help small business owners, salespeople, and new entrepreneurs with the various aspects of business success. We have a great lineup of guests and topics scheduled. We’ll be talking about everything from sales to employee issues; from technology to social media; from work-life balance to exploring uncharted territory. The host, Diane Helbig's goal is to help you remove challenges so that you can realize your own success with your business. Be sure to subscribe to the iTunes channel or follow this podcast so you never miss an episode! Small business owners face challenges in a variety of areas throughout their ownership journey. For some the challenge is creating a sales strategy that brings results. For others dealing with employees can be very challenging. Growing pains come up at startup, growth, and exit. Marketing and branding are two topics that can be confusing for businessowners. Leadership and communication are also areas where leaders struggle. Finding answers, ideas, resources, and tools can make the journey easier. The guests who join Diane are experts in their fields. They provide actional expertise so the small business owner, leader, or salesperson can put those ideas into action. The host, Diane Helbig, has over 20 years of experience in business leadership and sales. She advises small business owners and trains professionals on leadership, selling, customer service, and time management. The podcast provides her with another way to get valuable information in front of businessowners, sales professionals, and business leaders. No matter what country you are in, from the United States to Canada to Australia to the European Union, the answers in each episode are valuable. Leaders in every industry can connect with the experts and learn from them. What’s your pain? Succession planning? Marketing? Business growth? Hiring? Legal and/or accounting issues? Family business challenges? Sales? Strategic planning? Dealing with employees? Creating structure and process? Networking successfully? Prospecting? Account management? Using discovery to grow? If it’s a business topic we have the guests who can help you. Many guests are bestselling authors and offer free resources or promotions on their products or services. Some of them have podcasts as well so you can tap into their guests as well. The guests have been curated from all over the world to bring you relevant, timely ideas you can implement immediately. Some evergreen topics include: podcasting, branding, marketing a small business, social media marketing, business systems, entrepreneurial dreams, leaving a legacy, team building, servant leadership, SEO, cashflow, emotional intelligence, cold outreach, cold calling, investing, ideal client, bottom line, sales development, adaptive leadership, feedback, workforce development, decision making, profit, goal setting, trust based selling, personal brand, mindset, scale small business, fear of selling, marketing strategies, LinkedIn, revenue generating, click funnels, lead generation, how to sell more, negotiation, digital marketing, small business tax, culture.

    Leveraging Podcasting for Business Growth

    Leveraging Podcasting for Business Growth

    Welcome to another episode of "Accelerate Your Business Growth." In this episode, we are joined by Jason Cercone as he shares valuable insights about podcasting. Jason discusses the benefits of a seasonal podcast production schedule over a weekly one, the importance of maximizing content repurposing, and the use of AI programs to streamline podcast production. He also provides advice on overcoming the fear of starting a podcast and emphasizes the networking opportunities available through podcasting.
    Jason Cercone is the Founder & CEO of Bombtrack Media and focuses on helping busy professionals leverage podcasting in a strategic, dynamic way. By emphasizing a seasonal format and maximizing content repurposing, creators save time, stay engaged with their creation efforts, and produce content that impacts listeners on multiple levels.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Embracing AI in Content Creation: "So my word of advice is absolutely lean into the AI technology that's available to you because this is the way we're going in the world. We don't want to resist it. We want to use it where we can, but don't use it as the primary thing that you post."— Jason Cercone 00:08:14
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    • 24 min
    Online Community Building

    Online Community Building

    Welcome back to another episode of "Accelerate Your Business Growth," where we explore the crucial elements of building and expanding your business. I'm your host, Diane Helbig, and today we're diving into the world of online communities with the expertise of Deb Schell.
    In this episode, Deb unpacks the complexities of fostering a thriving online community, and reveals why not every business may need one. With the distinction between solving a problem and merely providing a service, Deb zeroes in on the critical role of a strategically formed core group and how beginning with a structured timeframe like a 90-day program can set you on the path to success.
    We tackle the realities of member retention, building those vital connections, and the significance of empathy in both virtual and face-to-face environments. Get ready to learn how community building is an investment of time, effort, and money, and discover the tools and strategies you need to ensure your efforts are aligned with your business goals. Whether you're a new online community builder or looking to strengthen your existing groups, prepare to be equipped with the knowledge and insights necessary to create intentional and supportive communities for your business.
    Deb Schell is a global entrepreneur, guiding 60+ businesses in online community building. She excels in discovery, strategy, and implementation, simplifying user and backend experiences. Deb's new book, Creator to Community Builder, is based on client case studies, community examples, and interviews; this book provides new community builders with stories, strategies, worksheets, templates, and checklists that help them take action to launch sooner.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    The Challenges of Solo Entrepreneurship in Membership Models: "Most of the people that have these programs, they have a team of people, and they're not just one person doing it. And so a lot of times, I've really found that, you know, yeah, you can do it as a solo entrepreneur or as, like, an entrepreneur with a virtual assistant. But you need to have a different strategy and a different approach than somebody who has a team and who has a big budget."
    — Deb Schell 00:21:52
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    • 35 min
    How To Retain Great Talent

    How To Retain Great Talent

    Welcome to another impactful episode of "Accelerate Your Business Growth," I'm your host Diane Helbig. Today, we're diving into an enlightening conversation with Gabe DeRita, a former sales professional turned leadership coach, whose own journey of self-discovery led to profound insights on how to nurture and retain talent within organizations.
    Gabe shares his philosophy on the importance of cultivating internal talent, the substantial hidden costs associated with onboarding new hires, and why trust and opportunity are the linchpins of employee retention, particularly for high-potential individuals. We'll explore the critical role of personal relationships in creating engagement, and why understanding what truly motivates team members is often the overlooked ingredient in fostering meaningful contributions at work.
    Five years ago, Gabe had a successful sales career he thought he wanted, but inside, he was troubled and unhappy. So… he quit his job and embarked on a bike trip around the world, seeking greater purpose. During that time, he discovered a calling in coaching and leadership development. Today, Gabe has trained hundreds of employees across many industries, including leaders from startups to Fortune 500s, on how to build better relationships in the workplace. Be sure to connect with Gabe for a discovery conversation.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Effective Leadership Communication: "If we're not willing to see the places where we're missing, like, actual contact with another person's experience or priorities, and we're just moving forward without clarifying those assumptions or checking for shared understanding, that's where we lose people as a leader."
    — Gabe DeRita 00:22:56
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    • 34 min
    Achieving ROI with Digital Marketing

    Achieving ROI with Digital Marketing

    Welcome to another episode of "Accelerate Your Business Growth"! In today's episode, our host Diane Helbig sits down with Chris Rodriguez, a seasoned marketing veteran with over 20 years of experience. They delve deep into the realm of digital marketing, discussing the most impactful channels, personalized approaches, the importance of ROI, and the tactics that work best for organic marketing. Chris provides valuable insights into leveraging digital marketing for business growth, making this episode a must-listen for entrepreneurs and marketers alike. Let's dive in and accelerate our knowledge of digital marketing with Chris Rodriguez!
    Chris Rodriguez is a 20-year marketing veteran with a passion for driving growth & tangible results for brands and entrepreneurs. He has worked with over 30 startups across all tiers of funding & sizes, generating brand awareness, web traffic, signups, downloads, and most importantly customers & revenue. He now runs iExcel.co, a B2B SaaS-focused demand generation & marketing operations agency based out of the greater Washington DC area.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Personalization in Marketing: "a Venn diagram overlap of demographic information plus interest information is usually a great start to personalizing something for me.”
    — Chris Rodriguez 00:09:20
    Personalization in Digital Advertising: "Other people are not seeing that sneaker or that item as as you are. So there are different ways to to approach this concept of personalization, but I just think very segmented, very specific to you. And if you're thinking this way in your in your efforts, you will simply get a higher ROI."
    — Chris Rodriguez 00:11:32
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    • 25 min
    Purpose to Profit

    Purpose to Profit

    Welcome back to another insightful episode of "Accelerate Your Business Growth," the show dedicated to providing actionable wisdom for entrepreneurs looking to supercharge their ventures. Today, our host, Diane Helbig, welcomes a very special guest, Erin Andrea Craske.
    In this episode, Erin delves into the perils businesses face when they lack a coherent strategy, from squandering resources to the chaos of running without direction. We unpack how a focused strategy serves as a guiding light, bringing cohesion to your goals, tactics, and overarching business journey.
    We also touch upon the vital role of having a clear purpose and contribution in your business, not just for your bottom line but for mental well-being and brand reputation. For anyone eager to sidestep common marketing blunders and foster a profitable mindset, Erin provides indispensable advice drawn from her book "From Purpose to Profit," which our listeners can find at a generous discount.
    Erin Andrea Craske is an award-winning strategist with a 20-year career in the industry, rising to Global Head of Consumer Brands. Her expertise extends to strategic development, profitability, leadership, and communication. Armed with 16 years of successful leadership and coaching experience, she has emerged as an ICF-certified executive transformation coach. She empowers conscious business rebels to achieve success on their terms and build a profitable business while amplifying a ripple effect of goodness. For freebies, discounts, and coaching sessions visit this link.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Mental Health Benefits of Purpose and Contribution: "I don't believe people realize that having either purpose or contribution or both is actually massively beneficial for your mental health. Because it improves your resilience. It improves your stamina."
    — Erin Andrea Craske 00:26:10
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 34 min
    Boosting Business Profit

    Boosting Business Profit

    Welcome to "Accelerate Your Business Growth!" In this episode, our host Diane Helbig is joined by the CEO of Infinite Profit Consulting, Marcia Riner. They delve into the importance of focusing on profit rather than just revenue, and the often overlooked strategies and tactics that can drastically impact a company's bottom line. Marcia shares her insights on topics like effective marketing, pricing products and services, and the critical role of strategic focus in boosting business profit. Listeners will benefit from practical tips and valuable resources provided by Marcia to help them navigate these crucial aspects of business growth. Tune in to gain actionable advice and insight from these two business experts! Visit Boosting Profit to access a free download.
    Marcia Riner is the CEO of Infinite Profit Consulting, a speaker, author, podcast host, and powerful visionary. Business owners come to her when they are looking to dramatically increase their revenue, take home more profit, and grow the value of their business. She has proven growth and revenue strategies with step-by-step success models that she guides her clients through to get results fast. She is the author of Boosting Business Profit.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Pricing Strategy Wisdom: "But if you can't be the lowest, then why not be the highest? And if you're the highest, how do you value your offer to the client where they think it's on sale? You are meeting an important need. You are adding tremendous value, and you're making it super easy for your buyer to say, yeah."
    — Marcia Riner 00:09:35
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 27 min

Customer Reviews

4.9 out of 5
86 Ratings

86 Ratings

D Triathlete ,

Packed & Insightful

Diane offers invaluable insights and practical advice for small business owners and entrepreneurs. Subscribe and discover actionable strategies to tackle everyday challenges.

sniehaus ,

Valuable Takeaways in Each Episode

Diane’s insightful commentary and practical advice make it a compelling listen, offering valuable takeaways for entrepreneurs looking to propel their businesses forward in the ever-evolving landscape of innovation.

PeteSteg ,

The place to go for small business owners to level up

I get so much value from Diane’s interviews. The guests are well-curated for business owners like me. This podcast serves up a wide variety of insights on the topics that matter to me and my business. Lots of growth “value bombs” here! If you’re a small business owner or want to be one, this is the place for you to up your game.

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