
54 episodes

Content Rookie Nicole Michaelis
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- Arts
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5.0 • 13 Ratings
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A podcast for people who want to learn Content Marketing, Content Strategy and Copywriting. Join Nicole Michaelis and guests to discuss the practice (and art) of all things content.
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Freelance writing is hard but worth it
Episode 54: Freelance writing is hard but worth it
In today's episode, freelance writer and business owner Jenn shares how she started out freelancing and eventually, scaled her business. She doesn't sugarcoat the effort, talks about hustle culture and pricing, and shares what she believes it takes to make it as a freelance writer in the long run. We also dive into how AI is changing the market for writers and what we can do to stand out.
Learning outcomes:
Freelance writing day-to-day
How to get started as a freelancer
What to look for when scaling your business
Negotiating with clients
Pricing for freelance writing and content design
Connect with host, Nicole Michaelis:
nicoletells.com // Contentrookiepod.com
https://www.linkedin.com/in/nicoletells/
hi@nicoletells.com
Connect with the guest, Jenn Marie:Linkedin: https://www.linkedin.com/in/jennifermcknight/
Website: https://www.whoisjennmarie.com/
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(Content) Design that includes all
Episode 53: (Content) Design that includes all
My guest, Content Accessibility Consultant Lizzie Cass-Maran, and I talk about all things accessibility and how to make sure your Content Design practice is set up to include everyone. Lizzie also talks about her background, how and why she became a consultant, and what her day-to-day as an accessibility consultant looks like.
Learning outcomes:
What is accessibility?
Why is it important?
How to improve accessibility
Working on accessibility day-to-day
Connect with host, Nicole Michaelis:
nicoletells.com // Contentrookiepod.com
https://www.linkedin.com/in/nicoletells/
hi@nicoletells.com
Connect with the guest, Lizzie Cass-Maran:Twitter: https://twitter.com/LizzieCassMaran
Linkedin: https://www.linkedin.com/in/lizziecassm
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Upskilling as a UX Writer and going into leadership
Episode 52: Upskilling as a UX Writer and going into leadership
Let's take the pressure out of learning. In today's episode, I talk about how I upskilled for a new position. I share ideas for upskilling as a Content Designer, but also talk about all the learning opportunities outside of work that can be valuable to your day-to-day work. No matter if you want to get a promotion, become a leader, or are curious about working in a different field, this episode might help you.
Learning outcomes:
Learning leadership and management
Activating your network
New skills are everywhere
Upskill opportunities such as AI, Chatbot design, Content Marketing
Upskilling in your current position
Connect with host, Nicole Michaelis:
nicoletells.com // Contentrookiepod.com
https://www.linkedin.com/in/nicoletells/
hi@nicoletells.com
Leadership workshops:
https://mjmetts.com/upcoming-workshops/leading-like-you-march-2023
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UX Writing at IKEA and why AI probably won't steal your job
Episode 51: UX Writing at IKEA and why an AI probably won't steal your job
In today's episode, Bilgi Karan (UX Manager at IKEA) talks all things AI, ChatGPT included. While you shouldn't be too worried about an AI stealing your job, he shares some things we can all expect to happen with AI-powered writing in the next few years. Plus, he shares how he hired the first-ever UX Writer at IKEA in Sweden.
Learning outcomes:
The development of AI for writing
The future of ChatGPT and other writing-related AIs
How AI will change the writing landscape
UX Writing at IKEA
Connect with guest, Bilgi Karan:
Website bilgikaran.com
Twitter https://twitter.com/machineError
Connect with host, Nicole Michaelis:
nicoletells.com // Contentrookiepod.com
https://www.linkedin.com/in/nicoletells/
hi@nicoletells.com
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I was laid off
Episode 50! I had other plans for the special 50th episode anniversary of Content Rookie but here we are. I was just laid off and am sharing what that feels like, what’s I’m doing and how you can help people that are going through layoffs. Hi@nicoletells.com
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What's the ROI of UX Writing?
Episode 49: What's the ROI of UX Writing?
In today's episode, guest Yael Ben-David and I dive into the ROI of UX Writing, why it's important to spend time with business stakeholders, and how you can make the value of UX writing clear to those around you. We also speak about the process of writing a book and Yael share's how her background in journalism and microbiology inspired her to become a Content Designer.
Learning outcomes:
Writing a book
The ROI of UX Writing
Collaborating with business stakeholders
Connect with guest, Yael Ben-David:
Website https://www.yaelbendavid.me/
Book https://abookapart.com/products/the-business-of-ux-writing
Connect with host, Nicole Michaelis:
nicoletells.com // Contentrookiepod.com
https://www.linkedin.com/in/nicoletells/
hi@nicoletells.com
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Send in a voice message: https://podcasters.spotify.com/pod/show/contentrookie/message