834 episodes

Bill Caskey and Bryan Neale: B2B sales trainers for the past twenty years share their strategies, frameworks, tips and tricks to help you leverage your talent, grow your skills and create your own sales success. You'll discover how you can shift your mindset, win with prospects and build long-term relationships with your clients so you can thrive and advance in your career. Bill and Bryan's approach to sales is funny, often quirky and always real. Their work has allowed them to help sales professionals, managers and leaders at hundreds of companies all over the world implement successful strategies and build profitable sales teams. Prospecting, sales communication, buyer resistance, proposals and RFPs, pricing, cold calling, sales forecasting, pain points, psychology, positioning, deal coaching, goal setting, leading and managing, achieving your goals and all the other things that work (and don't work) in the world of sales to help you be the best possible version of yourself.

The Advanced Selling Podcast Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L

    • Business
    • 4.3 • 320 Ratings

Bill Caskey and Bryan Neale: B2B sales trainers for the past twenty years share their strategies, frameworks, tips and tricks to help you leverage your talent, grow your skills and create your own sales success. You'll discover how you can shift your mindset, win with prospects and build long-term relationships with your clients so you can thrive and advance in your career. Bill and Bryan's approach to sales is funny, often quirky and always real. Their work has allowed them to help sales professionals, managers and leaders at hundreds of companies all over the world implement successful strategies and build profitable sales teams. Prospecting, sales communication, buyer resistance, proposals and RFPs, pricing, cold calling, sales forecasting, pain points, psychology, positioning, deal coaching, goal setting, leading and managing, achieving your goals and all the other things that work (and don't work) in the world of sales to help you be the best possible version of yourself.

    #671: How can you stand out? with Kris Rudeegraap

    #671: How can you stand out? with Kris Rudeegraap

    We are not in the new normal - it's the next normal. Bill and Bryan believe that in this next normal, you have to humanize your brand. 
    Kris Rudeegraap, CEO of Sendoso, joins the show for a special four-part series exploring innovative ideas to help you stand out. In this first episode, he shares how he went from SDR to tech founder, raising a $100 million Series C fund while highlighting one key tactic for creating differentiation. 
    After you listen: 
    BE SURE to register for a special live event focusing on trust  How to build it, nurture it, and sustain it.
    Sendoso’s CONNECTED Conference is October 13 from 11am to 3pm (EST). And as an Advanced Selling podcast listener lunch is on Sendoso if you CLICK HERE and reserve your spot now!
    Join an all-star assembly of some of the best minds in marketing as they focus on TRUST, the key to better prospect and customer relationships, a better pipeline, and repeat business. It begins with credibility and ends when you stand out from the crowd. 
    These 4 hours could change your business. 
    Hosted by Trevor Noah, of The Daily Show, and Shola Richards, from Go Together Global. 

    • 26 min
    Opinions vs Reality with Gong: Which CTAs book more meetings?

    Opinions vs Reality with Gong: Which CTAs book more meetings?

    After analyzing 300,000 cold emails, the team at Gong has debunked one of sales’ greatest mysteries — and unlocked a strategy to DOUBLE the amount of meetings you book.
    We are joined once again by the Devin and Sheena from Reveal: The Revenue Integillance Podcast. And, as you know, sales usually is not binary, typically nuances play into every situation.
    However, this is the exception. The CTA (call to action) you use at the end of your email, matters more than you think.
    To craft the perfect cold email, tune in to the episode then follow this link, https://pages.gong.io/highly-effective-email-ctas to find 43 emails proven highly effective by Gong’s research team.
    To listen to the Reality, subscribe to Reveal: The RI Podcast here: https://link.chtbl.com/i6UODNbY

    • 11 min
    #670: Getting Unstuck at the End

    #670: Getting Unstuck at the End

    How do you get your deal unstuck when you’re nearing the end?
    In this episode, Bill and Bryan complete their three-part series on getting unstuck in the sales process. The guys address the end of the sales process when drama occurs and deals get stuck.
    They each give a few hints of how you can make this happen elegantly and organically with a minimum amount of drama.
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    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!
    Do you have a question you want to be answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode!
    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com
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    • 17 min
    Opinions vs Reality with Gong: Selling with slides?

    Opinions vs Reality with Gong: Selling with slides?

    Should you use slides on a discovery call?
    Choose wisely because it impacts your chances of booking the next meeting by 17%.
    On this episode of Opinions vs. Reality, we are joined once again by Devin and Sheena from Reveal - the Revenue Intelligence Podcast. We give you our opinion on the impact of using slide decks.
    And, for when it’s the right decision, check out this cheat sheet for crafting sales decks that sell: https://pages.gong.io/crafting-sales-decks-checklist
    To listen to the Reality, subscribe to Reveal: The RI Podcast here: https://podcast.gong.io

    • 13 min
    #669: Be Like Mike

    #669: Be Like Mike

    How committed are you to personal growth? 
    This episode was inspired by one of Bryan's clients, Mike, who has had a 30+ year career in sales but is still one of the most eager to learn ways and grow.
    The guys give you some ways you can be like Mike, and some way to stay motivated in your personal growth.
    =========================================
    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!
    Do you have a question you want to be answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode!
    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com
    =========================================

    • 20 min
    Opinions vs Reality with Gong: I need to think about it

    Opinions vs Reality with Gong: I need to think about it

    “I need to think about it” is the objection that makes every salesperson's skin crawl. But is it really the reason your deal didn’t close?
    In this special Opinions vs Reality, Bryan and Bill are joined once again by Devin and Sheena from Reveal: The Revenue Intelligence Podcast.
    Learn how to address any potential roadblock your seller might have. (Spoiler: It’s time to shift from sales to strategic advisor.)
    To listen to the Reality, subscribe to Reveal: The RI Podcast here: https://link.chtbl.com/i6UODNbY

    • 13 min

Customer Reviews

4.3 out of 5
320 Ratings

320 Ratings

RichardSternard ,

Start at 5 Minute Mark

Start the podcasts at around the 5 or 6 minute mark. It will get you past the useless chit chat which has turned most the people off after I turned them on to The Advance Selling Podcast. Very good once they get into the content of the show.

Arlie K ,

Advanced Insights!

If you're looking to level up your sales strategy, look no further: Bill and Bryan have got you covered! The Advanced Selling podcast offers actionable tips and incredible conversations. Super grateful for this amazing resource!

Nigrxgy ,

Wonderful Show!!

What a wonderful show. Highly recommended if you want to take yourself or your team to the next level.

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