300 episodes

Discover the latest app marketing and app store optimization strategies that are working today. Learn from the top mobile app creators in the space as they share tips and tricks on how they built their app business. Topics range from mobile app marketing to mobile app/game development to mobile services.
If you want to succeed in the mobile space, this podcast delivers invaluable lessons from successful mobile app entrepreneurs.

App Masters with Steve P. Young Steve Young

    • Technology
    • 4.7, 118 Ratings

Discover the latest app marketing and app store optimization strategies that are working today. Learn from the top mobile app creators in the space as they share tips and tricks on how they built their app business. Topics range from mobile app marketing to mobile app/game development to mobile services.
If you want to succeed in the mobile space, this podcast delivers invaluable lessons from successful mobile app entrepreneurs.

    App Store Optimization When You Do NOT Have Downloads

    App Store Optimization When You Do NOT Have Downloads

    In this video, you will discover How to do App Store Optimization When You Do NOT Have Downloads.

    • 9 min
    778: All About Mobile App Acquisitions with Steve Wade

    778: All About Mobile App Acquisitions with Steve Wade

    Coming up, we are going to talk all about acquisitions. You are going to discover, what acquirers look for in gaming acquisitions, how to prepare your company for the buyer and what factors cause a deal to get derailed.



    Steve Wade is the Managing Director, Media & Entertainment at Atlas Technology Group LLC.

    • 36 min
    How Do You Know If You Are Doing App Store Optimization (ASO) Right?

    How Do You Know If You Are Doing App Store Optimization (ASO) Right?

    Here's how you can tell if your ASO strategy is a good one.

    Below is a snippet of a webinar that we did with AppFollow where we brought experts from all the top ASO tools to share knowledge and answer all your burning app store optimization questions.



    In this video, you will discover...

    - How do you know if you are doing ASO right or wrong?

    - Does Google "read" the text of icons or screenshots?

    • 6 min
    App Preview Videos: Do They Lead to More Downloads?

    App Preview Videos: Do They Lead to More Downloads?

    Are App Preview Videos effective?

    Below is a snippet of a webinar that we did with AppFollow where we brought experts from all the top ASO tools to share knowledge and answer all your burning app store optimization questions.



    In this video, you will discover...

    - How Apple Search Ads affect ASO?

    - Do App Preview Videos lead to more app downloads?

    • 6 min
    The Most Important App Store Optimization Factors in 2020

    The Most Important App Store Optimization Factors in 2020

    Discover the most important factors in getting high keyword rankings.



    Below is a snippet of a webinar that we did with AppFollow where we brought experts from all the top ASO tools to share knowledge and answer all your burning app store optimization questions.



    In this video, you will discover...

    - What is the ASO ranking criteria?

    - What is the impact of keyword optimization?

    - The most important factors for ASO

    - How important is keyword density?

    • 13 min
    777: What Games Have The Most Potential with Joel Julkunen

    777: What Games Have The Most Potential with Joel Julkunen

    Coming up today's guest is the Co-Founder and Head of Game Analysis at GameRefinery, a company specialized in predictive and prescriptive analytics in the mobile game industry. This episode is all about mobile games where you will discover which games have the most potential, what are the hottest monetization trends (spoiler alert it's Battle Pass) and what features bring your games' most value in different markets.



    Joel Julkunen is the Head of Game Analysis, Co-Founder at GameRefinery.

    • 51 min

Customer Reviews

4.7 out of 5
118 Ratings

118 Ratings

wreksh0p ,

Solid content!

Love Steve’s scientific approach to app marketing. He’s constantly testing strategies and sharing the results.

Chris Keller ,

Steve is a pro in app business dev

I found Steve and after listening to hundreds of episodes and being part of his app masters academy group I feel like we are friends and he and his community have helped me more than any other learning resource. It has been powerful. Thanks Steve. Come to Utah and I’ll take you to dinner. :-)

Clarisse Gomez ,

Awesome Podcast!!!

Steve, host of the App Masters podcast, highlights all aspects of apps, growth and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

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