65 episodes

A podcast for people who want to learn Content Marketing, Content Strategy and Copywriting. Join Nicole Michaelis and guests to discuss the practice (and art) of all things content.

Content Rookie Nicole Michaelis

    • Arts
    • 5.0 • 14 Ratings

A podcast for people who want to learn Content Marketing, Content Strategy and Copywriting. Join Nicole Michaelis and guests to discuss the practice (and art) of all things content.

    Content design and UX writing tactics that move the needle

    Content design and UX writing tactics that move the needle

    Episode 65: Content design and UX writing tactics that move the needle



    What are some content design and UX writing tactics and processes that actually move the needle for solo writers or smaller teams? In this episode, I share some of my top tactics that I like to bring into my day-to-day work to help with change management, workload management, and general content design improvements. Especially valuable for solo-UX writers and smaller teams.



    Learning outcomes:

    - What you can already learn during interviews

    - Onboarding as a content designer

    - Understanding team and org structure

    - Documentation

    - Office hours, briefs, request boards, slack channels

    - QA for content design

    - Change- and stakeholder management

    - Getting away from a service relationship



    Connect with host, Nicole Michaelis:

    nicoletells.com // Contentrookiepod.com 

    https://www.linkedin.com/in/nicoletells/ 

    hi@nicoletells.com

    • 25 min
    Working in a Growth team

    Working in a Growth team

    Episode 64: Working in a Growth team

    In today's episode, my guest Senior Product Designer Ademar Rodrigues and I talk about all things working with growth. We chat about how growth teams are different from other types of design teams, how content design works in a growth setting, and what some of the challenges and opportunities are.



    ---Learning outcomes:


    What's a growth team?
    How is it set up?
    The day to day of a growth team
    Content design in a growth team
    Challenges, opportunities, fun bits



    ---Connect with guest, Ademar Rodrigues:

    https://www.linkedin.com/in/ademarrodrigues/



    ---Connect with host, Nicole Michaelis:

    nicoletells.com // Contentrookiepod.com 

    https://www.linkedin.com/in/nicoletells/ 

    hi@nicoletells.com

    • 25 min
    Can UX Writers manage other designers?

    Can UX Writers manage other designers?

    Episode 63: Can UX Writers manage other designers?



    In today's episode, I speak with Shannon Leahy (Adobe) about her path into Content Design and becoming a UX Design Manager. Shannon shares how she got her first UX Writing title and what helped her become a successful product design manager.



    Learning outcomes:


    From copywriting to UX Writing
    Becoming a UX Writing manager
    Becoming a product design manager
    Leadership in Content Design



    Connect with guest, Shannon Leahy:

    Linkedin: https://www.linkedin.com/in/shannonleahy/

    Meetup, RVA Content Strategy: https://www.rvacontentstrategy.com/



    Connect with host, Nicole Michaelis: 

    nicoletells.com // Contentrookiepod.com 

    https://www.linkedin.com/in/nicoletells/ 

    hi@nicoletells.com

    • 34 min
    Is content design still our dream job?

    Is content design still our dream job?

    In today's episode, we have a casual conversation about content design. Iara shares how she started out and we chat about what we love about our jobs. We talk about storytelling as a content designer and framing problems, as well as how to deal with challenging situations and picking our battles.



    Learning outcomes:


    Coming into UX writing from Psychology
    The career trajectory of a content designer in Europe
    Day to day of the job
    Storytelling and framing content design problems



    Connect with the guest, Iara:

    Linkedin: https://nl.linkedin.com/in/iara-lucena-toes-210485104

    Website: https://www.iaracreates.com



    Connect with host, Nicole Michaelis: 

    nicoletells.com // Contentrookiepod.com 

    https://www.linkedin.com/in/nicoletells/ 

    hi@nicoletells.com

    • 28 min
    My UX Writing and Content Design focus areas this year

    My UX Writing and Content Design focus areas this year

    Episode 61: My UX Writing and Content Design focus areas this year

    I'm focusing on 5 main areas this year in my role as a content design lead. I'm sharing them here along with how I came up with them and why.



    Read my article on the topic: https://medium.com/p/f6cc9983e4dc



    Learning outcomes: 


    How to focus your craft and leadership skills
    What I'm focusing on this year
    How I view AI
    What I think about team dynamics
    How being a content design lead is different from other lead roles



    Connect with host, Nicole Michaelis: 

    nicoletells.com // Contentrookiepod.com 

    https://www.linkedin.com/in/nicoletells/ 

    hi@nicoletells.com

    • 23 min
    How to be creative when the world is on fire

    How to be creative when the world is on fire

    Episode 60: How to be creative when the world is on fire

    Well, I feel like this episode needs no introduction. The world is...strange right now. And as creatives, we tend to put ourselves out there a lot. It can be difficult to produce good work when everything around us seems to be falling apart. Listen in to this open conversation between my friend Anders and me as we try to make sense of it all. 100% authentic, 25% controversial.



    Learning outcomes: 


    What is creativity?
    Tips for being creative in strange times
    Mindfulness practice for creatives
    Creative communities and how they can help you
    Claiming your time off
    Why you need to be authentic
    How to survive as creative freelancers



    Connect with host, Nicole Michaelis: 

    nicoletells.com // Contentrookiepod.com 

    https://www.linkedin.com/in/nicoletells/ 

    hi@nicoletells.com



    Connect with guest, Anders Tallvik:

    https://anders-creative.com/

    https://anders-creative.com/podcasts

    • 55 min

Customer Reviews

5.0 out of 5
14 Ratings

14 Ratings

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