36 episodes

A podcast for people who want to learn Content Marketing, Content Strategy and Copywriting. Join Nicole Michaelis and guests to discuss the practice (and art) of all things content.

Content Rookie Nicole Michaelis

    • Arts
    • 5.0 • 9 Ratings

A podcast for people who want to learn Content Marketing, Content Strategy and Copywriting. Join Nicole Michaelis and guests to discuss the practice (and art) of all things content.

    Content design hacks for your everyday life

    Content design hacks for your everyday life

    Episode 36: Content design hacks for your everyday life

    Content design is awesome! But did you know you can apply it to your everyday life and communication as well? In this episode, I talk about some of the content design tools and approaches you can take to e.g. writing emails, asking for input from colleagues, and writing documents. A short but sweet exploration of content design thinking for anyone - even content newbies. 

    Learning outcomes:


    Writing better emails
    Glossaries for everything
    How the table of contents can simplify your life
    Do's and don'ts writing



    Connect with the host, Nicole Michaelis:

    nicoletells.com // Contentrookiepod.com

    https://www.linkedin.com/in/nicoletells/

    hi@nicoletells.com


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    Send in a voice message: https://anchor.fm/contentrookie/message

    • 18 min
    UX Writing, but not in English - how culture shapes writing in different languages

    UX Writing, but not in English - how culture shapes writing in different languages

    Episode 35: UX Writing, but not in English - how culture shapes writing in different languages

    In today's episode, my guest Gladys and I talk about how writing for UX in other languages than English differs from writing in English. We discuss how culture affects your writing approach for each language, how the market for UX writers in various languages differs from the English market, how you can write in several languages, and how you can start out as a UX Writer in any language.



    Learning outcomes:


    UX Writing in several languages
    UX Writing when English isn't your primary language
    Do you have to be native to write in any language?
    Getting started writing in any language but English
    The difference between English writing projects and others



    Connect with my guest, Gladys:

    LinkedIn https://www.linkedin.com/in/gladysdiandoki/?originalSubdomain=fr

    Twitter https://twitter.com/Gladysdit



    Connect with the host, Nicole Michaelis:

    nicoletells.com // Contentrookiepod.com

    https://www.linkedin.com/in/nicoletells/

    hi@nicoletells.com


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    Send in a voice message: https://anchor.fm/contentrookie/message

    • 28 min
    Writing and designing for a neurodivergent audience - and how you can be sneaky about inclusion!

    Writing and designing for a neurodivergent audience - and how you can be sneaky about inclusion!

    Episode 34: Writing and designing for a neurodivergent audience - and how you can be sneaky about inclusion!

    In today's episode, my guest Katrin Suetterlin and I introduce you to neurodiversity. We talk about what it means for content and user experiences, and what you can do to raise awareness. 

    Learning outcomes:


    Intro to Neurodiversity
    Neurodivergencies vs disabilities
    Advocacy
    Raising awareness
    Challenges in user experience design



    Ebook accessibility

    https://accessibility.uxdesign.cc/

    Tokenism topic by Frank Spillers

    https://frankie-spillers.medium.com/avoiding-user-tokenism-or-excluding-users-when-your-intent-was-inclusive-design-a92db1292e6c



    Connect with my guest, Katrin:

    LinkedIn https://www.linkedin.com/in/katrin-suetterlin/

    Medium https://katrinsuetterlin.medium.com/

    Twitter https://twitter.com/honest_x_sleep 

    Substack: https://katrin.substack.com/



    Connect with the host, Nicole Michaelis:

    nicoletells.com // Contentrookiepod.com

    https://www.linkedin.com/in/nicoletells/

    hi@nicoletells.com


    ---

    Send in a voice message: https://anchor.fm/contentrookie/message

    • 37 min
    How UX Writers and UX Designers collaborate - or why you should always keep asking questions

    How UX Writers and UX Designers collaborate - or why you should always keep asking questions

    Episode 33: How UX Writers and UX Designers collaborate - or why you should always keep asking questions

    Magic happens when UX Designers and UX Writers collaborate as equals. But how do you set up the collaboration and what are some of the challenges? Today's guest, Silvi Toader from Adobe, shares her experience of working with writers throughout her career and has some encouraging words for those just starting out in the field.

    Learning outcomes:


    How UX Writers and UX Designers collaborate
    Convincing stakeholders together
    How to get a seat at the table
    How to work under high pressure and a fast pace


    Connect with the guest, Silvi:

    https://twitter.com/silvianatoader

    https://www.linkedin.com/in/silvianatoader/

    https://medium.com/stage13

    Connect with the host, Nicole:

    nicoletells.com // Contentrookiepod.com

    https://www.linkedin.com/in/nicoletells/

    hi@nicoletells.com


    ---

    Send in a voice message: https://anchor.fm/contentrookie/message

    • 27 min
    Burnout and exhaustion while working in content - you're not alone

    Burnout and exhaustion while working in content - you're not alone

    Episode 32: Burnout and exhaustion while working in content - you're not alone

    Today's episode is a discussion with two guests, Jane Ruffino and Candi Williams. We talk about how common burnout is when working in content and specifically as UX Writers in tech. We discuss our experience, what you can do to help yourself and others experiencing exhaustion, and how you can involve managers to help you. Most of all, we acknowledge that there are systemic issues when working as a UX Writer or Content Designer that may be contributing to feelings of fatigue and depression.



    Learning outcomes:


    Challenges when working in content
    How to set boundaries
    Speaking up when you're being spread too thin



    Connect with the guests, Candi and Jane:

    Candi Williams: https://linktr.ee/candwrites

    Jane Ruffino: https://www.linkedin.com/in/jane-ruffino-ab490158/



    Connect with the host, Nicole:

    nicoletells.com // Contentrookiepod.com

    https://www.linkedin.com/in/nicoletells/

    hi@nicoletells.com


    ---

    Send in a voice message: https://anchor.fm/contentrookie/message

    • 43 min
    A/B-testing designs and copy

    A/B-testing designs and copy

    Episode 31: A/B-testing designs and copy

    In this episode, I interview Product Designer Anna who works on a Growth team and runs A/B-tests every day. We talk about what to look out for when designing A/B-tests, what you can do when you're first getting started with testing, and how the day2day in a Growth team looks like.

    Learning outcomes:


    What is A/B-testing?
    A/B-testing for copy
    A/B-testing top tips
    Working in Growth
    Examples of easy things to test and how to break down more difficult scenarios
    Skillsets needed to run successful tests (for copy or design)



    Connect with the guest, Anna:

    https://www.linkedin.com/in/annahatzisavas/



    Connect with the host, Nicole:

    https://www.linkedin.com/in/nicoletells/

    nicoletells.com

    Twitter: @nicoletellsit

    hi@nicoletells.com


    ---

    Send in a voice message: https://anchor.fm/contentrookie/message

    • 17 min

Customer Reviews

5.0 out of 5
9 Ratings

9 Ratings

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