Andy's Podcast

Andy Mewborn
Andy's Podcast

Welcome to Andy's Pod - the sphere where visionaries and crafters converge to dissect the art and science of distribution. Venture with Andy into the minds of groundbreaking founders and creators who've mastered the essence of captivating audiences and scaling success. Here, we unravel the strategies that transform mere ideas into market dominators. Subscribe and step into a realm where every narrative is a lesson in marketing finesse, every discussion a roadmap to scaling ventures. Say goodbye to traditional sales pitches, and hello to insightful dialogues that empower you to Distribute your vision effectively.

  1. How Saying NO to Customers Led to Record Growth | Kyle Norton, Owner.com CRO

    MAY 13

    How Saying NO to Customers Led to Record Growth | Kyle Norton, Owner.com CRO

    In this episode, we dive deep into the world of sales leadership and strategy with our special guest, a seasoned CRO who transitioned from owning an MMA studio to leading revenue teams in the SaaS industry. Discover the key differences between a VP of Sales and a CRO, and learn how to think holistically about your business to generate enterprise value. Timestamps:00:00 - Introduction: The CRO Mindset00:10 - The Importance of Thinking Beyond the Close-Won Number00:30 - Setting Up a Professional Home Studio01:15 - Transitioning from MMA to SaaS04:03 - The Challenges of Running a Small Business06:31 - Training and Physical Challenges08:41 - The Ironman Challenge and Long-Term Goals10:14 - The Leaky Bucket Fix: Letting Go of Half the Sales Team14:09 - Communicating Bold Decisions to the Board19:49 - Decision-Making in Sales Leadership22:17 - The Importance of Trust and Transparency25:28 - Balancing Short-Term and Long-Term Goals28:04 - Running Towards Bad News32:32 - The Power of Mindset in Sales33:48 - Tony Robbins' Influence on Sales Leadership38:27 - Visualization and Mindfulness in Sales39:09 - Building a Go-To-Market Strategy for SMBs43:06 - Winning Your First Customers 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    58 min
  2. Outreach.io Founder: How I'd Build a $1B Company Today (It's Not What You Think)

    APR 30

    Outreach.io Founder: How I'd Build a $1B Company Today (It's Not What You Think)

    In this episode, we sit down with Manny Medina, the visionary founder behind Outreach, to discuss the future of AI, the evolution of hiring strategies, and the journey of building a unicorn company. Whether you're an aspiring entrepreneur, a seasoned founder, or just curious about the future of AI and business, this episode is packed with valuable insights and actionable advice. Timestamps:00:00 - Introduction00:41 - The never-ending question about AI SDRs01:12 - Philosophical differences from Outreach to Pay02:17 - Transitioning from CEO to Chairman03:09 - The importance of company culture and AI disruption04:30 - Building a small, high-leverage company05:45 - Hiring strategies and the value of A+ generalists08:05 - The CEO's role in owning marketing09:00 - The importance of distribution and brand11:10 - Decision-making processes and focusing on the future13:35 - The changing landscape of hiring and remote work16:03 - The role of execution and customer perception18:22 - Finding your minimum viable audience20:35 - The importance of having a unique point of view23:21 - The journey of building Pay and the challenges faced25:45 - The inevitability of AI advancements28:13 - Developing a unique insight and point of view31:00 - The importance of community and content in go-to-market strategies34:46 - The role of cold prospecting and personal passion 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    55 min
  3. The Easiest Way to Find High-Intent Buyers in 2025 [Signal-Based Selling Tutorial]

    MAR 3

    The Easiest Way to Find High-Intent Buyers in 2025 [Signal-Based Selling Tutorial]

    In this episode, we dive deep into the world of signal-based selling and how it’s revolutionizing the sales landscape. Join us as we discuss the evolution of signal-based selling, the top signals you should be tracking, and how AI and automation are transforming the way we approach sales and marketing. Key Topics Covered:- The evolution of signal-based selling: From manual tracking to AI and automation.- The top signals that 80% of people should be measuring but aren’t.- How companies like Common Room, Pocus, ZoomInfo, and Apollo are leading the way in signal-based platforms.- The future of sales: Will AI and automation reduce the need for SDRs?- Real-world examples of how companies are using signals to drive sales.- The importance of creativity and technical skills in modern sales roles. 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders.

    48 min
  4. Apollo.io COO: 'AI SDRs Will Fail Without This One Thing'

    JAN 2

    Apollo.io COO: 'AI SDRs Will Fail Without This One Thing'

    In this insightful podcast interview, I sit down with Matt Curl, the COO of Apollo, to discuss the future of AI-powered sales, how cold emails are evolving, and why data-driven go-to-market (GTM) strategies matter more than ever. Matt draws on his experience at Apollo (a leading sales engagement and data platform) to share unique perspectives on PLG (product-led growth), the challenges of AISDRs, and the importance of RevOps in B2B SaaS. You’ll learn how AI-driven personalization can backfire, why focusing on the right signals in your target market dramatically boosts reply rates, and how creative testing in cold emails resembles running meta ads. We also dive into the power of intent data, the nuances of domain reputation, and how founders can navigate “shiny object syndrome” while scaling. Whether you’re a sales rep looking for cutting-edge tactics, a founder exploring PLG strategies, or a RevOps professional seeking the perfect tech stack, this conversation is packed with actionable takeaways and real-world insights. Tune in to hear how Apollo continues to innovate, the role of data in cold email success, and why customer obsession should guide product decisions. Timestamps0:00 – Introduction & Technical Glitches1:30 – Matt’s Musical Background & How Music Builds Discipline2:30 – The Rise of AI SDRs & What It Means for Sales Teams5:00 – Personalization vs. Scale & The Looming Spam Filter Problem9:00 – Why the Best Cold Email Tactics Resemble Ad Creative Testing14:00 – Finding High-Value Signals & The Role of RevOps19:30 – Unlocking Intent Data & Why Customers Drive Product Roadmaps24:00 – Clay vs. Apollo & The Importance of Ease-of-Use in Sales Tools28:00 – SMB vs. Enterprise: When to Move Up-Market31:00 – GTM Is Part of Your Product: The Future of End-to-End Sales Tech35:00 – Final Thoughts & Parting Words 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    36 min
  5. How Novatic Successfully Integrated PLG Without Ditching Their Sales Team

    12/09/2024

    How Novatic Successfully Integrated PLG Without Ditching Their Sales Team

    In this episode of Andy's Pod, we dive deep into the world of Product-Led Growth (PLG) with Natalie from Novatic. If you're skeptical about the "PLG or Die" mantra in B2B software, this episode is a must-listen! Natalie shares how Novatic integrated PLG into their existing sales-led strategy without laying off their sales team or making false promises. Key Takeaways:- The role of PLG as a lead generation channel and word-of-mouth driver.- Practical strategies that doubled their lead channels while keeping the sales team thriving.- Insights into organizing user conferences and live events.- The importance of word-of-mouth and influencer marketing in a crowded SaaS market.- How to effectively use Reddit and other unconventional channels for lead generation.- The significance of testing and iterating before fully launching a PLG motion. 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    44 min
  6. How to Turn Podcast Listeners into High-Paying Clients: Jonathan Goodman's Proven System

    12/06/2024

    How to Turn Podcast Listeners into High-Paying Clients: Jonathan Goodman's Proven System

    In this episode, we dive deep into the strategies that can transform your podcast listeners into high-paying clients. Our guest, Jonathan Goodman, shares his proven system that has helped him build a coaching empire and generate millions in revenue. If you're tired of chasing likes and want to learn how to create meaningful, revenue-generating conversations, this episode is for you! What You'll Learn:- The common mistakes people make when promoting their podcast on social media.- Why social media fame can be a trap and what actually matters for business growth.- Jonathan's exact systems that generate hundreds of high-ticket sales conversations daily.- How to use Instagram stories to drive engagement and start consultative sales conversations.- The importance of nurturing your audience and building a book of business.- How to leverage podcast content to support and grow your coaching business. 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    41 min
  7. Blending Wellness and Technology: Robbie Bent’s Othership Journey

    12/04/2024

    Blending Wellness and Technology: Robbie Bent’s Othership Journey

    In this episode, we dive into the incredible journey of Robby Bent, the founder of Othership, a wellness brand that started with a simple ice bath in his backyard and has now grown into a thriving business with physical spaces and a popular breathwork app. 🌟 Robby shares his personal story, from being an early investor in Ethereum to overcoming drug addiction and finding his passion in wellness. We discuss the challenges he faced while building Othership, including running out of money and navigating the complexities of opening physical locations in Toronto and New York. 🏙️ We also explore Robby's unique experiences, such as spending eight days in complete darkness in a cave, and how these moments of introspection have shaped his approach to life and business. 🕯️ Join us as we uncover the secrets behind Othership's success, the impact of technology on human connection, and the future of wellness in the digital age. Don't miss this inspiring conversation with Robby Bent! 🎧 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    52 min
  8. Scaling Success: Brian Malkerson on Building a Multi-Product Sales Team at Attentive

    11/28/2024

    Scaling Success: Brian Malkerson on Building a Multi-Product Sales Team at Attentive

    In this episode, we sit down with Brian Malkerson, also known as Malky, the Chief Revenue Officer at Attentive, the SMS marketing platform revolutionizing how brands connect with customers. Brian has led Attentive's revenue team through massive growth, scaling to over 8,000 brands and powering billions of messages annually. Join us as we dive into Brian's journey from being the first salesperson at Attentive to becoming the CRO. We explore the intricacies of product-led growth, building high-performing revenue teams, and why Brian believes SMS is the future of e-commerce. Key Topics Discussed:- The challenges and strategies of transitioning to a multi-product company- The importance of focusing on a specific vertical for initial growth- Effective sales cycles and the importance of understanding customer pain points- The role of discovery in a multi-product sales approach- The impact of incentivizing sales teams and the debate on separate teams for different products 🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training 📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn 📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: andy@distribute.so 🤝 Production Partner: https://bio.link/ytorbit 🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders. 🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

    49 min

About

Welcome to Andy's Pod - the sphere where visionaries and crafters converge to dissect the art and science of distribution. Venture with Andy into the minds of groundbreaking founders and creators who've mastered the essence of captivating audiences and scaling success. Here, we unravel the strategies that transform mere ideas into market dominators. Subscribe and step into a realm where every narrative is a lesson in marketing finesse, every discussion a roadmap to scaling ventures. Say goodbye to traditional sales pitches, and hello to insightful dialogues that empower you to Distribute your vision effectively.

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