The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders

Bill Caskey
  • 4.9 (25)
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  • UPDATED WEEKLY
The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders

Welcome to The Bill Caskey Podcast, the show for company leaders, sales managers, and salespeople who are looking to take their sales game to the next level. Join your host Bill Caskey, renowned sales coach and strategist, as he shares modern sales strategies and leadership tips that will help you grow your sales team and increase revenue for your business.Each week, Bill brings a variety of guest experts and shares real coaching scenarios from his work with sales teams, providing valuable insights and actionable advice that will help you build your skills and think differently about the profession of selling.Whether you're a seasoned sales professional or just starting out in your sales career, The Bill Caskey Podcast has something for you. So, join us every week as we explore the latest trends, techniques, and strategies for driving sales growth and success.To learn more about Bill Caskey and his work, visit www.billcaskey.com or follow him on LinkedIn at https://www.linkedin.com/in/billcaskey/.

  1. 2 DAYS AGO

    Your First 3 Moves in 2025

    In this forward-looking episode, Bill Caskey shares three essential strategies to enhance your business outcomes in 2025. He emphasizes the importance of authentic communication in an AI-dominated landscape while drawing from his book "12 Bold Moves." The key strategies include: developing a clear A-to-B roadmap to guide customers from their pain points to desired outcomes, leveraging customer success stories through video testimonials, and implementing pre-call videos to establish credibilit...

    8 min

  2. NOV 21

    Stop Leaving Money on the Table: 3 Profit Amplifiers for Sales Teams

    In this episode, Bill Caskey reveals three powerful strategies to increase sales profitability without increasing workload. These profit amplifiers help sales professionals and business leaders leverage their existing assets more effectively.Key Points:Creating and following a 30-day action plan focused on key revenue-generating activitiesDesigning and implementing a visual sales process to double close ratesTurning untapped expertise into revenue-generating contentActionable Tips:Spend 4 hou...

    16 min

  3. NOV 6

    Video, AI, and Beyond: Upgrading Your Sales Team's Toolkit

    Are your sales team's skills stuck in the past? In this episode, Bill reveals four critical modern sales capabilities that many teams are missing out on. He breaks down why video production, digital writing/social selling, digital assets for the buyer journey, and AI implementation are no longer optional skills - they're essential for sales success in today's market. Learn practical frameworks for developing these abilities within your team and discover how these modern tools can significantl...

    10 min

  4. OCT 31

    The $15M Growth Blueprint Your Sales Team Needs

    In this episode, Bill shares three powerful strategies that helped one of his client companies double their revenue from $15M to $30M. Bill breaks down the importance of map building (both company-wide and individual), message refinement, and conversion rate optimization. He explains why great plans should focus on inputs rather than outputs, how to craft messages that truly resonate with prospects, and why most companies are settling for conversion rates far below their potential. Whether yo...

    13 min

  5. OCT 23

    From Playing Small to Living Large

    In this episode, Bill shares his personal insights on why many of us "play small" despite having massive potential. Bill opens up about his own struggles with imposter syndrome and reveals five practical strategies to break free from self-imposed limitations. From embracing your divine purpose to treating physical fitness as a business strategy, listeners will learn actionable steps to command their true worth in the marketplace. Whether you're battling self-doubt or looking to scale your imp...

    18 min

  6. OCT 17

    Stop the Jargon: A Conversation with Content Expert Erik Deckers

    In this entertaining episode, Bill Caskey speaks with content marketing veteran Erik Deckers about the plague of corporate jargon in today's business world. Deckers, owner of a content marketing agency and longtime humor columnist, shares his insights on why phrases like "let's double click on that" and "value prop" are undermining clear communication in business. The conversation explores why professionals fall into using corporate buzzwords, how it affects their message clarity, and practic...

    18 min

  7. OCT 10

    The Hidden Dimensions of Sales Success

    Bill challenges the conventional wisdom that sales training alone is the key to success. He introduces a multi-faceted approach to achieving excellence in sales, covering crucial areas often overlooked by traditional methods. From the importance of strategic planning and mindset mastery to understanding marketing principles and honing communication skills, Bill provides a comprehensive framework for sales professionals looking to elevate their performance. He also demonstrates how this holist...

    17 min

  8. SEP 18

    The Three Levels of Connection

    In this episode, Bill delves into the often misunderstood world of lead generation. He challenges traditional cold-calling methods and introduces a fresh perspective on building meaningful connections with prospects.Bill breaks down three crucial levels of connection: the Acquaintance Connection, the Contribution Connection, and the Shared Experience Connection. Whether you're struggling with cold calls or looking to enhance your sales pipeline, this episode offers insights to transform your ...

    7 min
See All (392)

4.9
out of 5
25 Ratings

About

Welcome to The Bill Caskey Podcast, the show for company leaders, sales managers, and salespeople who are looking to take their sales game to the next level. Join your host Bill Caskey, renowned sales coach and strategist, as he shares modern sales strategies and leadership tips that will help you grow your sales team and increase revenue for your business.Each week, Bill brings a variety of guest experts and shares real coaching scenarios from his work with sales teams, providing valuable insights and actionable advice that will help you build your skills and think differently about the profession of selling.Whether you're a seasoned sales professional or just starting out in your sales career, The Bill Caskey Podcast has something for you. So, join us every week as we explore the latest trends, techniques, and strategies for driving sales growth and success.To learn more about Bill Caskey and his work, visit www.billcaskey.com or follow him on LinkedIn at https://www.linkedin.com/in/billcaskey/.

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