NWFA Real Answers

National Wood Flooring Association
  • 4.8 (12)
  • MANAGEMENT
  • UPDATED WEEKLY
NWFA Real Answers

The NWFA's "Real Answers" podcast series features NWFA President & CEO, Michael Martin and Chris Zizza, founder of C&R Flooring, Inc., and past Chairman of the Board of the NWFA.

  1. OCT 7

    Boosting Your Flooring Business: Digital Marketing, Customer Reviews, and Getting Noticed with Steve Haren

    Chris Zizza and Michael Martin chat with Steve Haren, Vice President of Strategic Initiatives at Ring Ring Marketing. Steve shares valuable insights on how to effectively run your hardwood flooring business in today’s digital age. Learn why digital marketing is crucial, how to get your business discovered by consumers, and why relying solely on referrals isn’t enough. Plus, they discuss the power of business reviews and the importance of responding to customer feedback.4oYou said:description ...

    31 min

  2. OCT 1

    Building a Stronger Network: Simple Marketing Strategies for Your Wood Flooring Business with Chris Ruzicka

    In this episode of the Real Answers Podcast, Chris Zizza and Michael Martin sit down with Chris Ruzicka, Director of Business Development at Carmody MacDonald P.C., a renowned St. Louis-based law firm. They dive into the essentials of creating a straightforward marketing plan and share practical tips on building a robust network for your wood flooring business. Whether you’re a seasoned pro or just starting out, this conversation is packed with insights to help you strengthen your business an...

    17 min

  3. SEP 24

    Overcoming the Fear of Technology with Chris Friest from Floorzap

    Michael Martin and Chris Zizza sit down with Chris Friest, Director of Client Relations at Floorzap, a sponsor of the NWFA Leadership Development Summit. In this episode, they discuss how Floorzap helps small businesses streamline their operations and how the fear of adopting new technology can hold companies back. They also explore the value of attending the upcoming Leadership Summit to gain practical tools for business growth.

    14 min

  4. SEP 18

    Avoiding Small Business Mistakes and Giving Back with Caleb Unruh of RW Supply + Design

    In this episode, Michael Martin and Chris Zizza are joined by Caleb Unruh, Director of Marketing at RW Supply + Design, a sponsor of the NWFA Leadership Development Summit. Caleb shares insights into the company’s mission, its commitment to giving back to the community, and strategies for avoiding common small business mistakes. They also discuss the importance of attending the upcoming NWFA Leadership Development Summit in October, and how it can help wood flooring professionals grow their b...

    18 min

  5. SEP 9

    Building a Blueprint for Success: Business Planning and Organizational Structure

    In this episode, Michael Martin and Chris Zizza welcome Thomas Meyer from SCORE.org. Meyer provides a sneak peek into the essential strategies and tools he will be sharing at the NWFA Small Business Summit this October. Tune in as he breaks down the importance of having an organizational chart, crafting a business plan, and how often it should be updated to keep your company on track. Meyer also shares his insights on how to create a simple, effective one-page business plan and structure your...

    16 min

  6. AUG 27

    Outpacing the Competition: Growth and Financial Mastery for Wood Flooring Businesses

    Michael and Chris sit down with Lynette Watson from the Small Business Development Center (SBDC) to dive deep into the financial strategies and key skills that can make or break your wood flooring business. Lynette shares her expert insights on avoiding costly financial mistakes, the importance of reading and understanding financial balance sheets, and how effective coaching and counseling can help you operate more efficiently and sustainably. Whether you're looking to streamline your operati...

    26 min

  7. AUG 20

    Small Business Administration Basics and the NWFA Small Business Workshop this October

    Join Michael Martin and Chris Zizza as they chat with Thomas Yochim, Deputy District Director of the U.S. Small Business Administration. In this episode, they dive into essential topics like securing loans, accessing resources for starting and growing a business, the ins and outs of selling a business, and crafting a solid business plan. They also explore how the SBA supports small businesses and what to expect at this October's NWFA Small Business Workshop.

    26 min

  8. AUG 12

    NWFA Leadership Summit - Increasing Your Profitability in 2024 and Beyond

    Join Michael Martin, President/CEO of NWFA, and Chris Zizza, owner of C&R Flooring, as they talk with Doug Howard of Growth Team Strategies to discuss key strategies for growing your wood flooring business in 2024 and 2025. In this episode, they dive into practical tips for success and emphasize the importance of attending this October's NWFA Small Business Workshop in Saint Louis, MO. Whether you're a seasoned professional or just starting out, this conversation will equip you with the i...

    40 min
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Ratings & Reviews

4.8
out of 5
12 Ratings

About

The NWFA's "Real Answers" podcast series features NWFA President & CEO, Michael Martin and Chris Zizza, founder of C&R Flooring, Inc., and past Chairman of the Board of the NWFA.

Information

  • Creator
    National Wood Flooring Association
  • Years Active
    2019 - 2024
  • Episodes
    109
  • Rating
    Clean
  • Copyright
    © 2024 NWFA Real Answers
  • Show Website
    NWFA Real Answers

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